Peter Warren Automotive Holdings Limited (PWR) Earnings Call Transcript & Summary
February 19, 2026
Earnings Call Speaker Segments
Operator
OperatorThank you for standing by, and welcome to the Peter Warren Automotive Holdings Limited HY '26 Results Conference Call. [Operator Instructions] I would now like to hand the conference over to Mr. Andrew Doyle, CEO. Please go ahead.
Andrew Doyle
ExecutivesThank you, Ashley. Good morning, everyone, and thank you for joining us to discuss Peter Warren Automotive Holdings 2026 Interim Financial Results. My name is Andrew Doyle, Chief Executive Officer, and I'm pleased to present our results for the first half as we continue to consistently deliver on our Peter Warren strategy. I'm joined today by our Chief Financial Officer, Victor Cuthell, who will assist me in presenting our results. Before we get started, as you'll be aware, Victor will retire officially in June this year before taking on an adviser role for the company. And as such, this will be his final set of results with Peter Warren. I speak on behalf of all the Board when I sincerely thank him for his incredible contribution to the company over the last few years. As you'll see from today's results, he leaves us in very good state as the benefits of our strategy continue to emerge. I would also like to take this opportunity to welcome our incoming CFO, Anna Bail. Anna is an accomplished Finance Director with strong experience in automotive industry, including 10 years with Inchcape here in Australia. Anna joined us earlier this month and is with us for today's call. Please note this presentation, along with the financial statements have been lodged with the ASX for your information and can also be found on our website. So, without further ado, please turn to Slide 2 of today's pack, where you'll find today's agenda. I will start with a summary of our results and update you on the strong progress we're making against our strategy. I'll then hand over to Victor, who will take a more detailed look at our financials before I wrap up with some comments on our outlook before taking questions. So, let's take a look at those results highlights for the period. Turning to Slide 4. Our H1 performance highlights the direct output of rigorous operational discipline and a strong performance culture at Peter Warren, growing all our key metrics over the period. Headline revenue growth for the period came in at $1.27 billion, growing by $39 million on the prior corresponding period. Whilst the new car market remained competitive, our well-balanced brand portfolio assisted our performance, whilst our focused strategy drove strong growth in used cars as well as service parts, finance and insurance and aftermarket. We're also pleased to see growth in gross margins at 16.2%, up from 16.1% in HY '25, continuing the stable margins that we saw through FY '25. Underlying PBT increased to $12.5 million, up $5.4 million, which was a solid outcome, albeit off a low base, with our PBT percent as a percentage of revenue up to 1%. As you can see, our continued strong focus on maximizing stock turns and reducing stock holdings and associated costs saw our inventory reduce again this half with new vehicle inventory down $19 million to $332 million. Additionally, we kept costs on track with operating expenses down to 11.9% of revenue for the half. We were able to lift our interim dividend by more than 80% versus the same period last year to $0.03 per share. And finally, our owned property remains very healthy and increasingly utilized with a value of $227 million with net debt to property value of just 27% Next, as we look at this magnificent aerial of our Warrick Farm-owned property in Sydney, I'd like to spend a little time demonstrating how our financial delivery so far this year fits into our team's unwavering focus on our strategic North Star, and I'll highlight our clear focus areas in the next few slides. On Slide 6, you'll see a recap of our vision and ambition to be Australia's most valued automotive group benchmarked against our peers. Across all metrics, we want to consistently exceed the expectations of our customers, our employees, our brand partners and, of course, our investors. To execute this vision, we're constantly driving our 4 clear fields of action, which are focused on innovation by driving our business forward with AI-powered omnichannel operating model to deliver exceptional customer outcomes and maximum efficiency, customer obsession and focusing all we do around customer care and retention, organic growth through a driven performance culture and opportunistic growth path and a strong acquisition appetite to expand our business across Australia in both an opportunistic and disciplined manner, and we are pleased to expand on our success here. Before I move into the respective fields of action of each pillar, a brief comment on our Peter Warren management team for the future. With more than 30 years of automotive industry experience across Australia, North America and Europe, I have the benefit of benchmarking my experience leading the Peter Warren team against what I've seen with the world's best retail groups. And with hindsight of 1-year experience now in my role, well considered, I firmly believe the changes I've now implemented in our management team in terms of our new CTO, Ken, our new CFO, Anna, to replace Victor in March and announcing today our newly promoted national COO, Paul, all of which can be seen in our appendix, will set us up for success as we cross the $3 billion turnover mark and prepare for even greater heights. At Peter Warren, we have a strong team in place, and we are ready. Moving to Slide 7. We have outlined the developments in both our innovation and customer strategy pillars, which go hand in hand. We are building our innovation framework to have an omnichannel operating model that is removing many friction points in the customer journey, delivering a more seamless experience that customers demand and rightly expect. Happier, more friction-free interaction with our customers lead to higher average transaction prices, lower average cost of doing business and higher average retention. This is a clear directional path for Peter Warren. One of the key strategic actions taken during this period has been the appointment of Ken Quach as our new Chief Technology Officer. We're very pleased to have recruited Ken in late last year in the end of 2025, along to the company of Peter Warren as he brings outstanding experience in tech leadership, in data, in automation and AI-driven operations from various senior CTO roles, most notably in his 13 years at Qantas. Now since joining, Ken has already assisted us in driving further automation and AI adoption and learning experiences for us in the management team, whilst building out our broader AI and data strategy for the company. We are piloting AI chat across our sales leads and automated service bookings and communications. Text engagement with service customers, as you can see in the examples below, allows open channel communication, greater transparency on service progress throughout the day and the costs that are incurred, less administration from our service advisers, which allows them to dedicate their time more effectively to face-to-face customer interactions. Enhancing this ease of doing business also unlocks meaningful advantages for our business. One of my favorite examples of this is our service channel payment link with the aforementioned transparency on service progress and with clear explanations for the costs incurred, we build trust. And when we mix openness with digital tools, we get business benefits. Just via this pilot alone, over the last year, we've had over 25,000 online payments representing more than $30 million in value have been made and each of those payments have actually been paid in under 2 minutes from the payment link being received. All without human interaction on the Peter Warren side, it's really fantastic and a glimpse into the business benefits that lie ahead for our company. We are also utilizing intelligent data-driven campaigns with lapsed customers to drive lost business back into the doors of Peter Warren. For us, AI is not just about efficiency. It's about consistency, ensuring that every interaction with a customer, whether it's online or in a dealership delivers the same clarity, responsiveness and customer ease of doing business with Peter Warren. Customers have always been at the heart of everything we do, and we are now increasing our fostering of this as part of our customer obsession culture to ensure this remains our central priority. Turning to Slide 8. Key to strong organic growth is a performance culture that recognizes and rewards positive behaviors from the team. We're delighted to see so much green across this slide with our first half numbers looking strong, both in absolute and percentage terms. On the left-hand side of the chart, you can see the positive developments in all departments. Although vehicle gross profit margins remained under pressure due to higher volumes, especially in new cars, these held up well, and we have grown our business in all other departments, focusing on high-margin revenue streams, service, parts and finance and insurance with a similar outlook going forward. As you can see on the right-hand side, we show our positive trends across the board. New vehicle units sold have grown steadily since H1 FY '22, more than 50% cumulatively and another 2% growth H1 '26 on H1 '25. Used vehicle units sold are a key growth area for us, up over 80% over the period of this chart and up another 14%, as you can see in this half on the prior corresponding period. Our relentless focus on stock management, both stock value and age continues to drive efficiency benefits. Despite multiple new brands and new car volume increases, we are more than $50 million lighter in our inventory holdings than we were in June 2024, just 18 months ago. And this is resulting in significantly lower floor plan interest costs. Meanwhile, our high-margin service and parts business continues to drive growth with increased revenue to $221 million, which is a 3% uplift on the first half of 2025. What I'd really like to highlight, or underline is our disciplined and pragmatic approach. Our focus on mitigating ongoing industry-wide pressures by growing higher-margin revenue streams and managing inventory tightly is a good demonstration of our performance culture really bearing fruit. And this is a testament to the hard work of the entire Peter Warren team. And to speak further to the team is here where I would like to announce another key initiative to drive our Peter Warren management team and performance culture growth. I am also thrilled to announce the promotion of our current COO of New South Wales, Paul Hughes, to the position of COO nationally for Peter Warren effective March 1, 2026. Paul has been with Peter Warren for 20 years and held many senior leadership positions across the company, each time demonstrating strong leadership and consistently delivered targets. Responsible for the end-to-end performance of our national sales and aftersales performance and operations, Paul's leadership of our executive general management team will accelerate our next phase of growth through our Drive to 2030 strategy. Congratulations, Paul. I know you're itching to get into it. Turning to Slide 9. A key pillar of the Peter Warren strategy is our acquisition strategy and our appetite for opportunistic expansion. Indeed, our revenue through such acquisitions has doubled since IPO to more than $3 billion. We were delighted to have agreed the acquisition of Wakeling Automotive during the period, which adds another $500 million of pro forma revenue or a 20% uplift to our total business, alongside 16 well-established brands and 30 dealerships located in Western Sydney, one of the fastest-growing automotive catchments in the country. Importantly, this is not simply a scale play. Wakeling is a high-quality operator, culturally aligned with our values-driven approach and present clear operational synergies across property, people, systems and customer processes. The business builds and brings strong local market share positions, long-term leases and experienced management team. All of these factors will contribute positively to our performance as we complete the integration over the coming months. This acquisition, which will be immediately EPS accretive, also reflects how we think about M&A. We remain disciplined, strategic and always focused on value creation. We remain active in a large and fragmented market where pricing expectations have normalized and where many operators are more willing to engage given the shifts in industry dynamics. Our team has deep M&A experience and experience in finding synergies across the companies. The strength of our balance sheet and property portfolio continues to give us attractive optionality to participate in consolidation in a way that supports long-term shareholder returns. We expect to remain very active in this key area of our strategy over the coming months. And turning finally to Slide 10. The Australian market has undergone a significant shift over the last several years. Chinese OEMs now account for almost 17% of the national market. This share level is widely expected to elevate towards 50% over the next few years. This is a clear structural change driven by competitively priced, well-equipped vehicles arriving in substantial volumes and appealing to increasingly value-conscious customers, especially as they grow in brand value. This is a trend that has been on our radar for a long time, and we have been angling to build a strong market position through representation by the most attractive and progressive new arrivals. We believe we are very well-positioned to capitalize on this growth trend with 15 Chinese brand dealerships as at year-end and growing quickly. Indeed, the Wakeling acquisition will take us to 22 such dealerships. Importantly, we also represent 7 of the 8 largest selling Chinese brands in Australia, with several more expected to come online in the second half of FY '26. When looking to partner with any OEM partner, Peter Warren looks for a strong and broad product offering aligned with customer market demand, scale of planned volume growth, along with a genuine partnership approach focused on dealer profitability. Our ability to integrate these brands quickly using existing property and infrastructure with minimal capital expenditure and 0 goodwill payments gives us meaningful competitive advantages relative to our peers. Our early positioning in this segment is already delivering both margin stability and strong customer momentum. Now at the same time, we are equally focused on growing the representation of the top-selling brands that have been our foundation partners for many of the 65-plus years we have been established. Indeed, these brands represent around 80% of our brand portfolio mix and expand further with the recent Wakeling's acquisition, growing significantly in brands such as Hyundai or the further expansion of our Mercedes-Benz representation across Sydney, now covering Chatswood, Mossman, Warwick Farm, Campbelltown and now further south to Wollongong. This market balanced brand portfolio is now a strategic advantage, and we have a strong balance sheet, which positions us well to continue this expansion. I'll now hand over to Victor, who will walk you through the financial results in more detail, including our underlying performance, margin profile, cost management initiatives, cash flow and balance sheet strength. Victor?
Victor Cuthell
ExecutivesThanks, Andrew, and thanks also for your nice words earlier in the call. Turning now to the profit and loss statement. As Andrew mentioned, revenue for the first half was $1.27 billion, an increase of $39 million at 3.2% on the prior corresponding period. This was driven by good contributions from used vehicles, service, parts and F&I, and a steady performance in new cars in a competitive environment. Gross profit increased by $6.6 million as we increased revenues in those high-margin service lines. Our gross profit percentage was very stable at 16.2%, and I'll talk more about that in a moment. Operating expenses increased by $3.6 million or 2.4%, a below inflation increase. This reflected some OpEx investment in higher-margin departments, but a good offset from our cost control actions, which I'll cover shortly. We delivered a reduction in our OpEx as a percentage of revenue to 11.9%. Our net interest expense reduced by $3.2 million. This reflected the achievements in driving down inventory and also a lower interest rate environment in the period to December 2025. These movements resulted in underlying PBT of $12.5 million. That's an increase of $5.4 million on a lower base, and we're pleased to deliver this step-up. It's a like-for-like comparison with no acquisitions in that particular period and is really from a growth in revenue and a very strong discipline on our costs and on our inventory. Turning to Slide 13, which shows our gross margin performance for the period. Our gross profit percentage has been very stable in our business. As you can see in the graph at the bottom of the page, we have had a series of results around 16.1% to 16.2%. Across each of the departments, you can see from our table that we've had very steady results in gross margin. The new car market continues to be extremely competitive with margins varying by brand. We focused on maximizing our margins by managing our inventory, by working with OEMs and by making sure we earn the OEM KPI income. Our table also shows the higher-margin service lines of parts, service, finance, insurance and aftermarket. We have focused on driving up gross profit in those areas and have had good success. As 2026 progresses, we'll continue our focus on improving margins. Slide 14 provides more detail on operating costs. Our OpEx increased by $3.6 million. We had an award increase of 3.5%, and we also invested OpEx into growing our revenues with advertising spend, used car staffing and other items. To offset those increases, we had actions to reduce our costs in other areas, and this delivered results. We've reduced our inventory holding costs. We tendered some of our supplies. We were very careful with the remuneration costs. The end result of this was that our OpEx as a percentage of revenue reduced to 11.9%, slightly down from the 12.0% in the prior corresponding period. For seasonal reasons, our H1 OpEx percentage is always higher than our H2 OpEx percentage, as you can see in the graph at the bottom of the slide. Going forward, we'll continue our cost control initiatives, and we expect a lower H2 OpEx percentage than in H1. Lastly, on Slide 15 are our cash flows. Our operating cash flow for the period included an unwind of working capital following the peak June trading period. This unwind was higher than in previous years but is expected to reverse in the second half in a normal manner. Our nonoperating cash flows included lower outflows on tax, CapEx and interest. The result of this was a reduction in the net debt from $83.8 million in December 2024 to $61.5 million in December 2025. Excluding the effect of acquisitions, we would expect that to improve by 30 June 2026 due to those working capital patterns. The Board has declared an interim dividend of $0.03 per share, an increase of $0.014 on last year. This dividend reflects our confidence in the business, its momentum and also our ongoing commitment to shareholder returns. Now I'll hand back to Andrew, who will talk you through the outlook.
Andrew Doyle
ExecutivesThank you, Victor. Looking ahead to our outlook and starting first on the left-hand side with the broader automotive industry observations. We continue to operate in a highly competitive environment with Chinese brands rapidly expanding their presence and reshaping the brand landscape. At the same time, new car supply remains mixed with a wide range of new product availability, but ongoing risk of inventory pressures that requires disciplined management. In the industry, we expect to see a continuation of a greater proportion of earnings from higher-margin areas such as used cars, service parts and F&I. Meanwhile, technology adoption and AI is accelerating at pace and will continue to be a key differentiator in setting apart the industry leaders who have a clear digital strategy. Dealerships are becoming more digital and more data enabled, and we see significant opportunities ahead as this continues. And finally, the market remains large and fragmented with increasing M&A and selling activity. And against this backdrop, on the right-hand side, I firmly believe Peter Warren is exceptionally well-positioned for our valued shareholders. Our customer-centric culture remains a core differentiator, supported by our significantly strengthened leadership team that I've outlined today, and a performance culture focused squarely on results. We are benefiting from an excellent balanced exposure to fast-growing Chinese brands, which will continue to gain traction within the Australian consumer marketplace. Operationally, we are driving growth in high-margin service parts and F&I, while our results consistently show maintaining disciplined management of both inventory and costs. We continue to innovate to improve the customer experience, supported by investments in digitization and AI, which are improving efficiency and helping us personalize the customer journey. Our recent Wakeling's acquisition is immediately EPS accretive. And with good balance sheet flexibility and low net debt, we continue to evaluate further M&A opportunities in what is still a highly fragmented market. And so taken together, these strengths provide us with continued confidence in our ability to grow earnings over the time. Thank you for your time today. I'll now hand back to Ashley to open us up for questions. Thank you, Ashley.
Operator
Operator[Operator Instructions] Your first question today comes from Phil Chippindale with Ord Minnett.
Phillip Chippindale
AnalystsCongratulations on your first half results. I just want to turn to Slide 8. There's a couple of sort of elements of that. I just want to talk a little bit about. Andrew, you spoke about your efforts to try and drive more effort into higher-margin business, used cars, service and parts and F&I. Just on that used vehicle performance, clearly, you've been growing this business really well over the last few halves in particular. Just going forward, can you sort of unpack the strategies, how you anticipate continuing to grow that?
Andrew Doyle
ExecutivesAbsolutely. Thanks, Phil, for the question. Yes, it's a big opportunity for us. If we look at our used to new ratio, we see that there's a good performance uplift that we can experience across our dealerships. And so, the focus really is on driving that business performance in the departments, and that starts with a very, very strong and selective sourcing of used car stock, which is a key focus area for us and probably something that we haven't done in a great level of detail before. So, we see a big opportunity there to lift that just through a more disciplined approach to sourcing and ensuring we take every opportunity in used cars.
Phillip Chippindale
AnalystsJust on service and parts. I mean in the past, there have been periods where the industry, I guess, generally, and you guys have mentioned this in sort of previous calls about the challenges of personnel and getting the right people in to really drive that service and parts component. How is that sort of shaping up at the moment as you see it? And is there any sort of bottlenecks in terms of those expectations going forward?
Andrew Doyle
ExecutivesFinding the right level of staff and the right level of technicians has always been a challenge as it is across our industry. Therefore, we choose to grow our own in a big way. So, we have a very strong Peter Warren apprenticeship program that is a great feeder for us in terms of our own teams and their longevity with the company is much greater that way. So that is a feeder, but it takes time. And therefore, what we're trying to build is a strong team that means we have consistency there. But we don't see any bottlenecks going forward. In fact, we see more opportunity going forward in that area. And as you can see on that chart that you referred to in Slide 8, our service and parts revenue has consistently grown, and we see that the use of the right team with the right processes is one part. But also, as I mentioned before, using digitalization to go after what is potentially lapsed service customers is also a big opportunity for us.
Phillip Chippindale
AnalystsAnd just last question for me. Just on the inventory, again, a really strong performance and continuing to see that number come down half-on-half. I just want to understand the dynamics around the shift in your brand mix as the Chinese brands that you're continuing to partner with grow, is that to your benefit from an inventory perspective? Or is it really a brand-by-brand situation?
Andrew Doyle
ExecutivesYes. Look, I think when you bring on a new brand, there's obviously a start-up in terms of adding new cars, new demos. So that is an uplift in stock. But what we've done is really had a consolidated view of, first of all, looking at our existing stock and our ag of stock and our movement of aged stock, but also having a great relationship with our OEMs to make sure that we take the right level of stock. I talked about sourcing used cars before. One of the big focus areas is actually how we source, if you want to use the same word, our new car stock. And we do that much more scientifically now in terms of making sure we get the right level of stock coming into our showrooms that matches our customer profile. So yes, I think it's -- well, we're very proud of that result actually overall to reduce that by $50 million in 18 months is fantastic, another $20 million in the last period on prior corresponding period. It's a key focus area of our management, and they're realizing now that we can operate at those much more efficient levels, which is giving us great floor plan interest benefits.
Operator
OperatorYour next question comes from John Campbell with Jefferies.
John Campbell
AnalystsJust sort of following on from this line of questioning of Phil, just particularly honing in on F&I. That doesn't -- F&I doesn't appear over the last sort of 4 years or so to have really penetrated too much in terms of it as a share of revenue. And maybe that is a bad measure to look at as F&I's share of total revenue. But can you give us a view on how you think you're performing in terms of F&I and the opportunity, I guess, over the next 3 years to really increase that sort of penetration?
Victor Cuthell
ExecutivesThanks, John. So, our F&I penetration has grown a bit over the last couple of years. We can see -- you'll see our revenue in our happier accounts is up from $17.3 million to $19.4 million for the period to December. And so that represents a bit of an uptick in penetration. I think there continues to be plenty of opportunity in relation to F&I. It's an area that we've focused on. We've got high-performing locations, and we've got some locations that can continue to do better, and that's an area that we are particularly focused on this time. So, we think that we will continue to see that penetration level go up. And of course, that brings margin accretion, some GP percentage accretion as that occurs due to the favorable mix effect.
John Campbell
AnalystsYes. And how do you feel in terms of -- versus sort of industry averages, Victor? Do you feel that you're probably ahead of industry averages, but in terms of the top performing, say, Eagers as an example, do you feel that there's a gap there?
Victor Cuthell
ExecutivesSo, I think we are slightly above the industry average, but we see lots of opportunity. Back in the old days, you would see penetration heading into the 60% and 70% levels, whereas the industry numbers are more like 30% or high 20% penetration. A lot of it varies by brand. And so, if you have a brand that is predisposed to a higher level of penetration. A brand, for example, where the customers are more inclined to finance the products, then that assists your penetration level and does distort comparisons between different dealership groups. But for us, we see opportunity, loads of opportunity. I'm sure that other listed businesses would also say the same thing and wherever your performance is, there's always opportunity in this space.
John Campbell
AnalystsOkay. And just last question for me. Your comment, again, Victor, you talked about the OpEx seasonality, second half has a lower percentage to revenue. And if you look back historically, generally, it's been sort of 60 or 70 basis points difference between first half and second half. Do you expect similar for FY '26?
Victor Cuthell
ExecutivesThat's a great question. I think if I interpret that, John, you're saying, Victor, would you like to, as you walk out the door, put out a bit of guidance a bit of a number or so.
John Campbell
AnalystsSomething like that.
Victor Cuthell
ExecutivesI think that directionally, I would say that we would expect to see an improvement in the H2 percentage compared to the H1. I think that will be low tens of bps. I don't think that will be high tens of bps. And so, we wouldn't give actual guidance on that, but we do expect it to improve to 11.9%.
Operator
OperatorYour next question comes from Chenny Wang with Morgan Stanley.
Chenny Wang
AnalystsMaybe just firstly, on that gross margin line, it was nice to obviously see it tick up a bit. But it sounds like you aren't really content with margin stabilization. And obviously, you called out some margin improvement programs as well. But can you help us understand what these programs are? And maybe to be a bit more targeted, what are, let's say, the top 3 initiatives that could really move the needle on gross margins going forward?
Victor Cuthell
ExecutivesSure. I'll cover that in 2 bits what our initiatives are and what will have the biggest impact in moving the needle. So, we have -- obviously, inventory management is top of the list. That's why we're so laser-focused on that. That does have an impact on your -- quite an impact on your margin. And second one is achieving the KPI money from the OEMs and maximizing our performance for our brand partners that flows into that area as well. There's also driving the high-margin departments. Obviously, increasing your performance in service revenue or S&I revenue will drive up your overall GP percentage due to the revenue mix element, I guess. And we've got lots of -- there are always lots of opportunities, as you would know, in retail with a large portfolio of sites. There's comparisons, there's benchmarks. And our appointment of Paul Hughes as a national leader to help really drive these areas in a stronger way is something that we're particularly focused on. And the item that influences margins the most and the items that will also move the needle is how we perform with our brand partners and how our brands perform. There are -- some brands with higher margins and some brands with lower margins. And that varies according to where the brand is in the cycle of the new models coming out. You'll have higher margins when new models are out and lower margins at the -- towards the end of the model life cycle. That is an item and the performance of individual brands across the country, across all dealers is something that moves the needle a bit. But we focus on what we can control. And the initiatives that I've mentioned are the things that we think are good for driving our margins in the months ahead. Andrew, did you have anything to add?
Andrew Doyle
ExecutivesYes, I'll just expand a little bit on the performance culture piece, Chenny. That is something that I think we -- in this margin game, there's small margins that can make big differences. And what we're really highlighting in our business now with performance culture is really the transparency of performance. Victor mentioned Paul, Paul Hughes coming on board, that's going to make a big difference in terms of our national performance. But really, shining a spotlight on our, if you like, scorecard performance, how we're doing with our OEM partners, how we're doing in each of the areas. Obviously, we measure them individually but really having a much broader and more transparent review of our rankings across our business and really not being satisfied with anything lower than the top 10 or top 5 even and really driving our performance up and up. And that's something that has always been part of Peter Warren, but I think it's something we can focus on more now with clearer data and better reporting. So that's happening as we speak.
Chenny Wang
AnalystsGot it. And just a quick follow-up on that. So, you mentioned one of the margin drivers is how you perform with brand partners and I guess, how those brand performs. Obviously, over the last year, last 2 years, there has been that portfolio mix that you've been taking both, I guess, organically and inorganically. Is it kind of fair to say that as that continues to take shape, all else equal, naturally, that should be a bit of a tailwind for your gross margins?
Victor Cuthell
ExecutivesSorry, could you just expand a little bit on that? Chenny, it broke up slowly?
Chenny Wang
AnalystsYes. Sorry. So, I guess just touching on what you mentioned on the gross margin drivers and in particular, how you perform with your brand partners and how those brands perform. Obviously, Peter Warren over the last few years has been undertaking a little bit of a portfolio mix with the brands you represent. I guess, all else equal, on a go-forward basis, should that continue to be, I guess, a tailwind for your gross margins? Is it kind of fair to think that naturally that should improve?
Andrew Doyle
ExecutivesYes, absolutely, Chenny. So yes, as I outlined on Slide 10, we have pivoted our brand mix according to customer demand and market demand. We think we're doing it in a very disciplined and progressive manner when I talk about bringing on board some key Chinese brands that are really showing a lot of favor with our Australian consumers. So that is helping a lot. But as I mentioned, we have a strong portfolio still of existing brands that we've had for 65-plus years in our business. And so that balance, I think, is exactly right. And what we're able to do with our business and what is attractive to us is -- or to the brands rather, especially the new brands is our scalability, is our property portfolio and is our professionalism. And so, when new brands that do make sense to us, and I said they have to be the right brands with the right attitude and the right partnership approach come on board, we're actively able to bring them into our business very quickly into usually existing properties and/or showrooms and get up and running in a fast manner. So, I believe we're moving in the right direction in that area, and that gives us good tailwinds for where the market is moving, and that's where I think it's the right approach.
Chenny Wang
AnalystsGot it. And just one last one. Just on used volumes. Obviously, that new to -- sorry, that used to new ratio has lifted quite a bit in the first half. And you kind of talked to the opportunity there. But can I just be maybe a bit more nuance here? Maybe I should already know this, but that uplift you're seeing at group, is that driven across the board? Or is that driven by select locations where, for example, you've had pilot programs in these dealerships, and it's a matter of rolling that out more broadly?
Andrew Doyle
ExecutivesYes. So no, Chenny, it's an Australia-wide strategy, and we're rolling it out as fast as we possibly can. I mentioned property in the last question -- the last answer rather. We have property, and we need to sweat that property even harder in terms of our locations and frankly, our pitches, I would say, in the U.K., our location of space. And I see every space that we have in our property portfolio as being an asset we can use. And so, we are sweating those property spaces with lots of used cars now, the right used cars for the right markets, but it's not piloted in 1 or 2 areas. It's being rolled out across our entire 80-plus sites and locations up and down the East Coast of Australia for sure.
Operator
OperatorYour next question comes from Sarah Mann with MA Moelis Australia.
Sarah Mann
AnalystsJust a follow-up question on GP margin. The industry seems to be pretty competitive at the moment, and there's commentary that there's lots of oversupply. So obviously, that's weighing on industry-wide margins. You've kind of highlighted before the key areas where you guys can drive margin improvement. In the current environment, just curious, can you give us, I guess, a rough guide around what, I guess, your medium to long-term or through the cycle kind of GP margin target aspirations are?
Victor Cuthell
ExecutivesYes. Thanks, Sarah. So first off, to confirm our earlier point, we do see gross margins going up, and we see the -- one of the main -- there's 2 drivers of that. One is the things we control, and one is how the network for each brand is performing individually. And we do see the second category improving for us as some of the larger brands that we partner with move through the model cycle and see improvements in margin. In terms of giving guidance as to a number, we don't give hard guidance as to what that 16.2% could become. But as an order of magnitude, we do see it moving up by quite a bit from 16.1% over time. And by quite a bit, we're not talking 30 or 40 bps, we're not talking 250 bps. We're talking in the -- maybe in the 100-plus category, maybe up to 150 or 200. That sort of range is what I have in mind. So, I know that's a very wide directional number. I know that probably doesn't help the models very much, but that's the order of magnitude that we're thinking of.
Sarah Mann
AnalystsNo, that's excellent. Just, I guess, thinking about it through the cycle. So that's helpful. And then just the other question on the competitive environment. So, there's all these new OEMs still coming in. What are you seeing the incumbent OEMs doing, I guess, in response to this? And yes, I mean, is there increased support? Are you seeing increased support to the dealers? Or just curious what the incumbent OEMs are saying in the context of this competitive environment?
Andrew Doyle
ExecutivesYes. I think, Sarah, the -- all OEMs and all brands are fighting for a share of a flat market. That's the reality. So, there's a lot of competitive campaigns out there. There's a lot of good reasons to buy a motor vehicle from a number of brands. And the so-called established brands that have been in the market for a long time, I think, are putting out strong campaigns to fight for their share. Clearly, mathematically, as and when other new brands come in and take share, those shares might change, but there's still enough there, I think, for the right brands with the right model mix and the right level of supply and demand and indeed a business model for us. And that is exactly the discussions we're having and indeed, the campaigns that are being run. And you can see them in the in the traffic or in the above-the-line campaigns that are in market. So yes, I think it's a good time to buy a car. It's a good time and good offers in the marketplace. And I think it's -- coming back to the earlier question about brand mix, I think we've got a very, very strong balanced brand mix, which is consistent with sort of the market demand and where it's heading.
Sarah Mann
AnalystsGreat. And then last question for me. Like again, given kind of the competitive environment, just curious how that plays into M&A opportunities and vendor expectations.
Andrew Doyle
ExecutivesSure. Yes. As I mentioned, quite clearly, it's absolutely one of the key pillars in our strategy. We see great opportunity for us in that space in terms of the strength of our balance sheet, the strength of our representation of our management and our ability to integrate businesses into the Peter Warren way, if you like. And the market, as I mentioned in my speech, is also still relatively large and fragmented. So, I think there is a greater appetite from sellers, as I mentioned, willing sellers and prices are probably more realistic in terms of the runway going forward for those that perhaps aren't as committed to long-term retail as clearly we are. So yes, we see big opportunity for us in terms of our growth path. And as I said, there's lots of activity out there, and we're actively in that marketplace.
Operator
Operator[Operator Instructions] Your next question comes from Tim Piper with Jarden.
Timothy Piper
AnalystsJust 2 questions. First one, just on the new vehicle revenue result, relatively flattish and recognize the market as a whole is obviously not seeing a whole lot of volume growth right now. How do you view that result in the context of your OEM mix? And you're sort of actively working down your new car and demo inventory quite successfully. So, has that actually been a headwind to revenue? And effectively, when that new car inventory kind of normalizes, you'd expect some better sales results or normalization from that headwind coming through those numbers?
Victor Cuthell
ExecutivesThanks, Tim. There is a nuance in our numbers that I should flag is our volumes are actually up, as you would have seen on one of our slides in new cars. Our revenue is not up, and that actually reflects that some of the volume growth that we've had is in the agency brands that we represent. And so, we are -- our performance in new cars has been better than the revenue indicates because of that little nuance that's in there. And so that's probably the main item in there. In terms of us overall performance across the different brands, we're quite satisfied with how we're going. We represent all of the whole of the automotive sector from the very bottom to the very top. And we think we've got a very good spread of brands in there. So, we're pretty happy with our performance, and we do see continued opportunity.
Timothy Piper
AnalystsYes. Okay. But the sort of the wind down in inventory, has that been a headwind? Or do you think not significantly?
Victor Cuthell
ExecutivesThere's been -- there's no headwind at all related to wind down of inventory. The wind down of inventory by us is not really shortage of inventory. The wind down of inventory by us is, Andrew and I driving the business to get our cost down, to get our interest down, to get our holding cost down. And when a customer needs a car, the odd months here and there accept it. When a customer needs a car, we will get that car out as fast as we can despite our very, very efficient inventory.
Andrew Doyle
ExecutivesTo be clear, yes, exactly, Tim, it's a management action. Victor talked before about that, which is in our control. That is in our control, even though we have OEM partners. Relationships with OEM partners means that we can have mature conversations about what is required and when it's required. And that is meaning that we can be much more nimble in terms of our efficiency, stock depth and therefore, interest costs.
Timothy Piper
AnalystsYes, understood. You sort of answered my second question in your first comment. I was just going to ask about the volume versus revenue trend in new vehicles and sort of the implied revenue per vehicle being down a little bit. You sort of said that's agency mix. I was just curious around whether that was reflective of mix in your portfolio or also potentially sort of price discounting potentially associated with what you're referring to as a competitive environment compared to 12 months ago?
Victor Cuthell
ExecutivesSo let me tackle discounting. And so, it's a very competitive market, and there's plenty of customers looking for a deal. And so, there is a normal level of discounting. But I wouldn't say that it is crazy discounting or anything like that that's going on. So, I don't think that's a factor that I would call out in particular. So, I do apologize. I missed it. Could you just tell me again the first part of your question about our brand portfolio?
Timothy Piper
AnalystsNo, just the pricing, whether it was being -- you sort of said it's not promotional. So, it's obviously agency -- primarily agency driven in the mix of revenue.
Victor Cuthell
ExecutivesYes. So just to expand on that point a little bit. Our total volume of vehicles went up as shown on Slide 8, went up from 15,000 -- roughly 15,240 to 15,470. So that's an increase of 840 vehicles. That's because there was a more than 300 vehicle increase in brands which are agency brands. Mercedes-Benz and Honda are the 2 main agency brands that we represent. So that increase of, I think, around about 300 vehicles in those brands does not translate into increased revenue of any significance because we only take the agency commission for lack of a better word, into our revenue. We don't take the actual value of the vehicle into our revenue. So, our actual -- if we didn't have agency brands, then we didn't have an agency system in those brands, our revenue would be up more in line with our new vehicle volumes. So, our revenue would be up some 2% or something like that.
Operator
OperatorThere are no further questions at this time. I'll now hand back to Mr. Doyle for closing remarks.
Andrew Doyle
ExecutivesThank you very much, Ashley. Ladies and gentlemen, thank you very much for your time today. We very much appreciate your interest in Peter Warren. I would like to close by thanking our customers for their trust in Peter Warren across our representation of more than 30 brands across 80 franchise locations. And without your support and loyalty, we certainly couldn't deliver such results. I also want to say a big thank you to my incredible team at Peter Warren for your hard work to create those customer moments that really result in what we can deliver today. And also, our OEM partners, as we've touched on some of the questions there for the relationship we have, the trust and partnership and support. It's a great business to be in. And finally, I'd like to thank our investors for your belief in what we have created and certainly what we believe we can create at Peter Warren Group. So, thank you very much, and have a great day.
Operator
OperatorThat does conclude our conference for today. Thank you for participating. You may now disconnect.
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