Dachepalli Publishers Limited (544667) Earnings Call Transcript & Summary
February 16, 2026
Earnings Call Speaker Segments
Operator
operatorLadies and gentlemen, good day, and welcome to Dachepalli Publishers Limited Q3 and 9 Months FY '26 Earnings Conference Call hosted by EquiBridgeX Advisors Private Limited. [Operator Instructions] Please note that this conference is being recorded. I now hand the conference over to Ms. Chandni from EquiBridgeX Advisors Private Limited. Thank you, and over to you.
Chandni Chande
attendeeThank you, Moni. A very good evening to everyone. Welcome to the Q3 and 9 Months FY '26 Earnings Call of Dachepalli Publishers Limited. From the management team, we have with us Mr. Harish Dachepalli, Executive Director; Mr. Abhinav Dachepally, Executive Director. The management will begin with the opening remarks, after which we'll open the floor for Q&A. With that, I would like to hand over the call to Mr. Abhinav sir, for his opening remarks. Thank you, and over to you, sir.
Abhinav Dachepally
executiveYes. Good evening, everyone. I'm Abhinav Dachepally, Executive Director of Dachepalli Publishers. Thank you for joining us today for the earnings call of Dachepalli Publishers Limited. This is an inaugural earnings call following a successful IPO. And we truly appreciate the time and interest of our investors, analysts and stockers -- stakeholders. This period is particularly meaningful for us as it reflects the company's steady progress as a listed organization, marked by disciplined execution, improved profitability and a sharper focus on long-term value creation. Dachepalli Publishers Limited has a rich legacy in Indian publishing economy. Our -- over the years, the company has built a strong reputation in education and academic publishing, catering to a wide spectrum of learners through well-researched, curriculum-aligned content. Our focus has consistently been on delivering value-driven educational materials supported by long-standing relationships with authors and distributors and a deep understanding of regional and institutional demand. This foundation has enabled us to build a resilient and scalable business model. This quarter is important for us as it is among the first reporting periods after our IPO and listing. The transition to a listed company has further strengthened our governance, transparency and operational discipline. The IPO has also enhanced our financial flexibilities, enabling us to plan growth initiatives in a more structured and sustainable manner. The encouraging investors' response reinforces our confidence in the long-term direction of our business. During the third quarter of FY '26, the company delivered a stable and profitable performance, reflecting consistent demand and disciplined cost management. Total income for the quarter stood at INR 1,477.77 lakhs, while profit before tax was INR 274.69 lakhs and net profit for the quarter was INR 144.31 lakhs, translating into a net profitable -- profit margin of approximately 9.78%. And earnings per share for the quarter stood at INR 1.28. These results demonstrate our ability to maintain profitability, while continuing to operate efficiently in a competitive environment. It is also important to highlight the seasonal and academic nature of our business model. As a social -- a school textbook publisher, our revenue cycle is aligned with the academic calendar. Q3 is traditionally a comparatively moderate quarter for textbook sales and largely consists of repeated institutional orders, holiday homework books and purchases arise from interstate student transfers. The primary textbook procurement session typically aligns with Q4, and Q1, depending on boards like CBSE and SSC structures and academic schedules. Additionally, during Q3, the company strategically increased investments in expansion initiatives, including sales network strengthening, marketing efforts and promotional activities in preparing -- in preparations for the peak academic session. These expenditures were consciously undertaken to enhance future revenue generation capability and expand our market presence. Accordingly, Q3 performance should be viewed in the context of broader annual academic cycle rather than in isolation. The Indian education and publishing industry continues to remain on a positive trajectory, supported by sustained focus on education, curriculum revisions, increasing adoption of regional and academic content and steady demand across institutional and retail channels. Within this environment, Dachepalli continues to grow steadily. Our strong editorial capabilities, curriculum-aligned product portfolio and long-standing distribution relationships position us well to capture industry opportunities while maintaining financial discipline. We remain confident in our growth strategy and long-term outlook, supported by improved financial flexibilities post IPO, and a scalable operating framework. Thank you for joining us today and for your continued interest in Dachepalli Publishers. We will now open the floor for questions.
Operator
operator[Operator Instructions] Our first question comes from the line of Disha from Sapphire Capital.
Unknown Analyst
analystAm I audible, sir?
Abhinav Dachepally
executiveYes, ma'am. You are audible. Please go ahead.
Unknown Analyst
analystSo firstly, coming on to the seasonality. So you mentioned Q3 is a moderate quarter. In Q4 and Q1, we primarily see having a higher proportion. So what sort of revenue contribution do we see from Q4 and Q1 as compared to the full year?
Abhinav Dachepally
executiveThis financial year, we projected a turnover of around INR 90 crores, and we've already achieved INR 55 crores, and we have confirmation orders of almost INR 25 crores to INR 30 crores. So we are -- as per the promise what we made to the public, we will be achieving the INR 90 crore turnover because we have confirmation orders.
Unknown Analyst
analystSo what I was trying to ask is, in general, Q4, and Q1 contribute to what percentage of our overall revenue?
Abhinav Dachepally
executive90% of the business comes from Q4 and Q1, ma'am. Because if you understand, we are making -- we are selling school textbooks. So Q4 is usually when CBSE and ICSE schools place order, and Q1 is usually where state board school place orders across different states. So 90%, 95% of the business comes from Q4 and Q1 only.
Unknown Analyst
analystOkay. Okay. All right. And so for the -- in case of margins, because you said that this quarter, we do higher spends for the coming quarters. So what is your steady-state margin level you see going ahead?
Abhinav Dachepally
executiveUsually, we will -- in the past experience, we have noticed a PAT of around 18% to 20% PAT. But in Q3, PAT is reasonably less is because most of our money is spent on sales and marketing, and approaching new schools and other working capital needs or purchasing raw material for the coming business.
Unknown Analyst
analystRight, right. So on an overall consol basis, we can see 18% to 20% PAT going ahead.
Abhinav Dachepally
executiveYes, ma'am. Yes, ma'am.
Unknown Analyst
analystJust my question was around our capacity. So our current capacity utilization is around 40%. So what sort of ramp-up plan do we have for this? And what's the revenue potential from the existing capacity at peak utilization?
Abhinav Dachepally
executiveMa'am, two things we have to understand here. Dachepalli is solely a publishing company and printing press is just an ancillary unit for our existing production. We previously used to produce our products in outside printing industries where there was delay in time and there were quality issues. So we slowly set up our own machines. Then we pushed the 90% of our production in-house and 10% still goes outsourced. That is due to the seasonal nature of this business, and also about the capacity utilization in printing industry, usually capacity is measured at a 22-hour shift, but in our case, as in 22-hour shift, our machines are at 40% capacity, but at an 8-hour shift, we are at 80% capacity.
Unknown Analyst
analystOkay. So this is -- so what's the peak utilization that we can achieve there?
Abhinav Dachepally
executiveIn terms of utilization in the quarters, if you see, Q2 and Q3 is majorly peak utilization happens because that's when we produce the books for the coming academic year. And Q4 and Q1 usually goes for reprints or any emergency printing on such matters.
Operator
operator[Operator Instructions] Our next question comes from the line of Rohan Kamad from LNPR Capital.
Rohan Kamad
analystSir, my first question is margin remains strong at the 9 months level, but declined in quarter 3. What margin range should be considered sustainable over the medium term?
Abhinav Dachepally
executiveAnnually, if you see margin will be on a PAT of 18% to 20%. In Q3, PAT will be lesser because we don't have revenue coming in Q3, but more expenditure is going out of the company for Q3 for the coming academic year sales generation, like promotional activities, marketing activities to get orders from schools.
Rohan Kamad
analystOkay. My next question is operating and selling expenses are increased during quarter 3. Where these primary preparatory expenses for the peak academic season, and should we expect normalizing in the coming quarter?
Abhinav Dachepally
executiveYes, sir. Operating expenditures will come down in Q4 because it's usually revenue generated and most of the production has already been done and kept ready for the coming academic season. So by Q4 and Q1, when the major revenue kicks into the business, automatically operating costs will come down because the cost of production is almost negligible at that point of time.
Rohan Kamad
analystOkay. The inventory levels have increased as of 9 months FY '26. How confident is management about the liquidation during the peak textbook season? And what is the expected inventory cycle?
Abhinav Dachepally
executiveSo the reason why inventory is high, because we were very clear that after IPO, we'll be spending more on sales and marketing, and then entering new geographical locations where we have business. And also, we brought in a lot more new products like the NCERT workbooks, like the financial literacy textbook, which was not there prior to this. And we have changed certain sales and marketing team in the states where we have existing business. So overall, with the confirmation of orders, and then with the previous year's business and with all the required reports, we've come up with the stock level, and we are very sure that this will be finished in the next two quarters.
Rohan Kamad
analystOkay. How should investors assess latest working capital requirement and cash flow movement across the academic year and given the seasonality of the business?
Abhinav Dachepally
executiveSo usually, in school education business, what happens is in Q4 and Q1, major orders kick in where we start dispatching our supply. And after -- from Q1 end to Q2 is major revenue start -- income starts coming back to the company. So usually, the working capital cycle is around 4 to 5 months.
Rohan Kamad
analystOkay. How many schools were added during 9 months FY '26? And what is the average revenue per school?
Abhinav Dachepally
executiveRight now, our presence is in around 10,000 schools. So we can't give an average just like that because some school might be just using one product from our company or one subject and some schools might be using 40%, 50% of the average. Let's say, if a school -- if all the 10,000 schools where we are supplying, if all of them have a similar strength of around 500 to 800, then average order value will be around INR 1 lakh, INR 1.5 lakh. But that's not possible because in India, school strength is different from 300 to 2,000. So in that case, measuring average value per school gets very -- not reasonably correct.
Rohan Kamad
analystOkay. What is the current status of curriculum integration partnership? And how does this partnership enhance revenue visibility and long-term growth?
Abhinav Dachepally
executiveYes. So last year, when we introduced this curriculum integration and partnership with schools, we've tied up with only 10 schools, where we did our handholding with the schools and where our editorial team or the training team has gone into the schools, they did handholding. They taught the teachers on how to teach the textbooks to the students. We helped them with the integration of technology inside the school. And this year, we've tied up with 60 schools, and going forward, we are anticipating around 200 schools in the next coming year.
Operator
operator[Operator Instructions] Our next question comes from the line of Harini from Lorvet Consultancy Services.
Unknown Analyst
analystCan you give us a clear update on IPO fund utilization? Have we cleared the dues of INR 6 crores term loan, and we are using that INR 25 crores for working capital?
Abhinav Dachepally
executiveMa'am, thank you for the question. Yes, like what we've mentioned in our RHP, we have cleared INR 6 crores loan with HDFC Bank, where we had a term loan with them. And out of the INR 25 crores, we've bought raw material -- bulk raw material where we get good cash discounts and bulk discounts, which are likely to get higher profit margins going forward, in the next quarter, you will be seeing that. And also, we've brought in multiple things. One, we've got into distribution of notebooks and stationery as well to our existing customers because prior to that, we were only dealing with school textbooks, and we never entered into this particular vertical. But post IPO, yes, we've got in the distribution. And right now, our distribution network for notebooks and stationery is at a reasonable quantity of around 10,000 to 20,000 pieces per CBSE or ICSE standards. But going forward, the moment once we reach 25,000 capacity of each product, like, for example, each geometry box or stationery or notebook, we'll start manufacturing our own line. So far, we want to depend on the distribution model by procuring the material and supplying to existing customers only. And then apart from that, we have a new e-commerce vertical called Pelican Edu Supply. What happens here is our tech team generates a link for each and every school. The school then forwards that link to the parents, where the parents get to purchase the textbooks, notebooks, stationery and other requirements of the school through that link, where we pack that in our warehouse. That box is shipped to the parents like how Amazon or Flipkart does their delivery. And last year, we did a pilot project of around 3 schools. We raised the revenue of around INR 2 crores. And this year, we tied up with 50 schools, and we are expecting a revenue of around INR 30 crores from these 50 schools. Going forward, we want to scale up this industry with the space constraint in our existing plants and plant. We have also purchased a new land recently, where we'll be building around 60,000 square feet of shed, where we'll use this place only to scale our e-commerce vertical. And going forward, we want -- we are estimating around 300 to 400 schools in the next coming year. That's one thing. And NCERT workbooks is one new domain where we were not in this product before. Since our business is consistently growing in each and every state where we are entering, NCERT workbooks are a common product, which could be sold across all the states in the country. So we bought that product into line. And financial literacy is another product where this particular -- after the new education policy was introduced, and schools have been made mandatory to teach financial literacy from Class 1 to Class 10. So we launched that product also this year. And since we were the first mover in the market, we've already sold close to 20,000 pieces of each class, and our reprints are going on now. So these are all the new updates, what we did post IPO. And our IPO just closed like 30 days back.
Operator
operatorDisha, if you want to ask more questions, please go ahead.
Unknown Analyst
analystSir, just one more question, why are receivables days so high? And what sort of normal trajectory do we expect for the receivable days?
Abhinav Dachepally
executiveMa'am, there are multiple reasons. One being, see, what happens is this industry doesn't -- it works in a different model. What happens is, we usually tend to get orders from CBSE schools in the month of January to March and the CBSE and ICSE and State Board schools order come from April to June. But usually, our payments start kicking in only when the school reopens. Across India, in any state you will see, 90% of the states open, the schools reopen on June 15. But then orders are procured 3 months, 6 months before. The reason being is, let's say, my product is sold in 10,000 schools. I cannot dispatch 10,000 orders in 1 month or 2 months. I need for 3 to 4 months to pack, distribute to schools across various states, various districts, various mandals, talukas. So in that process, it takes another 100 and each -- and what happens is in every vicinity, the set of schools are tied up with a vendor, like you can call him a bookseller or a distributor. This particular distributor procures material from multiple vendors like us, like multiple textbook publishers, stationeries, notebooks and he makes a basket for that particular school. Once he makes that basket for school, he sends that basket to the school. And at school level, they again make sets -- class-wise sets for the students. And then once the parents start to take admissions around June, June 15, they start procuring this material. Once the reopen happens, we go collect our distributors or us, we go collect the money, and then that money comes back into the system. So that's why this particular procedure is long. And so because we are sending stock early, that doesn't mean that only it is -- that means we have invoiced the product early, it doesn't mean the invoice is actually accrued to us.
Unknown Analyst
analystOkay. So what's the normalized range for these receivable days?
Abhinav Dachepally
executiveUsually, it will be around 100 and 150 days.
Unknown Analyst
analystSorry, I couldn't get that.
Abhinav Dachepally
executiveIt will be around 180 to 200 days, ma'am. 150, 200 days.
Unknown Analyst
analyst180 to 200 days.
Abhinav Dachepally
executiveYes, yes. Because we, 6 months goes in season time, once the -- so usually, when June 15, the schools reopen, by September, October, 90% of our payments are recovered.
Unknown Analyst
analystOkay. Yes. So basically by Q2 end, we see most of the payments coming through.
Abhinav Dachepally
executiveYes. Yes, yes. And also the pricing on the products are also MRP like that, which covers that 4 months or 6 months of cost -- interest cost also. And this is the model has been there in India for almost 100 years, in terms of textbook publishing.
Unknown Analyst
analystAll right. That's clear, sir. And what sort of growth are we targeting for the next year?
Abhinav Dachepally
executiveSo this year, we will be closing at around INR 90 crores turnover, ma'am. Next year, with the e-commerce vertical also kicking in, we'll be -- we are planning to do around INR 150 crores of turnover.
Unknown Analyst
analystINR 150 crores.
Abhinav Dachepally
executiveYes.
Unknown Analyst
analystAnd currently, I think we're supplying to 10,000 schools, right? Where do we see this number, say, in the next 2, 3 years?
Abhinav Dachepally
executiveSo post IPO, what we did, we've started -- before IPO, we used to do 1 state at a time depending on the revenue from the previous year's business or the profit we made from the company. But post IPO, now what we -- instead of doing one state at a time, we started doing four states at a time. This year, we started Gujarat, Rajasthan and -- sorry, Assam and another state. And next year, we'll be doing four states at a time. In the next 3 years, we want to do around 25,000 schools across 28 states and 8 union territories of the country.
Unknown Analyst
analystIn next 3 to 4 years?
Abhinav Dachepally
executiveNext 3 years, yes.
Operator
operatorOur next question comes from the line of Jayesh from HDFC Securities.
Unknown Analyst
analystAm I audible?
Abhinav Dachepally
executiveYes, sir. Please go ahead.
Unknown Analyst
analystSo sir, see the top 10 customers have contributed significantly in FY '25. So how should investors view customer concentration risk going forward?
Abhinav Dachepally
executiveSorry, I didn't get your question. Can you ask again? Your voice was not audible.
Unknown Analyst
analystYes. My question is that the top 10 customers have contributed significantly in FY '25. Okay. And so how should investors view customer concentration risk going forward in the future?
Abhinav Dachepally
executiveSo the top 10 customers came from multiple group schools where we procured orders last year, which was not the previous method of business. So we have got into group schools like Pudami, and Sri Chaitanya, Narayana, where each school has around 150 branches. So because the number of schools on that particular brand is high, so the revenue coming from them looks like on the top 10 customers. Also, what happens in our industry is that every time a book gets prescribed in a school, the book stays in the school for almost 4 years. So this particular top 10 customers from the similar revenue will definitely stick for the next 4 years. And then we'll also be adding new and new schools across different states and different verticals. So the concentration risk is very less in that way.
Unknown Analyst
analystOkay. Okay. So we can say that these customers are definitely sustainable. Sustainability is there.
Abhinav Dachepally
executiveSchool textbooks, usually it's very difficult to get prescribed in a school. But the moment it gets prescribed, it stays for 4 years minimum. That is minimum, but there are some customers of mine who have been using my product for almost 18 to 20 years also.
Unknown Analyst
analystOkay, okay, okay. Maximum 18 to 20 years.
Abhinav Dachepally
executiveSo that is the higher end, but I'm still promising only 4 years because that's a reasonable change happens in every 4 years. But there are customers to the company who's been using the same product in continuous so many years also. So if there's a top 10 customer giving more revenue in -- if you see that in FY '25, they will continue for the next 3 years, definitely.
Unknown Analyst
analyst3 to 4 years minimum.
Abhinav Dachepally
executiveYes.
Unknown Analyst
analystOkay. And sir, what steps are being taken to diversify the customer base further? Any specific steps that you would like to mention or specify?
Abhinav Dachepally
executiveDiversify the customer base as in we are doing the same business, right? We're not -- so what we are doing is we were only making school textbooks and selling prior to this. But post IPO, we realized what other things can we sell to the existing customer. That's exactly where we got into notebook distribution, stationery distribution, then we got into home delivery of the products of new vertical. So all these are not diversifying the customer is getting new products into the existing customer.
Unknown Analyst
analystOkay. Okay. Sir, actually, the question was regarding customer base, actually, customer base diversification.
Abhinav Dachepally
executiveNo, Jayes. The thing is, previous -- before the e-commerce vertical were launched, mostly our customer was the school. But now after the e-commerce vertical has launched, we got too much data from the parents and what standard the student is in or we have used some certain AI tools to understand what is the need of that particular class or what product has been focused more. So we are using that data now to sell other products to the same -- to B2C, that is the parents and the schools like pushing holiday homeworks, additional STEM kits, educational toys to those parents. So that's how we've been diversifying our customers.
Unknown Analyst
analystOkay. Okay. Okay. And sir, as far as the growth aspect is concerned, so which segments of the company is seeing the fastest growth, such as textbooks, supplies or et cetera?
Abhinav Dachepally
executive90% to 95% of the business comes from the textbooks, which has always been listed. So going forward also, textbook will be the major contribution of revenue. And we are slowly adding other revenues so that we get multiple sources of income from the existing customer or from the existing network. So revenue source -- major turnover for the company comes from textbooks. Now whether we are selling it directly or indirectly, it doesn't matter.
Unknown Analyst
analyst90% to be precise. And 90% to be precise from textbooks, correct?
Abhinav Dachepally
executiveYes. Because we are a school textbook publishing company, yes.
Unknown Analyst
analystYes. And sir, what about the supplies part?
Abhinav Dachepally
executiveSo here, the supply network works. If you are doing the textbook, we are into 2 different modules. One model where the textbook is supplied to schools is for, let's say, out of the 10,000 schools could be around 10 different states of the country. These textbooks are for every district. There are multiple schools. The multiple schools have a vendor. Now, they procure that particular vendor, they procure the stock from them, like it be textbooks, notebooks, stationery or even uniform and also shoes. So that particular vendor, once he gets orders from the schools, he'll make the basket for that particular school, and then he procures from us. So we have a supply chain with all these distributors, around 300 to 400 of them across the 10 states where we are operational right now. And every time we get an order, it takes 2 to 3 days to dispatch. And then depending on the locality also. If it is in the South, it probably reaches in 3 days. If it is in the North, it takes up to 4 to 5 days. But -- and we use transport companies like VRL, Gati, Navata for transportation. In and around 150 kilometers radius from Hyderabad, since our office's head office is Hyderabad, we give them door delivery in our own vehicles.
Unknown Analyst
analystOkay. And sir, how much of the revenue currently comes from the repeat school customers versus the new ones, new customers?
Abhinav Dachepally
executiveSir, out of the revenue, 70% is from the repeated customers and 30% is from the new customers.
Unknown Analyst
analyst70-30 ratio is there. 70%...
Abhinav Dachepally
executiveBecause, since, like I said, the book continues for 3, 4 years. So then that we -- our existing sales and marketing team try and pitch this product to new schools where our business is not there. So the generation is 30%. This was post IPO, but IPO after IPO, this will change because now we are rapidly increasing in new states where we were not present previously. So that revenue is also, once it kicks in, it will go down to 60-40 ratio.
Unknown Analyst
analystOkay. Okay. And sir, one last one from my end that can management comment on the pricing power in the current academic publishing times?
Abhinav Dachepally
executiveYes. Yes, we can comment on the MRPs. And actually, what favor thing is, many publishers in India do not have their own printing line. But in our case, we have our own complete production unit. So because of the production unit, there are higher margins compared to our competitors. And because of that, our costs are also less. And we are -- our margins are still very reasonable because the paper prices have been down from the last 4 years, and we kept the same MRPs. But compared to our competitors who are dependent on third-party printing units, their MRPs are slightly increasing 5% to 7% every year. So we still have that leverage because we haven't changed the MRPs for 4 years. And that has been a great advantage in the schools because the title keep continuing, they can continue with the same price list again and again. But now even if I increase my MRPs by another 10% to 15%, the market wouldn't mind because my competitor's MRPs are still higher. And with existing MRPs, I'm still getting more margin is because my production is also in-house.
Unknown Analyst
analystOkay. Sir, but depending on the situation and in future times as well, so price can change as well, price -- or the prices of the books, textbooks, MRP?
Abhinav Dachepally
executivePrices will change if the raw material changes. 70% of our raw material is paper. If the prices of paper prices change, then automatic the textbook prices also will change. But if you -- just to give you an example, in 2020, I bought paper at INR 150 per kilo. This year, I purchased paper at INR 70 per kilo. And last year, also around INR 70, then it was -- previous year, it was around INR 75. So paper price has only been declining. So my MRPs right now are priced at paper price when it was INR 150 per kilo. Today, at INR 70, MRP also -- cost also per paper, I haven't reduced my MRPs. I just kept it the same.
Unknown Analyst
analystOkay. Okay. So that was nice to hear. And okay. So it will depend on the materials itself, raw materials?
Abhinav Dachepally
executiveYes. 100%.
Operator
operator[Operator Instructions] Our next question comes from the line of Sahil Raj from Samdareeya.
Unknown Analyst
analystAm I audible, sir?
Abhinav Dachepally
executiveYes, sir. Please go ahead.
Unknown Analyst
analystYes. Sir, my question on this utilization of your capacity. What capacity utilization are you targeting for this year and the next year?
Abhinav Dachepally
executiveSo actually, we -- like I said, for a 22-hour shift of printing industry, we are at a 40% utilization. But at a single shift of 8 hours, we are at an 80% utilization capacity. But the moment we will -- the moment our capacity -- we don't want to do a 22-hour shift of printing because our business is seasonal in nature. And also printing is not our main business, it's an ancillary unit for existing publishing school textbook business. So going forward, whenever our production increases at more than 80%, we ourselves will buy an additional machinery. So this year, we are noticing that for a single hour shift, our production is going more than 80%. And in the next quarter, I mean, after Q2, we are planning to buy more machinery to stabilize that.
Unknown Analyst
analystAnd what would be the cost of these machineries that you are trying to get in after Q2?
Abhinav Dachepally
executivePrinting machines vary. If it is an international machine, it comes around INR 4 crores to INR 5 crores, an Indian machine comes at around INR 1 crores to INR 2 crores. But the quality difference is 50% and the speed of the machine, let's say, a monograph machine, which is an international make gives around 30,000 forms per hour, whereas an Indian machine, for example, Orient gives at a 15,000 forms per hour and the quality difference between the both machines in terms of printing, it is around 50%. And price, obviously, is also double the price. And the life also is different because an international machine usually stays for more than 20, 25 years, and Indian machine lasts for 5 years. This is about -- this is in terms of web. But in terms of sheet fit, that is like in printing, there are 2 types, vertical machines and horizontal machines. What I just told you about is about vertical machines. But about horizontal machines, if it's an international machine, it will be going -- for a first-hand machine, it will be going around INR 20 crores to INR 25 crores. But in India, right now, even 1970 machines are still operational because these horizontal machines' life is around 100, 150 years. Even right now, in our printing unit, we have around 2003 model and 2002 model also, which is very efficiently running and the great quality they give us. So if you maintain them well, easily, these machines last for 70, 75 years.
Unknown Analyst
analystOkay. And have you thought of going for maybe getting this printing done from someone else rather than purchasing your own machinery?
Abhinav Dachepally
executiveYes. So eventually, before we were actively involved into the business where my father and my uncle were taking over, they were 100% dependent on outsourcing of the production. But when we raised, when we came and joined my business, me and my brother, we noticed that we are not getting our books on time. Quality is not being maintained. The paper quality, which was promised to us is not coming out on time. And also in reprints time, when peak season going on, if there's any particular title we need, the printing presses have already taken commitment from other publishers. So the turnaround time was getting late and we were continuously losing orders. That's when we decided that, why don't we start in our press. So initially, we got some small units, some binding and printing equipment, and we saw our breakeven time and how much we are getting benefit of that. Slowly over time in the last 5 to 6 years, we started buying more and more machinery, then we've taken a better rental premises, then we moved into a company-owned warehouse production unit now. So it has been growing very stand-alone, but 90% of the production happens in-house still and 10% still is outsourced, one due to the seasonal nature of this business and some products can still not need more machinery to produce some products. But since it is only 10% of the production, we are happy to send it outside.
Unknown Analyst
analystOkay, sir. And in terms of your heavy quarters for the year, be it quarter 1 or quarter 2, you don't face any challenges with respect to capacity because you said that you can get more machinery as and when required. And raw material is also fine. So no capacity constraints as such, right?
Abhinav Dachepally
executiveNo, no. But we are at full -- for a single hour shift, we are right now at a full capacity. But after our...
Unknown Analyst
analystBut you can scale that up, right, as and when needed?
Abhinav Dachepally
executiveYes, yes. We can scale it up anytime.
Operator
operatorOur next question comes from the line of Neha Sherma, an individual investor.
Unknown Attendee
attendeeSir, first question is what is the current scale for the...
Abhinav Dachepally
executiveMa'am, your voice is not audible.
Operator
operatorSorry, you are not audible.
Unknown Attendee
attendeeSir, what is the current scale of the Pelican platform?
Abhinav Dachepally
executiveSo last year, we did a pilot project with 3 schools. And this year, we tied up with 50 schools, which will generate around INR 30 crores of revenue, but this revenue will be split between Q4 and Q1, because school's reopening dates are different across different verticals -- different states. So -- and going forward, next year, we want to push it to 150 schools. And after that, it will be 300 schools.
Unknown Attendee
attendeeOkay, sir. What are the unit economics and margin profile of the Pelican model versus traditional publishers?
Abhinav Dachepally
executiveActually, traditional publishing model is, profit margins are higher because we are manufacturing that own product. But in terms of the e-commerce model, there are multiple things. One, our product is there inside it, other publishers textbooks are there, stationery is there, notebook is there. But our stationery and notebook right now, we are only trading it. We are not manufacturing it. So as and when we start manufacturing because we need a minimum quantity to manufacture that particular product. When we get -- when we reach that stage, like once we reach 100 schools, we will be having a minimum quantity to manufacture that product. And then the margin from that vertical also will be as good as what we are getting from the textbooks.
Unknown Attendee
attendeeSir, what investments are planned in AI?
Abhinav Dachepally
executiveI'm sorry, ma'am, your voice is not...
Unknown Attendee
attendeeSir, what investments are planned in AI?
Abhinav Dachepally
executiveThis year?
Unknown Attendee
attendeeYes, yes.
Abhinav Dachepally
executiveMa'am, your question is not clear, ma'am. What investment?
Unknown Attendee
attendeeIn AI.
Operator
operatorThere is a lot of background noise.
Unknown Attendee
attendeeWhat investments are planned in AI and analytics capabilities, sir?
Abhinav Dachepally
executiveYes. So when we cleared -- when we brought in the Pelican Edu Supply e-commerce vertical of delivering this particular educational material to parents home delivered, we've got more information of the students' needs and their classes, whether it's a male or a female and which background of the parents, which kind of school they are studying. AI, we've developed an AI tool, which helps us identify that particular parent and his purchasing capacity. And with that, till now, we've been on the B2B model of supplying textbook to schools and other needs. But once this vertical opened, our AI model helped us generate information of different students across different economical backgrounds, different states, different needs. So now we started our own e-commerce model where we have a website where all the data is pushed, and then we send notifications to parents through e-mail and WhatsApp and other places to push other things apart from textbooks, that is educational toys, STEM kits and the Olympiad books and other things, which are for higher education. So usually, when a customer becomes a customer for the company for 3 to 4 years, but through this model, we are trying to make that customer stay with the company for at least 10 to 12 years across his educational journey.
Unknown Attendee
attendeeWhat percentage of schools are currently adopting the WeStudy digital platform?
Abhinav Dachepally
executiveSo WeStudy is a complementary tool for textbooks. So what happened is we've noticed that schools are interested in technology. So when we ended up creating this technology, we realized that the cost per student or cost per book is actually very small. So instead of trying to sell this model, why don't we give it for free as a complementary along with the textbooks that are purchased. So then we started pushing this technology for free because the amount of investment we spent on the technology or creating the technology, including the server charges. When it comes to divide by the number of textbooks we are selling, it's hardly coming to INR 3 to INR 4 per book. So then what we did instead of trying to sell this product, why don't we increase the MRPs on the books by another INR 10 and start providing this technology for free. So we are rapidly pushing this technology for schools to get adopt, use our videos, use our test generated tools. Even we've integrated AI in the test generator where, even if a teacher teaches a certain topic today, he can push a mock test on that particular topic to the student's app where the students can solve that particular test and AI gives a result saying that whether the students have understood this particular topic or not or whether the teacher has to come back tomorrow and revise this topic again before going to the next particular or this particular paragraph. And in case of mathematics, AI also helps them that if there are questions in addition or subtraction, and then the AI notices that the students are not performing well in addition. It pushes additional worksheets of addition to their e-mail ID where they can download and practice that particular worksheet. They can take a screenshot, post it in the school app. Through the LMS, the teacher gets to know what the student is doing, how well is it performing. So AI has helped very much in the reports also. So WeStudy come with all these tools, WeStudy is coming as complementary. But still, we have only noticed 30% adoption rate of technology in schools because there's a lag in schools of using technology, but we are continuously pushing it. We're trying it to give it for free, because tomorrow, if any ed-tech companies or anybody trying to come and sell technology, the school itself will tell them that this technology is already available for free and we are using it.
Unknown Attendee
attendeeAnd the last question is what risk does you foresee in executing the D2C parent commerce strategy?
Abhinav Dachepally
executiveMa'am, your question is not clear, ma'am.
Unknown Attendee
attendee" /> Sir, what does management foresee executing in the D2C parent commerce strategy?
Abhinav Dachepally
executiveD2C parent?
Unknown Attendee
attendeeCommerce strategy.
Abhinav Dachepally
executiveCommerce...
Unknown Attendee
attendeeCommerce, commerce.
Abhinav Dachepally
executiveMa'am, can you please be a little more audible.
Unknown Attendee
attendeeCommerce.
Abhinav Dachepally
executiveYes. So our major business is selling textbooks to schools. So that will be 90% of the revenue. And we are trying to get additional revenue through this e-commerce verticals through parents. With an increase in number of schools, I'm guessing the revenue will be 10% of the total business. And going forward, that margin will increase when we adopt more and more schools in the e-commerce portal of delivery of textbooks. So now this year, we tied up with 50% -- 50 schools. And next year, we are in line with doing around 150 schools. Actually, right now, also we can tie up with more schools, but the space is also and time are the two constant things. Next year, a new factory will open. And with that, we are easily considering a 150 to 200 schools. And right now, we are doing a pilot project with our uniform also. And once we understand the challenges with the uniform, we'll try to scale that up also.
Operator
operator[Operator Instructions] As there are no further questions, I would now like to hand the conference over to Ms. Chandni for closing comments.
Chandni Chande
attendeeOn behalf of Dachepalli Publishers and EquiBridgeX Advisors, I thank everyone for taking the time out to join today's conference call. If you have any queries, you can connect to us at [email protected]. Once again, thank you for joining the conference. Thank you, Harish sir. Thank you, Abhinav sir.
Abhinav Dachepally
executiveThank you, ma'am. Thank you so much.
Harish Dachepalli
executiveYes. Thank you, ma'am.
Operator
operatorThank you. On behalf of EquiBridgeX Advisors Private Limited, that concludes this conference. Thank you for joining us, and you may now disconnect your lines.
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