Smartfit Escola de Ginástica e Dança S.A. ($SMFT3)

Earnings Call Transcript · May 7, 2026

BOVESPA BR Consumer Discretionary Hotels, Restaurants and Leisure Earnings Calls 85 min

Earnings Call Speaker Segments

Matheus Nascimento

Executives
#1

Good morning, everyone. Welcome to Smart Fit's Conference Call to announce the results of the first quarter of 2026. Introducing myself for those who do not know me, I am Matheus Nascimento, Investor Relations Manager. Before we start, a brief message for those who want to follow the conference in English. Good morning, everyone. Welcome to Smart Fit's Conference Call to discuss the Results of the First Quarter of 2026. This call will be translated into English. [Operator Instructions] Today with us, we have Edgard Corona, Founder and Chairman; Diogo Corona, CEO; Jose Luis Rizzardo, CFO and IRO. [Operator Instructions] As a reminder, the slide deck that is going to be the basis for this presentation is available at Smart Fit's Investor Relations website at CVM and on the webinar platform. Before continuing, I would like to say that forward-looking statements made during this conference call regarding the company's business prospects, operational and financial projections and goals as well as information about the potential market in which it operates are beliefs and assumptions of the company's executive officers, and they are based on information currently available to the company. Forward-looking statements are not guarantee of performance because they involve risks, uncertainties and assumptions. Now I would like to give the floor to our CEO, Diogo Corona, who's going to start the presentation. Diogo, please, the floor is yours.

Diogo de Andrade Corona

Executives
#2

Thank you, Matheus. Good morning, everyone. Now starting with the main operational and financial highlights of the quarter. We delivered another quarter of strong operational and financial growth, reflecting the solidity of our business model, the consistent execution of the strategy and the continuous evolution of Smart Fit Group ecosystem. We will talk more about that in the financial section. But these are the main highlights. We continue to make progress in expanding the network with a growth of 20% compared to last year, totaling 2,113 gyms in 16 countries at the end of the period. In financial terms, the company exceeded the mark of BRL 2 billion in net revenue in the quarter, a growth of 25% compared to Q1 and 8% compared to the fourth quarter of 2025. We delivered a record gross cash income of BRL 1.1 billion, a growth of 28% versus Q1 '25 and a record gross cash margin of 51.8% in addition to a new record in EBITDA totaling BRL 672 million in the quarter, a growth of 29% versus Q1 '25. It's also worth mentioning the company's strong cash generation with operating cash generation amounting to BRL 635 million in the quarter with a high cash conversion. Finally, the recurring net income reached BRL 207 million in the first quarter of 2026, an increase of 47% compared to the same period of the year before. Overall, we believe that the results reinforce the combination of growth, profitability and cash generation that we have sought to build over the past few years, supported on the strength of our brands, operational scale and favorable structural trends in the sector. As you may remember, in the fourth quarter last year, we introduced to you this version of our portfolio, segregating it by verticals or brands or business lines. We decided to continue with this format, which shows very clearly how we are executing our strategy to strengthen the company's ecosystem as a whole and how the verticals complement each other. Starting with business units of gyms, our main business. Smart Fit, we had another important quarter and among the main strategic milestones in the period to highlight the expansion of the average ticket in all regions of operation, reinforcing the accuracy of our revenue management agenda. In mature units, we maintained margins consistent with the level observed in the last 12 quarters and in line with the range expected by the company, and evidence of the resilience of our business model even in the always challenging scenario of Latin America in concerted efforts in the pillars of operational efficiency. Another important highlight is the solid performance of the units that we opened in 2024. These units outperformed mature units in gross profit and margin per unit, proving the intelligence of the expansion strategy and brand spend. At the same time, we continue to optimize investments with efficient expense management, allowing operating leverage to continue to benefit the results of our units. Now moving to Bio Ritmo, our high-end gym brand. In 2026, its 30th anniversary. In this quarter, we had the largest quarterly expansion ever with 5 additions in the period, the brand expansion strategy focused mainly on capital cities and regions with high per capita income in Brazil. To support this moment, we made investments in product evolution and activation, strengthening brand awareness, reinforcing our premium positioning and differentiated experience for customers. When considering all our gym businesses, we have reached the milestone of 1,000 gyms in Brazil. Now moving to the Studios vertical. The BEON Studios segment maintained a fast pace of expansion and consolidation in the Brazilian market. In the last 12 months, we opened 19 new units driven by the high demand and strong appeal of the brands, Vidya, Velocity, Aera Pilates, and Tonus, which accounted for 90% of these openings. With this advance, we ended the first quarter of 2026 with 299 units, reinforcing our presence in complementary segments and expanding the ecosystem capacity to serve different profiles and consumption type aggregators. Finally, with aggregators, TotalPass has been consolidating itself as one of our main avenue of growth expanding and strengthening the value proposition of the entire Smart Fit ecosystem. Along the last 12 months, we achieved a significant mark of 10 percentage points of market share in Brazil, driven both by the strengthening of our brands and also by the continuous evolution of our products. A strong indicator that this trajectory of market share gain continues to accelerate is our leadership in downloads in Brazil, which has maintained for 3 consecutive months in the first quarter. Also noteworthy is our brands leadership position in Mexico. In addition to attracting new users, we remain at the forefront of innovation in our industry with engagement focused initiatives and the recent launch of extra check-in for eligible members, thereby maximizing the perception of value of the services we provide. Now giving more details about TotalPass, we remain very confident with the evolution of our business in the first quarter of 2026, more than just user growth. The period reinforced the strengthening of our competitive position and the relevance of the ecosystem within the Smart Fit Group. In Brazil, we had an important advance in market share of monthly active users reaching 34%, a gain of 10 percentage points compared to Q1 '25. In addition, we continue to expand our leadership in terms of app downloads, ending the quarter with 56% market share and leadership for the third month in a row -- for the third consecutive month. So we have a good KPI to track future market share. In Mexico, we continue to see a quite solid performance, keeping the leadership in active users with 81% market share in addition to an addition of a download share of 77% in the quarter. This evolution reflects the combination of different strategic levers. We continue to invest in brand building, advancing B2B expansion, increasing capillarity and diversity of the network with new corporate contracts and at the same time, accelerating the penetration in a segment with greater recognition and appreciation of the benefit by employees. As a result, we exceeded the mark of 2 million end users, reaching 2.1 million B2C customers at the end of the quarter, 25% growth compared Q4 '25. And perhaps most importantly is the gradual increase in its relevance within Smart Fit Group ecosystem. In Q1 2026, the other line, mainly driven by TotalPass Brazil already accounted for 9% of the group's net revenue and 15% of the group's consolidated gross cash profit. We continue to see a very relevant potential for this business supported by structural trends related to health, corporate well-being and digitalization of the customer journey. Now moving to expansion, and then we are evolving very consistently and sustainable growth of the company. We ended the first quarter of '26 with 2,113 gyms after net addition of 29 new units in the quarter and 354 new units in the last 12 months, a growth of approximately 20% compared to Q1 '25. This pace of expansion reinforces our confidence in the continuity of favorable structural trends for this industry and our ability to execute, combining scale, strong capital discipline and strong local growth in the markets where we operate. Geographically speaking, we continue to see an increasingly more diversified expansion of the network. Brazil remained at the top market in terms of additions in the last 12 months, accounting for 47% of net openings, while Mexico accounted for 21% and the rest -- and the other countries, 31%, reflecting the growing relevance of our international operations and the broad opportunity still existing in the region. In addition to the very fast expansion, we continue to note a very healthy evolution in the maturation of the network. In the Smart Fit concept, we ended the quarter with 1,668 units, 68% mature, a very consistent level despite the strong pace of growth of recent years. We remain very confident in our ability to continue expanding the network in a disciplined manner, capturing relevant opportunities in the different markets in which we operate. With that, I would like to give the floor to Rizzardo, who's going to present the financial highlights of the quarter.

José Rizzardo Pereira

Executives
#3

Thank you, Diogo. On this slide, you can see a year-over-year growth in our membership revenue per unit. Moving to operational indicators. We continue to see a very healthy dynamic of growth in membership and revenue per unit, reinforcing both the strength of demand and the resilience of our business model. We ended Q1 '26 with a membership in gyms of more than 5.6 million members, a growth of 6% compared to Q1 '25. It's important to remember that this number does not include the customers and users of aggregators that gained relevance. In Q1 '26, the check-ins of the TotalPass access showed the highest quarterly increase in the last 3 years. In addition to the growth of the base, we continue to advance in productivity and optimization of gym revenue. In the quarter, average annualized net revenue per company reached BRL 4.4 million, a growth of approximately 3% vis-a-vis Q4 '25, remaining at a very solid level. This performance mainly reflects the combination of growth in the average number of members per unit and an increase in the average ticket, reinforcing the company's ability to continue expanding revenue without sacrificing the quality of the operation, competitiveness at local level and customer experience. Overall, we believe that these indicators demonstrate the resilience of Smart Fit model underpinned by a very competitive value proposition, strong brand awareness and favorable structural trends for the fitness and wellness industry. Now continuing the presentation, Slide 8, we are going to talk about investment income, starting from net revenue. Q1 '26, we exceeded for the first time the mark of BRL 2 billion net revenue in the quarter, totaling 2.4 -- sorry, BRL 2.1 billion, which represents a solid growth of 25% versus Q1 '25 and 8% compared to Q4 '25. In addition, this has been the 19th consecutive quarter of revenue growth, reinforcing the consistency of our expansion strategy and the resilience of the business model throughout different cycles. This performance was mainly driven by the combination of the expansion of the Smart Fit network of owned gyms, the growth of membership and robust increase in the average ticket, which showed an evolution in all regions of operation. Average ticket has been benefited by the increase in check-ins in TotalPass users in Smart Fit gyms, both in Brazil and Mexico as well as the evolution of the distribution strategy between different lens of the platform. Also noteworthy is the strong contribution of the Others line, which doubled in size compared to Q1 '25, mainly reflecting the evolution of TotalPass in Brazil, the consolidation of TotalPass Mexico and the continuous progress of other ecosystem initiatives. Another important point was the continued strengthening of our geographic diversification. In the quarter, operations outside Brazil continue to gain relevance in the consolidated approach with Mexico and other countries together accounting for 63% of revenue of company's owned gyms, an increase of 1 percentage point compared to Q1 '25. In short, we continue to combine a growth in membership, evolution of average ticket and revenue diversification, sustaining a consistent cycle of expansion and value generation for the company. Now moving to Slide 9. You can see that the cash gross income totaled BRL 1.89 billion, an increase of 28% compared to Q1 '25, above the growth in net revenue in the period. As a result, we achieved a record gross cash margin of 51.8% in Q1 '26, representing an expansion of 1.1 percentage points compared to the same period of the previous year. This evolution was mainly supported by operational resilience of mature units by the consistent maturation of units that we opened in recent years and especially by the increase in the relevance of the Others line in the consolidated numbers, which has an average margin that is higher than our gym business. In the quarter, the Others line accounted for approximately 15% of the company's gross cash income versus 8% in Q1 '25, mainly driven by the solid operating evolution of TotalPass in Brazil. It should be noted that the Others segment had a gross margin of 85.7% with an expansion of 13.3 percentage points compared to Q1 '25, reflecting gains in scale, product evolution and greater operational efficiency of the business. Moreover, when we disregard pre-operating costs related to new openings, gross cash margin reached 52.7% in the quarter, an expansion of 1.3 percentage points compared to the same period of the previous year. Going a little deeper into detail of this analysis, which, in our view, reflects the robustness of our business model, we move to the next slide. Here, you can see the analysis of the gross cash margin before pre-operating costs by business segment. This analysis is important because it eliminates the time effects related to pre-operating expenses related to new openings. This provides us a clear understanding of the profitability of existing operations and the structural evolution of our business model. From this perspective, as I said, the consolidated gross cash margin reached 52.7% in Q1 '26, an expansion of 1.3 percentage points compared to Q1 '25, reinforcing the company's operational robustness despite the scenario of strong network expansion. When we look at the core business, we see a very resilient dynamics in Smart Fit's owned operations. Gross cash earnings before pre-operating costs grew 18% versus Q1 '25, while the margin remained at a very healthy level, totaling 49.4% in the quarter despite the 128 company-owned units added in the main markets in the last 12 months versus 80 in the previous comparison when we talk about Brazil. This performance mainly reflects the continued maturation of the network, operational resilience observed in other geographies. It's worth noting that the contribution of Vintage 2025 for the margin of the quarter was lower than that seen in the Vintage 2024 and Q1 '25, considering that 55% of 2025 openings occurred in December and are still in their initial ramp-up stage. It's also worth noting that the gross margin of mature units in Brazil reached 48.5%, which observed level similar to that of 2025, reinforcing the operational quality of the business despite a strong pace of expansion. For the Bio Ritmo and Others segment, we saw a margin of 46.2%, mainly impacted by the opening of new units still in the ramp-up process, which naturally operate with levels that are temporarily lower in terms of profitability. On the other hand, the Others segment continued to demonstrate a solid performance, ending the quarter with a gross margin of 85.8%, significantly above the company's Others segments. This segment has kept an extremely high level of profitability, mainly reflecting the solid operation evolution of TotalPass Brazil and the consolidation this quarter of TotalPass Mexico and Fitmaster. Moreover, it's worth highlighting the positive effect of the change of the company's earnings mix. In Q1 '26, Others started to account for 15% of gross cash income before operating costs versus 8% in Q1 '25, thereby providing a significant contribution for the expansion of consolidated margin on an annual basis. In short, the company once again demonstrates its ability to deliver solid results despite the context of strong expansion and maturation of the unit base, also driven by the contribution of new business units. Now moving to Slide 11. Once again, we can see the consistency and predictability of the Smart Fit gyms operating model through different maturity cycles. For the 12th consecutive quarter, mature units have posted a gross cash margin of 52%, fully aligned with the historical range expected by the company and very consistent with recent quarters. In addition, annualized gross cash income per mature gym reached approximately BRL 2.5 million in Q1 '26, a growth of 2% versus Q4 '25, reflecting the resilience of the business model, operational efficiency gains and the continuous evolution of unit productivity. Another important highlight of the quarter was the performance of the units opened in 2024. These units have had a gross cash margin of 56% in Q1 '26, remaining above the level of mature units for the third consecutive quarter. Annualized gross cash profit per unit of the 2024 Vintage reached BRL 2.6 million, 7% versus the previous year, reinforcing the quality of the operational ramp-up of these gyms. In our view, this performance is a result of the combination of strong revenue growth, accuracy and expansion strategy and selection of commercial points in addition to the strength of the Smart Fit brand in the different regions of operation. Moreover, these units have been presented at structurally more efficient occupancy costs than that observed in our mature base, contributing for very high levels of profitability, even before through maturity. We monitor operational evolution of these Vintage units, and we remain very confident in the ability of those units to continue generating solid results throughout their maturity process. Having demonstrated the robustness of the gross margin, now we move to evolution of sales, general and administrative expenses in the quarter. In Q1, selling, general -- SG&A totaled BRL 410 million, equivalent to 19.5% of net revenues, a relatively stable level compared to the same period of the previous year. It's worth noting that disregarding the effects of the consolidation of aggregators in Mexico, TotalPass Mexico and Fitmaster expenses would have been diluted versus Q1 '25, mainly reflecting the continued operating leverage of the gym business. General and administrative expenses totaled BRL 222 million in the quarter, representing 10.6% of the net revenue, an increase of 0.2 percentage points compared to Q1 '25. Once again, in gym business, we continue to observe the capture of scale and evolution of operational efficiency. On a consolidated basis, however, this performance was partially offset by higher investments related to the structuring of new businesses in addition to the impact of the consolidation of TotalPass Mexico and Fitmaster. Selling expenses totaled BRL 272 million in Q1 '26, an increase of 21% compared to Q1 '25, representing 8.2% of the net revenue, a dilution of 0.3 percentage points in the annual comparison. This evolution was mainly driven by the performance of the Smart Fit brand, reflecting efficiency gains and optimization of marketing investments despite the context of continued network expansion and brand strengthening. Finally, it's worth mentioning that pre-operating expenses, which totaled BRL 16 million in the quarter versus BRL 7 million in Q1 '25, mainly reflecting the higher volume of openings of owned gyms in recent months. Now moving to the next slide, another quarter of strong evolution of the EBITDA, reflecting the combination of revenue growth, gross margin expansion and operational discipline. In Q1 '26, the adjusted EBITDA totaled BRL 672 million, the highest level ever recorded by the company, representing a significant growth of 29% versus Q1 '25. EBITDA margin reached 32%, an expansion of 1 percentage point compared to the same period in the previous year, reinforcing the company's ability to continue combining accelerated growth with consistent profitability gains. It's worth noting that this evolution occurred despite the context of continued investment in network expansion, brand strengthening and development of new ecosystem verticals. In addition, when -- with this regard pre-operating expenses related to new openings, adjusted EBITDA before pre-operating expenses reached BRL 706 million in the quarter, a record level. From this perspective, EBITDA margin reached 33.6% in Q1 '26, representing an expansion of 1.5 percentage points compared to Q1 '25. Now moving to net income in the quarter, recurring net income totaled BRL 207 million, representing a strong growth of 47% versus Q1 '25 with a recurring net margin of 9.8%, a 1.5 percentage point increase compared year-on-year. This performance mainly reflects the company's operating leverage supported by the consistent profitability of mature units, the solid ramp-up of the units that we opened in recent years and the growing contribution of new businesses of the ecosystem. In addition, it's worth noting the higher share of asset-light businesses in the consolidated, especially aggregators and Studios that have lower capital intensity of the capital invested and consequently lower depreciation of the revenue generation. Depreciation and amortization line grew 25% compared to Q1 '25, growing at a slower pace than consolidated net revenue. It's also noting that in comparison to Q4 '25, net income was impacted by the higher effective income tax rate in the quarter, especially to the significantly higher amount of interest on equity booked in 2025, which totaled approximately BRL 503 million versus approximately BRL 40 million in Q1 '26. In the last 12 months, the recurring net income exceeded BRL 800 million, totaling approximately BRL 808 million and recurring net margin of 10.5%. So to talk about our investments and impact on the variation of the net adjusted debt, we move to the next slide. In Q1 ' 26, the adjusted net debt increased BRL 99 million, mainly reflecting the investments made in the period and with a focus on expanding our unit network in addition to distribution of interest on equity and execution of the part of the share buyback program carried out throughout the quarter. These movements were partially offset by the company's strong generation of operating cash, which totaled approximately BRL 635 million, driven mainly by the EBITDA for the period and the high conversion of adjusted EBITDA into operating cash of approximately 95%. CapEx activities burned BRL 550 million in the quarter, reflecting investments related to network expansion. Within this context, CapEx totaled BRL 566 million in Q1 '26, representing a growth of 20% versus Q1 '25. The main highlight continues to be the expansion CapEx, which grew 40% year-on-year, totaling approximately BRL 489 million in the quarter. This evolution mainly reflects the full disbursements related to the units that we opened in Q4 '25, especially the units that we opened in December in addition to the investments in the units that opened this quarter and those that we are planning for future periods. Maintenance CapEx totaled BRL 63 million in Q1 '26, a reduction of 15% compared to Q1 '25. It's worth noting, however, that the company should gradually intensify investments in maintenance throughout 2026 with a focus on preserving the high quality of the units, improving the customer experience and expanding the offer of training equipment in the gyms. Finally, other activities added approximately BRL 184 million to the adjusted net debt in the quarter, mainly reflecting the payout of interest on equity and share buyback. With this level of cash generation, capital discipline, now we are going to talk about leverage. Despite accelerated CapEx, the continued expansion of the network and payout of capital to shareholders in Q1 '26, the adjusted net debt in the last 12 months disregarding the effect of IFRS 16 related lease, we ended the quarter at 1.71, a reduction compared to 1.78x that we had in Q4 '25. We consider this level to be quite healthy, especially when consider the company's high operational predictability, the strong recurring cash generation and a very long debt profile. In addition, when we analyze the leverage considering the annualized EBITDA of Q1 '26, also excluding IFRS 16, the indicator is approximately 1.66x. And also disregarding pre-operating costs and expenses related to new openings, this ratio would be approximately 1.49x, further reinforcing the solidity of the company's capital structure. Another important point is the debt amortization profile, which remains quite well balanced and long for the next few years, contributing for a more efficient and flexible financial management. We continue to fund locally -- the need to expand operations locally. Today, the net debt is distributed among the different geographies where we operate with approximately 47% in Brazil, 24% in Mexico and 29% in other countries. This diversification provides us with greater financial flexibility and allows us to optimize capital allocation, considering market conditions and funding costs in each region, even capturing some market more favorable movements in interest rates. Overall, we remain very confident with the company's current level of leverage and confident in our ability to continue funding growth in a disciplined and efficient manner, delivering good return on invested capital. I would like to end the presentation by thanking everyone who contributed to our results and all our investors. Now I would like to give the floor to Matheus, who is going to coordinate our Q&A session.

Matheus Nascimento

Executives
#4

Thank you, Rizzardo. [Operator Instructions] Our first question from Luiz Guanais from BTG.

Luiz Guanais

Analysts
#5

We have 2 questions. The first one, could you tell us about the evolution of the mix of plans for TotalPass? Is it important for the evolution of the average ticket? So how has this evolved for the different TotalPass? So I would like to go deeper into the main drivers. So how much of the improvement comes of improvement in pricing and mix and related to operating and efficiency gains?

Diogo de Andrade Corona

Executives
#6

Luiz, this is Diogo answering your question. Well, actually, when we talk about ticket, so there is co-pay and then the transfer and then you don't need to increase it. So for the comp plans, we need to separate. We have an agenda. So we have Smart TP1, TP2, we go up little by little. This is natural. And talking a little bit about our vision. What has improved the financials is scale. The business model is slightly different than Smart. There's lots of fixed costs and G&A. So G&A and sales is combined and then everything together in P&L. And once you have scale, you dilute the G&A, you have more bargaining power. So scale is very favorable. So what makes it better is scale. We need to look at it slightly different -- consider that this is slightly different than gyms. We are not locking into the short-term. Total cash is not a priority. We're not expecting good financial results this quarter or next quarter. We are not looking in the short-term. We are gaining share. We want to improve the product, improve the brand. This is what matters now. A practical example is that, we did not increase prices in January. If we were looking at short-term results, we would have done that. So we look very much at the long-term strategy. And what helped Smart Fit was a scale game, which was expected. And we are -- the longer we are in the business, the better the financials.

Matheus Nascimento

Executives
#7

Our next question comes from Julia Rizzo from Morgan Stanley.

Julia Rizzo

Analysts
#8

I would also like to explore what the management thinks and this may have been the first quarter with TotalPass with a significant scale. I would love to hear from you, how do you see this? What happened? If you add up the 2 things, if you isolate Mexico and other countries, how do you see this first summer with the combined company in terms of bottom line, Smart Fit and looking into the future, what we should expect?

José Rizzardo Pereira

Executives
#9

Julia, this is Rizzardo. Thank you very much for your question. This is very much in line with what we were seeing and also our company. When we look at the member and capture metrics in Brazil, it's increasingly less relevant considering the market and the aggregator overall has been gaining relevance more and more and should gain increasingly more relevance considering the mix of the business. That said, when we add up everything, when we add up the 2 sides of the equation, so in terms of inflows in Brazil, it's very similar to our historical levels pre-COVID, which is a good and healthy level. But as we said, it's not when we had the recovery after the pandemic, which was -- when it was well above the historical averages as we usually had in Brazil.

Julia Rizzo

Analysts
#10

Now looking into the future, what do you imagine? If I may ask a second question, considering the CapEx, you got my attention that there is a growth and part of the payments of the fourth quarter came to the first quarter. So thinking what would be the guidance? What should we expect in terms of CapEx for this year? Is it going to be bigger than the expectation because it rolled a little bit? So what can you tell us in terms to help us project the company's CapEx and cash?

Diogo de Andrade Corona

Executives
#11

When we think of CapEx per unit every year, considering the high concentration of units that opened in the final quarters and construction. So we kind of delay part of the payments for the unit to the following month or quarter, depending on when the construction ends. In Q1 '26 is no different. The only difference is that carryover is even greater because we opened almost 55% of our own units in December, especially in the last 2 weeks. And we have this effect together with the opening of our proprietary units higher than we had in 2025 with a different mix. So we opened 5 Bio Ritmo with a CapEx that is higher than the average CapEx of Smart Fit and this has already happened. So all that said, when we think about CapEx per unit for 2026, we are not expecting any significant changes compared to last year. We're still working on efficiency to reduce the CapEx per square minute of unit. There may be some minor variations in footage up or down, but you can use the CapEx per unit that we had last year, assuming the number of proprietary units that we are going to have this year within the guidance published, which is the only guidance that we published to the market. And then you have a good estimated opening caps for the year.

Matheus Nascimento

Executives
#12

Our next question comes from Bob Ford from Bank of America.

Robert Ford

Analysts
#13

I have 2 questions. What do you think about proprietary or private label and lease units? How do your partners assess you? How are you managing this value proposition for third parties?

Diogo de Andrade Corona

Executives
#14

We still have 80-20 in terms of franchisees that are growing with good performance. So apparently, we pay better and take better care of the units, these 35 units with TotalPass. But the best thing is to ask them, we pay better, we take better care and the network grows more. So our internal assessment is that, we are the best products considering the competition. Just adding a little bit to your question. And so how do they see? Well, it depends on the sales channel. So customers are being intermediated. So customers prefer to buy through the aggregator. And then there is a sales channel for them. It's not like they are fans that will accept one or another. It's like Mastercard and Visa, you need to have both. And if you don't have it, you can't really pay. So we have more than 40,000 units in Brazil, so 35,000. And if we take that, it's not one thing or the other. It's not either/or. This is a new normal in the market.

Robert Ford

Analysts
#15

You seem to be at an inflection point in terms of membership in Mexico. What is driving that?

Diogo de Andrade Corona

Executives
#16

Now when we look at Mexico, and this has to do with operations of units, marketing as a quite accurate expansion strategy, not just reducing the CapEx being very assertive. This is what we are seeing for the ramp-up, the most recent Vintage in Mexico, considering the nature of the gyms improvements do not take place overnight. They are gradual. And this is what we expect to continue seeing in future quarters considering the inherent challenges of the countries. And as you know, Mexico in the macroeconomic scenario is one of the countries where we have the highest challenge in comparison to the other countries where we operate. And then if I may, along what Rizzardo said, one of the main indicators that we've been monitoring over recent months that really confirms our value proposition, our differential in terms of competitive positioning is the evolution of members of the Black plan. And we look at Mexico, there has been a significant growth compared to the same period last year, closing the gap that there was compared to consolidated. Today, members in Black plan consolidated is about 70% in Mexico due to historical structural reasons, there was a quite significant gap. But today, this gap is closing. We are on the high single digits. In Mexico, the penetration is about 63%, 64% closing the gap considerably in terms of consolidated numbers in our opinion. This is a silver lining in terms of value proposition considering our market position. And in closing, the last important point to mention is that, Mexico is a country that is very big as Brazil with lots of real estate opportunities. But compared to other countries, it's more difficult when you think of cost of occupancy versus average income. So rental accounts for a much higher percentage of revenue as compared to other countries where we operate.

Robert Ford

Analysts
#17

Congratulations on your accomplishments.

Matheus Nascimento

Executives
#18

And our next question comes from Irma Sgarz from Goldman Sachs.

Irma Sgarz

Analysts
#19

The first question, and there are 2 related questions. What should we think about the ideal balance between members in private label Smart Fit units and those that come through TotalPass plans compared to Smart Fit members? And then related to that, I may have missed this in the release, but I don't think you mentioned -- but you mentioned it qualitatively, but you didn't really give the number of check-ins through TotalPass in Brazil Smart Fit units. I would like to see that. It's about the balance between the 2 types of members going to your units and how we should think which metrics do you think investors should look at to be sure that there is no cannibalization between the 2 things?

José Rizzardo Pereira

Executives
#20

Irma, this is Rizzardo answering your question. I think that you didn't find it in release because we did not publish this in the release. This KPI is not there. So we only publish it when we close the year, the average. We never publish it by quarter. In fact, the aggregators continue having a presence in the revenue and in the use of any units, and this must be going on for the entire market, and this has been going on inside Smart Fit itself. On our end, we are not worried how this mix is going to evolve a long time and why not? Because in our vision, the economics of members that go to Smart Fit regardless where they come through TotalPass or our own members, it's the same. Obviously, if we look at the numbers that we published in '24 and '25, there was a gap between the revenue generated per user coming from each channel. And of course, this gap has been being bridged. So it's 50-50, 70-60, whatever percentage. It's very difficult for us to estimate right now what this will be, and it should not matter for the profitability of each unit. And for Brazil, specifically, it makes much more sense to look at gross profit and profitability per unit then looking at trying to differentiate our own members and aggregator members, and it might lead you to a difference what is going on in the business, which is different from the reality.

Matheus Nascimento

Executives
#21

Our next question comes from Joao Soares, Citi.

Joao Pedro Soares

Analysts
#22

Congratulations on your performance. So along the same lines, I would like to see with you what about extra check-ins? How are you rolling this out? How should we think about other ways of monetizing and maximizing the lifetime value of users here apart from the opportunity? And another thing, just for me to understand about partners. So now we need to be more aggressive to pay more for partners. Can you explain this line a little bit better to me?

José Rizzardo Pereira

Executives
#23

So Joao, this is Rizzardo. I'm going to answer your questions about extra check-ins. The main thing about extra check-in is to provide a feature that TotalPass users were asking for to improve the perception of value of the product and the satisfaction with the product, much more focusing on that than necessarily thinking of maximizing profitability per user or any other short-term metric for TotalPass, remembering that our main strategy for TotalPass continue to grow, to gain market share, and we were able to do that with profitability without necessarily thinking about all the possible levers of the business. The extra check-in is something that we've been doing. The rollout is more and more for members of the base with a high level of satisfaction. This is a feature that everybody was demanding, very good marketing for TotalPass, but obviously, it's not yet widely used as a feature. We already have the standard member behavior. They don't always go to the units and then the feature make it possible for them to have 2 check-ins on a single day. So in terms of use, this is a small number of people who are effectively going to use it, but it's important to give this freedom and autonomy for those who would like to do that to use this feature. In terms of the behavior of the competition, considering the network of units, it's very difficult to answer considering what they are doing and what we do as a reminder and remembering what Edgard said, we think that we are a close partner of our third-party networks, improving the flow more and more with good payment per check-in and the growth of TotalPass and the gain in market share should benefit the entire network of TotalPass partners.

Joao Pedro Soares

Analysts
#24

Super clear. This is very clear in terms of CapEx. Maintenance CapEx. So should we -- do we need more equipment? Is there any guideline of range or something for the CapEx for us to remember?

Diogo de Andrade Corona

Executives
#25

We have no guidance for maintenance CapEx. So once again, as you can imagine, that percentage of maintenance CapEx over net revenue for mature units of Smart Fit in '26 should be higher than '25 because we are continuing investing in training equipment. So as we have more mature units than we had last year. But unfortunately, we do not have a guidance to publish to you.

Matheus Nascimento

Executives
#26

Our next question comes from Danni Eiger from XP.

Danniela Eiger

Analysts
#27

I have 2 questions. The number one is about the competition. So you were slightly more emphatic earlier this year and many investors worry about that. We talk a lot about that. But we've been hearing from players in this industry that we see some indications of some players that slightly weaker, having some financial difficulties. So could you give us an update about the competition? Because we hear that, but we see other players that are better structured, more funded. So I think it would be good to hear from you to have a more up-to-date vision. And connected with the contracts that you have signed this year vis-a-vis last year, does it have any kind of connection? Are you being more selective as you've been saying? And my second question is about TotalPass. How much of the improvement comes because there are more companies and more members using the platform? And how much comes of scale that you have more bargaining power and having a better negotiation to the transfer to the partner companies that there has been an adjustment in those numbers earlier this year? Was it just for some partners you may have reduced that transfer?

Edgard Gomes Corona

Executives
#28

This is Edgard. Thank you so much. So in December, we were saying, so there's more -- people are exercising more, losing weight with the new medications. So we have users and customers. I think that the aggregators end up leading to a slightly lower ticket. But when there is an expansion in your network of units, we start going into regions where there was no offer. So that customer or user that would not work out because it was too far from where they live, they have a proximity offer. So in December, we said that this year, this market, everyone was really excited. This has been growing. So we have these markets with no entry barrier. They may grow with a distortion. And we need to be cautious to understand how it works. I think that TotalPass in the past, on a side comment, it helps a lot because this aggregated ticket not to deteriorate as we have competition, the 2 players end up paying better. If we had just one, the other one wouldn't suffer. So the cost would be different. There's Visa, Mastercard, Amex, if you have everything, we have a more appropriate cost. And this happened for the aggregator, too. So when we look at a fairer ticket, so we need to pay a lot. It's very expensive. There was an adjustment than our competition because there is a lower competition cost. Sometimes we need to gain scale. This is within the reality. So it's going to be 30 years this year, considering Bio Ritmo, so lighting and everything, and we need to put everything. So we implement new units, looking at the model. So how we redesign Bio Ritmo and TotalPass and everything. So there's a lot going on. So we have a very operational team working very intensely. There's lots of people that were highly leveraged. If we look at the market, there are 4, 5 major manufacturers that are very consistent that make everything robot, electronic welding, it's not handcrafted. And those manufacturers may have a higher cost, and they do not get loans. But we see lots of equipment that we go to China, go see the factory, the lab manufacturing, and we are sure that the piece of equipment will not last for 5 or 6 months that will start having problem. Once people start working out, maintenance cost is going to go up and it needs to be replaced. So the pieces of equipment do not have the same performance. So if we have a new Smart Fit, these people are going to suffer. So invest a little bit of money in the real estate, got a loan for the equipment. For sure, the excess competition, they're going to suffer. We forecast that, and we could have a reduction. It would get a little bit worse for the gym, a little bit better for the aggregator. So we are looking at Brazil, 40%, 45% of this. The other 55%, we have a very well-structured operation, and we are not experiencing that. We did that on purpose when Brazil kind of slowed down in the past, and we thought how can we protect ourselves. So we are very strategic. We -- as a group, we don't look at the quarter. We look to the long-term, what needs to be done. We need to think in 2, 3 years, how do we operate in the macroeconomic scenario. This is a kind of business that is not too easy. So it's a business without entry barrier. How can we be protected to have the best deliveries and to outperform? And this is what we've been doing for the past 30 years. And well, the new generation is doing better than what I did. So I'm very confident. We are going to have World Cup, lots of bank holidays and maybe in the future, and I'm sure we are going to be better than we are today.

Matheus Nascimento

Executives
#29

Our next question comes from Rodrigo from Itau BBA.

Rodrigo Gastim

Analysts
#30

Two questions. The first one, going back to TotalPass. So you talked about the evolution of the economics. So I would like to take a step back and to understand more about the top line, especially gross profit. Even adjusting by the consolidation in Mexico when we have the adjustments, is that the gross profit of TotalPass in Brazil created a lot of value, and this was what we were expecting. This is specific. So gross profit and gross profit for TotalPass. So one thing that got the attention and the cost control for Smart Brazil. Despite a more challenging and competitive environment, cost control was really amazing. And as you mentioned in the release, a stable gross margin in Brazil for the first quarter, gross margin expansion for mature units in 2025. So cost control per mature. So if you would like to -- if you could explain [indiscernible], so in terms of cost, cost management and everything that you've been doing to hold the gross margin and what else is yet to come in terms of leverage for the cost management?

Diogo de Andrade Corona

Executives
#31

Rodrigo, this is Diogo. Well, about gross profit, we don't break it down, the gross profit of TotalPass. We do not get too specific, but we can explain to you on a higher level. So we are at a very good timing because the market is getting more competitive. This is not new for anyone that offer in the market is growing more than demand. So supply is higher than demand, but TotalPass gained scale is a very good timing for us. So this is a business that depends on scale considering bargaining power and the companies. So this is a very good time for us to gain scale. So it's a time of lots of competition. This is very clear. But TotalPass is quite robust and strong branding, everything, just the right timing. I think that we were -- it was a combination of luck and competence. So this is number one. It's important to say that for TotalPass, as I said before, we are not focusing on the short-term, but it's not that we are destroying value or we are gaining share because the product is good. We are not destroying value or anything. We are not destroying value. TotalPass gained scale. And then we have visits and ticket. And part of the reason why the margin is good is because we are bridging that gap, we are bridging it. So we are bridging it when TotalPass gained share as a good brand. So I think that our product today is super competitive, and I think that it is even superior to the competition, for example, in Sao Paulo. This is what we think we might be biased, but this is what we think, and we are very optimistic with this agenda. Now a little bit about cost. Well, Smart Fit model is related to low price. So the merit is related to management. It's strategy and management. So everything that we do and the team and everything in the controls, and we're always looking at that every month, every week, it's our day-to-day work. Of course, we have -- we work very hard, for example, in terms of energy efficiency, especially in energy, also efficiency and calculation, instructors per hour, members, staffing, utilities, water, power, automation, and everything that we've been talking for many quarters, but more than that is discipline because if we stop looking at that and then we lose control. So we are looking at the details and this end user experience. So all of that. And the challenge is to balance out. We are very successful. This is one of the levers that shows that we are prepared for when the competition increases in our industry.

Matheus Nascimento

Executives
#32

Our next question comes from Lucas Esteves from Santander.

Lucas Esteves

Analysts
#33

I have a few follow-ups on -- about aggregators. TotalPass, as we said, has reached the scale when it's a very important driver, not just in terms of revenue and profitability. Now thinking in terms of growth in this period, how do you see the contribution coming from new corporate contracts versus the higher use of the legacy base? So going more into margin, I know that you don't disclose it so much. How do you see the mix between TotalPass and your private label units looking to the future with the proportional increase of TotalPass within our business? I understand that the main focus right now is not profitability, but considering the scale, is it true that this vertical will be accretive for the consolidated margin? So accretive, it's going to more than offset any deleveraging due to loss of members per unit.

José Rizzardo Pereira

Executives
#34

Lucas, Rizzardo. I'm going to answer your second question first. The nature of the TotalPass business and the way it's booked, obviously, there is always a percentage margin that is much higher than the group's units or clubs, and it's accretive. So it's difficult to tell the percentage where it's going to get, but there's so much to happen in the mid- and long-term, both in terms of aggregator and in the club. So the math has been growing very strongly in the gym business, also with financial health. So it should continue to help if everything remains constant, it would be helpful in the group's margin and its percentage in other business units as part of the whole.

Matheus Nascimento

Executives
#35

Any follow-up, Lucas?

Lucas Esteves

Analysts
#36

The first question on growth, do you see the contribution coming from -- more from new corporate contracts or more use of the legacy base? What about this mix? How has it been going?

Diogo de Andrade Corona

Executives
#37

So this is Diogo answering your question. So at this speed, it was more breakage because the contracts, they grow according to the fee and members is more proportional. You can do something that is a factor in terms of breakage. So with -- we want to improve breakage, both in scale, renegotiation of contracts. We revisited a few contracts. And then users try to fraud. We use the AI that has improved a lot, slightly different from Smart Fit because of mechanics of the business. I think that the fraud fighting, it's a living agenda. We are always optimizing it and this is always living work, and gain in scale and better negotiations. So it evolves faster than what we saw in the first quarter. So it has grown this quarter, this is a good point. Fee was not responsible for that. So there were a few exemptions on the fee this quarter, lots of exemptions. This is public. We even had a campaign for that because of changes in the law. I'm not going to give you details, but there have been a few changes. So there were lots of promotions and fee exemption. So the fee didn't help so much this quarter. It was more related to breakage.

Matheus Nascimento

Executives
#38

Our next question comes from Nicolas, analyst from JPMorgan.

Nicolas Larrain

Analysts
#39

I have 2 questions. It's a very quick follow-up for TotalPass. So Diogo, you said and as you had said last year that the gap between check-ins and the revenue in Smart Brazil would close along the year. Has it already started in the first quarter? And the second is related to other LatAm countries where the margin goes up. What are the main drivers lying behind that? There is some gym maturity curve? Or is there anything very specific that is helping to expand the margin? I would like to hear that.

Edgard Gomes Corona

Executives
#40

So in answering your first question, as Diogo said before, what we've been seeing along the last few quarters is that we are bridging the gap. We always need to take into account the information that we shared at the end of the year as we did in 2024 and 2025. Those are numbers. Those are indicators that report the average of the increase in representativity that we've been seeing in TotalPass. So this has been evolving and 2025 was above the average that we shared with you. And the same trend towards the same direction has continued along the first quarter, as Rizzardo said. So we do not disclose the indicator, but there's a clear indication that this business unit, the sales channel is gaining share when we look at frequency, both frequency of our core business, and we also saw that in our last conference call, and we have a very clear visibility and control of the same value creation levers that converge to a scenario, not fully completed because of structural features of each business channel, but this gap should be closed along the future periods. So about the performance of other countries, so this is very consistent. And across the board, there is a difference in terms of capillarity, in terms of product that differentiates us considering our main competitors in each target region where we operate. We have a unique value proposition with a network that is getting denser and denser and this augments the network effect in each target region, and this provides a combination that is very accretive. But in terms of competition, we navigate in waters that are much calmer than we see in our main markets. So this facilitates and provides very good return. And what you saw in terms of mix is important, but this should not lead to any structural changes, thinking of the short-term.

Matheus Nascimento

Executives
#41

Our next question comes from Renan Sartorio from Safra.

Renan Sartorio

Analysts
#42

I would like to ask a question about 2024 Vintage units. So looking at '25, '26, are they going to -- the openings for these 2 years, are they going to follow the same trend? Or is there -- is it going to change in any way?

Matheus Nascimento

Executives
#43

Renan, this is Matheus. As Rizzardo said, and what we can say is that, when we analyze the initial maturation curve of Vintage 2025 in the first quarter of 2026 compared to 2024 Vintage in the first quarter of 2025 that justify this difference in terms of profitability was the time when the units opened. In 2025, most of our units opened in Q4, especially in December and most of them in the second half of December. So yes, this has affected because there's an issue related to timing when we compare the performance and the wrap-up initial curve. But structurally speaking, we are not likely to see any difference considering what we have been seeing in the last few quarters. Smart Fit as a platform is very well positioned for each one of the markets where it operates. We have a commercial institutional relationship with the main real estate developers and our telephone is the first one to ring and for the selection of new points. This is translated in higher financial efficiency. We now end our questions-and-answer session. Thank you so much for your attendance. The Investor Relations team is available to answer any other questions you may have. Have a nice Thursday. [Statements in English on this transcript were spoken by an interpreter present on the live call.]

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