Prudential Financial, Inc. (PRU) Earnings Call Transcript & Summary

August 10, 2021

New York Stock Exchange US Financials Insurance conference_presentation 49 min

Earnings Call Speaker Segments

Brian Meredith

analyst
#1

Good morning, everybody. My name is Brian Meredith, and I am the insurance analyst at UBS. From UBS, I've got my partner with me, Mike Ward, who follows the life insurance companies. And welcome to our next insurance fireside chat here. We have the great pleasure of having Mike Falzon from Prudential as well as Darin Arita, who is the Head of Investor Relations, to join us for a fireside chat. As a reminder, if you'd like to ask them a question, you've got the ability to do that on your screens. Upper right-hand corner, there's an area where you can type in a question. And Mike and I would be happy to answer it for you. And with that, I'm going to turn it over to Rob for some prepared comments.

Robert Falzon

executive
#2

Great. Thanks very much, Brian, and good morning, everyone. So I'll keep this very short so we can get into the Q&A because I know that, that's where people are primarily interested. But I just thought I'd share a couple of reflections that I've been sharing during the course of the morning. The first is that as we're coming off the second quarter, I think we, as a management and leadership team, feel quite good about our execution -- executing well. The -- we had another strong earnings quarter. And if you look at the underlying earnings power of the company sequentially continues to grow. We are ahead of schedule with regard to the variety of customer experience and cost initiatives as we've articulated them and, in fact, achieved a milestone there of $0.5 billion of run rate savings about 18 months ahead of what we had originally envisioned. Supporting that are good fundamentals in our businesses, good flows, good sales. The exception would be our retirement IIP business, but that's episodic and anticipated. So we feel each of the businesses has performed well and has a good outlook to it. We've reached record level of AUM and asset management fees within PGIM, our global investment management business. Our assurance business had revenues that were up 90%. We had a very strong recovery in the second quarter sales in our business in Japan, which we're quite pleased with in light of the pandemic experience there. And then finally, in our U.S. businesses, we've been -- had a very successful experience with our product pivots and our repricing. So we continue to have leading market shares in both our annuities and our life business having, in the case of annuities, transitioned away from traditional variable annuities and into our FlexGuard buffered annuity product. And in the case of life, pivoting away from GUL toward term and variable life. Also, as highlighted prior to the quarter, we're making good progress against our disposition objective. So we've now including the pending but announced sale of our retirement full service business. We would have proceeds of $4.2 billion against the objective of freeing up to redeploy between $5 billion and $10 billion from our existing businesses. With respect to that capital, we're being very thoughtful about how we redeploy it. So you've seen us invest in creating long-term sustainable growth for the company. Specifically, we made a relatively small but important acquisition in PGIM, creating a secondary private equity capability. And earlier, you saw that we also announced the closing of a second investment in Africa for us, in this case, in Kenya with ICEA LION. And we're quite excited about the long-term prospects for growth in that marketplace. We're balancing that with a redeployment of capital back to shareholders. So $2.2 billion of capital return to shareholders in the first half of the year. We announced twice now an increase in our targeted buybacks. So that it's anticipated that our targeted buybacks for the year are $2.5 billion. And that takes our target through 2023 from the originally announced $10 billion up to $11 billion over that period of time. And then finally, from a broader standpoint, I feel really good about how we're executing against the transformation strategy that we have for the company. The elements of that are in the first instance, being able to provide more solutions to more customers, but doing that in a way that finds the intersection of value for customers. So doing the appropriate things from the product pivots and pricing standpoints that creates that value proposition for customers, but also creates a good experience for our shareholders by reducing the market sensitivity that we experience in our businesses and the products that they sell. Secondly, by expanding our customer reach and improving customer experience. Elements of that are expanding the addressable market that we have in each of our 3 businesses, so both with PGIM, with our international business and with our U.S. businesses. And we have strategies that are going well in each of those. And in addition to that, from a customer experience standpoint, the efficiencies that I talked about before are not just producing the $0.5 billion growing to $0.75 billion of operating saves, we're actually producing a better outcome for our customers and, frankly, for our employees as well. And then finally, all of that what I've talked about accumulating in a change in our business mix. So our desire to have a business mix which is higher growth, less market-sensitive and producing compelling economics that ultimately translates into a good experience for our investors. And with that, Brian and Mike, I'll turn it back over to you guys. Thank you.

Brian Meredith

analyst
#3

Yes. Thanks, Rob. Yes. So just kind of adding on to some of those comments here. I think as Prudential continues to transform here, can you talk about how you're trying to get your employees to work, call it, new ways that would make a difference from their perspective, kind of the customer, employee experience, costs, those types of things?

Robert Falzon

executive
#4

Yes. So it starts -- actually one of the very first things that Joe and I focused on when we took the reins of leadership for the company that sort of is more of an internal dynamic than might have been noticed externally, but it was a real shift in culture for the company. A key element of that was around accelerating decision-making. Where that manifested itself externally was the $0.5 billion then up to $750 million of cost efficiencies, where we wanted to accelerate the implementation of things that will otherwise take a decade to do. But it also had a lot to do with customer obsession, with being kind of risk smart and technology forward. And so a couple of -- there are 4 or 5 dimensions that we articulated in order to try to move the culture of the company toward one that was more focused on customer, customer experiences and outcomes and, of course, doing so also creating better experience for our employees. We stood up a transformation office, Brian, to help with that and essentially institutionalized a constant transformation capability within the firm, which now has over 1,000 different initiatives that are associated with it, all of which are tagged with a specific outcome, either for the benefit of our customers or the benefit of the employee experience in dealing with our customers, which then produce those efficiencies. And I think the discipline that we've created around having that process institutionalized in the way that we have will continue to pay dividends for us on a go-forward basis. And those dividends will be in the form of not just continuing to watch our operating margins improve, but also making us more competitive in the marketplace by being able to be more price competitive and being able to create a better experience for our customers.

Michael Ward

analyst
#5

So maybe switching over to Retirement segment. With the recently announced sale of full service, just wondering if we could dig in a bit more to some of the motivations behind that and how that might fit into the transformation initiative.

Robert Falzon

executive
#6

Yes. So let me start, Mike, by saying we remain committed to the Retirement business. It is a big marketplace. We're going to have an ongoing presence in that marketplace. Our presence is there in our PR -- pension risk transfer and longevity risk transfer businesses. It's there in the form of our annuities business, which is providing critical decumulation capabilities into a market that's going from accumulation to decumulation. And obviously, we're there in the form of PGIM, our asset management business, both with respect to the focus that they have on DCIO, so investment-only defined contribution as well as their very significant presence as a manager of funds for pension clients. With regard to the record-keeping business specifically, it is a quality business, but it's a business that we thought that not being in that business would further our transformation with an objective to enhancing the overall growth profile of our business and reducing the market sensitivity in that particular case, interest rate sensitivity of the business. And so we also faced incidentally with what we thought was a decision where we even needed to make a major capital investment into the business because it's a business where scale is increasingly important. And you're going to have to be -- if you're not selling, you're acquiring and there's a -- and the bar on technology investment continues to rise. And so given the growth profile of the business, given the -- our ability, what we thought were the ability to leverage the platform on a go-forward basis to the benefit of our other businesses and significant capital investment that it would require, we came to the conclusion that by selling the business, we could actually improve the overall business mix profile and so undertook to do so. Very happy that it's going to land in the hands of Empower, who we think will be a great operator that will be good for our customers, which we care a lot about and for our employees. So quite happy with the arrangement that we struck there.

Michael Ward

analyst
#7

Great. Yes. No, that makes a lot of sense. So I guess, you started out with talking about what remains in retirement. So I guess sticking with PRT for a second. It's gotten a little bit more competitive. And although there's probably not many players out there with your brand recognition or capabilities, wondering how you view the pipeline as we enter the back half of the year. And then how does PRU differentiate itself in that area?

Robert Falzon

executive
#8

Yes. So reiterate what you said, Mike, I'd say, that -- our capabilities -- we were a pioneer in that market. We have a strong set of capabilities. We have a unique track record with respect to execution on that and customer experience after the fact, which is critically important. And we have a strong brand, I think, that serves us well in that marketplace as well, which gets us first and last look at a lot of transactions. As we look at -- when we first pioneered the market to where we are today, we'd have to acknowledge that where we were the only or 1 of 1 or 2 players in the jumbo segment of that market, there are now half a dozen different firms that -- in addition to ourselves that are playing in that space. So it has become more competitive. But having said that, it is a large market that continues to grow. We had, I think, 4.5 billion-ish of transactions in the second quarter, a lot of momentum heading into the second half of the year. The average pension plan is 99% funded at this point in time. CFOs recall the experience what happened to those funding levels when we hit the dot-com bubble and the financial crisis, and I don't think they have much appetite for experiencing that again and so continues to be good demand to transact. And so given the strength of the platform that we have, given the outlook that it will remain quite robust, we continue to be quite optimistic about getting our fair share of that marketplace by focusing on the jumbo sector where we think both our capabilities are differentiated and the returns that we can get in that sector are attractive as well.

Michael Ward

analyst
#9

Got it. That leads right into my next question. I was going to ask if there's a target size for new deals or if there's capacity or interest in another mega deal or deals, jumbo?

Robert Falzon

executive
#10

Yes. I think we don't necessarily draw a line under a specific number, but what we look for is where the deals get larger, that the competition begins to become with a handful of players as opposed to, I think, it's a broader set of players that can play when you get dealing in the hundreds of millions versus the several hundreds of billions, kind of $0.5 billion in door, starts to get -- the field of players begins to thin out. With regard to large transactions, we have capital capacity appetite, both from standpoint of capital and our appetite for longevity that we would be interested in entertaining very large transactions as we've done in the past. And I think that's differentiated versus what others may be able to do in the marketplace.

Brian Meredith

analyst
#11

Rob, can we pivot over to the international area? The transformation initiative, could you discuss areas where you're targeting for growth internationally? Any specific regions, countries, product line, distribution channels? What's the kind of strategy here going forward?

Robert Falzon

executive
#12

Yes. So Brian, as I think about our international business, I like the international business. I like the footprint that we have in our international business. And our focus is really on growing the platforms that we've got, the constellation of businesses that we have internationally today. Specifically, that includes, obviously, Japan as a dominant presence within our international portfolio, but also a dominant presence in that market. But outside of Japan, the emerging markets, where we're very focused on the higher-growing markets in Asia and Latin America, the nascent but useful and long-term great growth prospects that we see in Africa as areas that we want to continue to focus on. So I'm sort of thinking about those in pieces. With respect to Japan, we have continually able to demonstrate that we can grow faster than the market. We capture market share perennially. We are the #2 in that marketplace, including the indigenous players on a new business basis. So we're quite a large player with a differentiated, very successful distribution model there that allows us to continue to capture market share. We'll grow in Japan, both by adding more life planners and life consultants, so agents in the marketplace, which really drives most of our growth, but also by expanding geographically. We're very concentrated in the Greater Tokyo area, the prefectures outside there. We have opportunities to grow further. Association marketplace in which we're involved through our Gibraltar business, we can also penetrate further. So we see good growth opportunities there or traditional death protection, but also the opportunity to grow it beyond death protection in areas like retirement, which is sort of the next evolution for us in Japan. So using that distribution to increase the numbers of -- the ways in which we can solve for challenges that our customers have. When you go outside Japan and you think about each of the markets we're in, we -- in Latin America, the 2 sort of premier franchises we have there is our AAAA business based out of Chile, but we're the #1 in Chile and the #2 in Latin America in the AAAA, so pension management. So we're quite excited about the ability to grow that business both organically and inorganically, which we have in the past. So we acquired a business in Colombia, by way of example. And in Brazil, where Brazil is the largest insurance market in Latin America. It's like 60% of the market. And we are the largest individual life insurance company in Brazil. We've complemented our -- just our Life Planner model there with third-party distribution and with a group business that we acquired a couple of years back. So we'll continue to look at expanding in Brazil and in Latin America. And again, like in Japan, looking beyond protection into the retirement space as well. And then with the footprints that we've got in Asia and Africa, it gives us an opportunity to be -- to have boots on the ground. So we're a smart acquirer there and with platforms that we can leverage. So we can get better economics from the sets of things that we're looking at that someone de novo going into that market might be able to yield versus what we're looking at. So very much around programmatic-type acquisitions in markets in which we're -- which we are already operating successfully.

Brian Meredith

analyst
#13

Got you. Got you. What about divestment side? I mean, you just recently divested Taiwan, Korea. Are there any others as you kind of look at your portfolio?

Robert Falzon

executive
#14

So as you point out, Korea, Taiwan, earlier than that, Poland and Italy as well. There's nothing material that I would call out on a prospective basis that we're looking to exit from that marketplace. So I think the most significant things that we've looked to do in order to hone into a footprint that we're focused on are largely behind us at this point in time, Brian.

Michael Ward

analyst
#15

Great. So I guess, moving over to PGIM for a second. So on the PGIM piece of the transformation, just wondering if you're targeting expansion into specific asset classes, customer bases or specific regions there?

Robert Falzon

executive
#16

Yes. So Mike, start with acknowledging PGIM is already at scale as an active multi-manager and successful in each of the areas in which it's engaged. So we have a very significant, both private and public fixed income capability now with the Montana acquisition that we've made, both the private and public equities capability and then -- and similarly, within alternatives. The premier piece of which would be our real estate platform, where we're one of the handful, second, third largest between equity and debt in the world on that. From a focus standpoint, it would be very much like what you've seen us already announced this year that I highlighted upfront around the Montana acquisition. We have very specific capabilities that we're looking to add as opposed to simply adding scale. The multi-manager model has worked well for us, and so we're looking for capabilities in real assets. So that would include things like infrastructure. We were looking to do something in the private equity space. We've now done that. So we're happy with that. We like and are interested in the private credit space. And we're looking to grow internationally. If you look at the footprint that we have, about 30% of our AUM comes from outside the U.S. And when you look at the market, it's 40%, 45%, maybe 50% of the market of AUM, probably 45-ish percent or so is from outside the U.S. And so we have an opportunity to grow our platform from 30%, 35% to 40%, 45% and would look at both organic and inorganic opportunities to do so.

Michael Ward

analyst
#17

Got it. Very helpful. So asset management, I guess, sort of market multiples have been elevated recently. Does that impact at all, how do you view -- or your willingness to pursue sizable bolt-on deals? Or how does that weigh into sort of your required return rates as well?

Robert Falzon

executive
#18

So we're very disciplined from an acquisition standpoint. We look at it from a multiple of financial lenses and strategic lenses. And it has to make sense for us, both from a financial and strategic standpoint. When we look at -- we obviously look at all the things you would expect from a financial standpoint. So looking at the accretion associated with the transaction, the ROE that we can get and the pattern or the evolution of the earnings that are associated with those returns are important to us as well and the free cash flow that we can get. We also look at how any acquisition we would do would complement the existing franchise that we've got. So what we find very interesting about the PE space that we enter from a secondary standpoint is in our conversation patients with CIOs around the world, one of the things that they highlight in virtually every conversation is the need for liquidity in their private portfolio, whether that be in equities or otherwise. And so having a secondaries capability puts us around the table in an important conversation solving needs that they've identified. That endorse to the benefit of our other capabilities, which we can then bring into that conversation. And then the halo effect goes the other way as well. We have 1,600 clients, and that will be to the benefit of Montana's platform in terms of their ability both to tap them from an AUM standpoint and to think about engagement and solving problems from a secondary standpoint. So absent an ability to find things that land in that intersection of both strategic and financial interest, we would look to be good stewards as we've always been of capital. And we will return capital to shareholders. But we remain optimistic that it's through both inorganic and organic ways that we can change the overall mix of the portfolio at the end of the day such that as investors look at us, they'll look at a collection of businesses that have higher growth and lower volatility and command a better multiple in the marketplace.

Michael Ward

analyst
#19

Great. So there's been industry-wide fee pressure for a number of years now. Just wondering if it's driven strategic changes or like you've been saying, should we expect to continue to see AUM shift more into more specialized areas over time?

Robert Falzon

executive
#20

So in the industry phenomena, we've not been immune to that industry phenomena. We see it as well. You wouldn't know it because our asset management fees have been pretty stable at around 21 basis points for a very long period of time. But that's a reflection, Mike, of very conscious growth strategy. That's allowed us to offset the industry-wide pressure on fees. So first, I'd note that we've got in excess of $0.25 trillion of alternatives already even before the acquisition of Montana. And alternatives have not experienced the same fee compression that we have in the fixed income and equity markets and particularly the public sectors there. And so that's helped quite a bit from that standpoint because, obviously, our alternatives are -- not only have -- we not have fee compression, but those are the highest earning fees we have within the portfolio. So they have an outsized contribution to our asset management fee profile. The way in which we've been growing organically has helped. So a lot of our organic growth has come from international and higher returning strategies, which tend to command higher fees than more core strategies. And as we look at our inorganic growth that I articulated before, whether it's in PE, real assets like infrastructure, private credit, which is of interest to us or international strategies where we're looking to grow more internationally, all of those areas are higher fee areas. And so the combination of how we're growing -- a combination of having a resilient alternatives organic growth that's been skewed toward higher-returning strategies and the inorganic strategy, which is toward higher fee strategies as well or higher fee asset management capabilities. The -- all that leaves us optimistic that we'll continue to be able to demonstrate solid earnings in the business and be able to grow those without some of the negative experience that others have had from a fee compression standpoint.

Michael Ward

analyst
#21

Got it. Makes total sense. So I guess we can shift over to individual annuities for a second. So the decision to wind down sales of policies with guarantees, I think, makes sense and is likely appreciated by investors. But just wondering if you could help us at all to understand some of the differences between the economics or the margins between VAs with and without guarantees.

Robert Falzon

executive
#22

Yes. And so maybe to answer that, Mike, I'll talk about sort of our legacy block, which is VAs with guarantees versus what we're selling today, which is FlexGuard, a buffered annuity. So it has protection but not guarantees. And so that's the first distinction, right? So it's not a guaranteed outcome. It's a protected outcome. And it creates a good customer value proposition as evidenced by the level of sales that we're witnessing, but a much better shareholder experience from the standpoint of the volatility that's associated with that product as contrasted to the accounting volatility that we see in our traditional VA product. It is a less capital-intense product in addition to being less market sensitive. And the hedging associated with it is quite simple. And actually it's done on kind of a weekly basis, have locked in for the period of the guarantees. So while we fully hedge our legacy product, it's a more sophisticated hedging capability as contrasted with the very simple readily market available hedging that's required for the FlexGuard buffered annuity product. So it has a very, very different risk profile, but very attractive returns to us. So not getting the same level of very high teens returns that were associated with our HDI product, but on the other hand, getting really attractive returns. And beyond that, there's a diversification benefit that we get for being in that product that sort of even further turbocharges those returns. Firms like ours that have both our HDI product and our FlexGuard product, there are statutory capital diversification benefits associated with that, that make it an even more attractive value proposition for us and for shareholders.

Michael Ward

analyst
#23

Got it. Yes. No, that makes a lot of sense. And I guess, so sticking with FlexGuard, they've been growing in popularity for the industry. For PRU, though, do you think they really have the potential to sort of offset over time some of the lost earnings from the wind down or maybe inorganic removal of the legacy block?

Robert Falzon

executive
#24

So a couple of thoughts, Mike. One is, yes, the buffered annuity products are doing quite well. So industry sales and annuities are up first half of the year some 20-ish percent or so. But buffered annuities were up like 100% over the prior year. And you're seeing that only in the variety of sales of us and other participants in that sector. So we're doing $1.5 billion to $2 billion on a quarterly basis of FlexGuard, which we're quite pleased with. The -- as we think about that opportunity set and we think about our legacy business, the legacy book is running off at around $3 billion a quarter. It's been a little more than that in the first half of this year. But we think on average, it will be about $3 billion a year, Mike. I wouldn't want to speculate as to whether we'll have sales sufficient in FlexGuard ultimately to offset the entire runoff in the legacy block. We'll sort of see how that works out. And we're going to continue to innovate in the marketplace, obviously. But to be very clear, when we talk about our desire to reduce the exposure in our annuities book, it is very much focused on the legacy VA book. While it has very attractive economics, we recognize that those economics are not well valued in the public marketplace. And so when we've talked about taking the VA business from 20% down to around 10%, it's that legacy book. So we're happy to grow the FlexGuard and have that continue to add to our earnings and to look in isolation at the legacy VA book and have that go down to our 10%. We get 40%, 45% of the way there just through organic runoff of that $3 billion per quarter, and then we'll look at doing something from a derisking nature to help us get the rest of the way there by our target in 2023.

Michael Ward

analyst
#25

Got it. So I guess, recently, one of your competitors reentered the market for VAs with guarantees recently. Given the pricing dynamics, was that a topic of discussion internally or no?

Robert Falzon

executive
#26

Well, we would -- obviously, everything happens in the market is a topic of discussion. But with respect to how we would think about doing something similar to that, no, and not something we contemplated. We'd run entirely contrary to the strategy that we've articulated around the derisking and reduced market sensitivity that we're trying to create in the business mix that we have on a go-forward basis. So I -- we are quite convinced that there are good customer value propositions outside of the more traditional VA that have application in the marketplace. And we're also quite convinced that, that produces a superior experience from an investor standpoint. So we're going to stay at the course.

Michael Ward

analyst
#27

Got it. So wrapping up annuities here. I guess when we think about your legacy block, are there any specific aspects that either drive your confidence in being able to pursue risk transfers and maybe how might your block differ from pure legacy blocks?

Robert Falzon

executive
#28

So commenting about the risk transfer, I just want to reiterate what I said before. So that's an important piece to ultimately close the gap. There is a significant -- we get significantly toward our objective of having the block simply through the organic run out. And in fact, if we didn't do a risk transfer transaction, we could still get there. It would just take a little longer period of time to get there. So we're going to remain disciplined around any exit that we do because it's not a have-to for us. It's a like-to. Having said that, I think the -- there are tailwinds in that market. There's an increasing number of players that have an interest in VA blocks and an increasing number of players with larger transaction size appetites in the market. So you've already seen that from a historical standpoint, $1 billion to $2 billion transactions are very executable within the marketplace. So there's lots of -- there's decent precedent for that. As we look -- I don't want to overstate that incidentally. So the tailwinds are there, but it still -- it doesn't look as deep as the market for term life insurance, by way of example. But there are tailwinds, and it is a market that's growing in depth. With respect to our particular block, Mike, and your question there, I guess there a couple of things that I'd note. One is it's a seasoned vintage, our block of business. So very easy to see customer and other sort of experience within the block. It's largely in the money block. So again, from that standpoint, much more reasonably predictable block of business. Well capitalized and well hedged. That's the way we designed it upfront. The auto rebalance feature that we have in it both removes the tail risk associated with equity market declines and reduces the cost of hedging in equity markets as well. So an attractive feature that's built into there that as people look at the book come to appreciate how that's a significant risk mitigant and cost reduction from a hedging standpoint. And it's a block of business that's got a high return to us and a high level of free cash flow. So we think it stacks up well with other blocks of business that have or could be contemplating going out into the market.

Brian Meredith

analyst
#29

Rob, let's pivot over to life insurance business. It's been interesting over the last couple of years looking at the life insurance industry, and a lot of people are getting rid of life insurance. And so the question, I guess, I have for you as you look at some of your life blocks, legacy areas, et cetera, et cetera, are there any that you are more or less interested in maybe derisking here, doing transactions, doing some stuff to derisk that portfolio?

Robert Falzon

executive
#30

Well, it would be consistent with the theme that we've articulated, which is around reducing market sensitivity of the overall business mix. And so the products in there that have most market sensitivity would be the very long duration GUL products. And so those are the things that we've pivoted away from and would consider doing a derisking transaction around that as well. I would note that the insurance market in the secondary space is more robust than the annuities market. But the GUL segment of that is not as developed as the term segment, by way of example. So there are opportunities in that marketplace. We will look at that, are looking at that. But I would say it's a secondary priority vis-à-vis looking at the annuities book because we think that the -- both in terms of quantum and total quantum and volatility, the annuities book will be more transformational to the valuation of the company than doing a transaction in the life space.

Brian Meredith

analyst
#31

That makes sense. And then I guess on that kind of topic there, I mean clearly growing the PRT business, how does that -- doing potentially some life insurance transactions, wouldn't that offset some of this longevity kind of risk exposure that you have? And is -- do you think about that at all as you're kind of growing the PRT business? How do we balance it on the other side?

Robert Falzon

executive
#32

Yes, Brian, we do. We have an objective to roughly keep in balance the risks that we have from both a mortality and longevity standpoint. We think that, that served us well both for the pandemic and clearly -- very clearly through the pandemic as being a mitigant to our mortality experience, having the longevity book that we've had. Having said that, I'd sort of note a couple of things. One is we have a very robust and growing, both U.S. and international, specifically in Japan, life insurance business. So we continue to grow new business, and therefore, are generating new mortality risk quarterly. And at the same token, the runoff in the PRT book is around $7 billion a quarter between pension risk transfer and longevity risk transfer after crediting for interest. So you've got the longevity burns off faster than our mortality burns off. And so you have to run a little faster just to replace the longevity -- just to replace that balancing. So we do not see any constraints for appetite on the longevity side by virtue of the combination of that dynamic.

Brian Meredith

analyst
#33

Good. Really helpful. And just a reminder to the audience, if you want to ask a question, upper right-hand corner screen, go ahead and type one in. And I'm going to pivot over to Mike who's going to ask some stuff about Assurance IQ.

Michael Ward

analyst
#34

Yes. So on Assurance IQ, just how is your strategy? Or, I guess, has your strategy or vision for Assurance IQ changed at all since the acquisition? Just thinking in terms of the expansion into Medicare last year. And are there any other areas or, I guess, revenue lines that you're considering for that business?

Robert Falzon

executive
#35

Well, first, right now, Mike, is it is a fast-growing, highly scalable business that's core to the strategy that we've articulated around expanding our addressable market. So having that direct-to-consumer agent-assisted capability is something that we think -- it's the reason we acquired it and continues to be the compelling strategic rationale for it. Having said that, it is a -- has the additional features to it of being a capital-light business that introduces third-party distribution into our platform, solving for customers' needs. We don't have to manufacture all the products. We find that to be a compelling attribute to it. And by virtue of the fact that it's a distribution model that doesn't have the same market sensitivity that we have in other of our businesses, so it really lines up quite well with the overall strategy of where we're trying to go. We've not fundamentally, therefore, changed our aspirations or strategy for the business. Now having said that, we'd always envisioned that we would add products to the platform and continue to expand the types of needs that we can solve for. So one of the earliest things that you saw us do was to add SimplyTerm -- a term product from our own shop onto that platform. And we're successful in getting it rolled out. It hasn't grown as rapidly as we initially would have liked. But having said that, we understand why. And it has to do with the level of automatic underwriting that we're able to get. We've been fine-tuning that machine and moved it up from sort of a 10% approval rate to 40% that we think we're going to get to 70% by the end of this year. And we think with that, we'll sort of double -- the potential to double the level of placements we're getting out of our term product. So that was envisioned. And so consistent, but happy with the progress that we're making there now. Medicare is something that probably was not envisioned to be as material as it's become. We had envisioned getting into that segment. But it was -- the growth that we've seen there has, I think, exceeded our initial expectations as to how that would play into the platform. So we're quite happy with the capabilities we have there, including having hired sort of a dedicated management team there with experience from a competitive shop that's leading that business and producing tremendous results for us. We've introduced P&C into there. We're broadly looking at personal finance, including things like mortgages and otherwise, third-party provided. So we're quite excited about the ability to use that platform to both enhance our existing capabilities and sales of our own products, but also as importantly, about solving a broader set of customer needs that we don't want to be in the manufacturing business but we very much want to be able to solve for customers.

Michael Ward

analyst
#36

Got it. Makes a lot of sense. So I guess, could you discuss a little bit the benefits that Assurance IQ has had? Or what you expect to see going forward, just kind of on enterprise-wide costs such as distribution? Or is the focus largely on kind of growth in sales on top of the sort of external products where you can participate in the distribution? Or is the focus more on just sort of selling your own products on the platform?

Robert Falzon

executive
#37

Yes. I would say there are many ways in which the platform is interfacing with our existing business and having better outcomes either for the platform or for our existing business. But probably the 2 things that I'd focus on, Mike, would be, first, sales of our products. So we have a desire to reach deeper into the socioeconomic demographic. We recognize to do that, it needs a combination of a different product, a different price point and a different distribution system. And through SimplyTerm and assurance, we're able to deliver a product that's appropriate to the marketplace at a price point that's compelling and a distribution system that has a very low cost of delivery. And so that works to getting into that socioeconomic demographic, which we think is a large unmet need. We'll complement that with final expense that will be an additional product that will get on to that platform. I think those are areas where we think it will present attractive growth opportunities for us. The other area which I think is interesting that we sort of thought would be a benefit, but is coming through much more tangibly is how the artificial intelligence that's used to create the right customer outcomes in their platform is that we've also been able to apply to our own customer flow coming in. So the combination of pru.com and our financial wellness platform, where we've got retail customers coming into our platform, were actually able to use the same sets of principles and artificial intelligence programming to channel those customers into the right place within our organization in order to provide the appropriate solutions for them, whether that be with a PRU adviser or whether it be on the assurance platform or whether it would be an end-to-end self-serve capability that they can have. And so that's been -- again, and getting them for the right solutions. So that can vary between an annuity solution to a life solution or otherwise. So it's been helpful as we think about our retail advisory strategy and how we create a more holistic interface into the marketplace there and have a lot of machinery behind the curtain that allows people to simply enter in and wind up in the right place without it being a several act experience for them.

Michael Ward

analyst
#38

Got it. That makes sense. And I guess in terms of the shoppers that you have on the platform, you report a large number of them each quarter in the millions, I think. I've got to imagine most of your competitors would be envious for that kind of volume or activity on an in-house platform. Just kind of wondering, how do you drive that much traffic?

Robert Falzon

executive
#39

So yes. So 7 million customers in the second quarter, which was actually down from the first quarter. Recognize the fourth and first quarter, we have the Medicare. So it's an even higher level of customers than that. Having said that, -- well, actually, let me actually sort of emphasize a point associated with that. That customer traffic is not just people visiting the site. Those are people who are actually getting proposals. So it's -- they have been at the site. They've given us enough information that we're actually able to give them a proposal, and so maybe all the more impressive statistic, Mike, from that standpoint. And it's not just traffic. It's actually what we call customer traffic. So I wanted to emphasize that. In terms of driving that traffic, it's a -- it's primarily through digital sources where we're using both our own digital capabilities and our artificial intelligence to create a customer experience that gets them to take the first look. So a lot of that is in the marketing and the customer acquisition upfront piece. But then bringing them through the experience to where they're actually getting a quote, it's all about the artificial intelligence that we have in place, which matches them with the appropriate adviser and with the appropriate solution. So that we're able to create a very efficient bespoke kind of an experience for them. The other thing I'd note is the agent-assisted digital channel, DRGA, I guess, is the acronym that's used within the industry. I'm not 100% sure I understand what that stands for, but it's where you've got this hybrid model of agents that assist through a digital channel. That's one of -- maybe even be the fastest-growing segment within life distribution channels. And so I think to a certain extent, we're also riding the tailwinds of that. Pure digital distribution is minuscule, not really even on the radar at this point in time. But when you combine digital distribution with agent-assisted, and we've taken that to the next level, so we have not only our contract agents, but we're building a hybrid adviser capability. We now have 350 hybrid advisers on the platform. That is a very fast-growing segment, and we're finding that, particularly in younger populations, high level of engagement there. And so we're benefiting by, I think, a broader industry trend as well as our own sophisticated analytics and artificial intelligence.

Michael Ward

analyst
#40

Got it. That's all very interesting. So I was just going to wrap things up here. We're coming up on time. So I wanted to ask you one last question, in honor of someone who's both a good friend of yours and my former mentor. This was one of his all-time favorite questions for executives like yourself at the end of the meeting. So as a member of Prudential's leadership team, what keeps you up at night? And then on the other hand, what helps you sleep?

Robert Falzon

executive
#41

Yes. So when I would have last spoken to John, I probably have a different answer today than then. The -- I would -- maybe channeling our prior CEO, the thing that actually I worry about most these days is around talent, Mike. As we're witnessing what's occurring across the marketplace on talent and as we're going through a transformation, what we're seeing is that there's a skill set required for how we're operating in the future that's not as readily available in the marketplace as one would think. And so we're making enormous investment in ensuring that we've got the right people and that we're reskilling and up-skilling people in order to -- so that they can be relevant to us and help us -- us help them to advance their careers and us benefiting from that is to ensure that we have the capability to execute on a go-forward basis. And I can give you hundreds of examples of that across the various functions and businesses that we have. But it's an issue that I think is happening across the economy, the 10 million job openings, and there's a reason for that. There's dislocation at the frontline segment of that. When you remove that piece of it, there's still this fundamental issue of where the job openings are or not where we've got lots of skills and talent that can fill those jobs. And we see that. And so I worry about getting picked off with the great talent that we've got. And I worry about being able to attract the right talent and to continue to execute against transformation. So that's what's keeping me up at night. I sleep better at night knowing that we've invested a lot into this. As part of our transformation, we have something we call the talent marketplace, and it's very much around identifying opportunities for individuals and providing the skilling and the reskilling that they need in order for us to be able to remain competitive. I also sleep well at night knowing that I think we're extremely well positioned to execute against the transformation strategy that we've articulated to the marketplace. I don't lose sleep on that piece of it, so I wouldn't answer it that way. I think -- while I know investors are -- will judge us on our execution, and so there's some of that yet to come. We think we've demonstrated very well to date, both on the disposition and the acquisition side and the transformation of our existing businesses through product pivots and repricing. But I'm quite comfortable that we can continue to execute there and ultimately deliver on the objectives that we've laid out to the marketplace. So not losing sleep about that if that helps. So thank you, Mike.

Michael Ward

analyst
#42

Thanks a lot, Rob. That was great.

Brian Meredith

analyst
#43

Thanks, Rob. That was terrific. Appreciate your time. Really, really insightful. Learned a lot there, and I really appreciate it.

Robert Falzon

executive
#44

Thank you, Brian. Thank you, Mike, and thanks, everyone, for your interest and for tuning in. Good day.

Brian Meredith

analyst
#45

Awesome. Thank you.

Robert Falzon

executive
#46

Okay.

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