Super Retail Group Limited (SUL) Earnings Call Transcript & Summary
August 20, 2026
Earnings Call Speaker Segments
Operator
operatorWelcome to the FY '26 Full-Year Results Presentation for Super Retail Group. Today's presentation will be made by the Group's Chief Executive Officer and Managing Director, Mr. Paul Bradshaw; and its Chief Financial Officer, Mr. Dave Burns. There will be an opportunity to ask questions at the end of the presentation. This call is for investors only. Media wishing to obtain access to management should contact Kate Carini, GM, Corporate Affairs, whose contact details appear on today's ASX announcement. I would now like to hand over to Mr. Paul Bradshaw to begin today's presentation. Please go ahead.
Paul Bradshaw
executiveThank you, operator. Good morning, and welcome, everybody, to Super Retail Group's FY '26 Full-Year Results Presentation. I will begin by speaking to some of our financial and operating highlights for the period before discussing the performance of each of our brands. Our Chief Financial Officer, David Burns, will provide you with some more detail on the financial results. I will then provide a trading update for the first 7 weeks of FY '27. There will be an opportunity, as the operator stated, for you to ask questions at the end of the call. Firstly, I would like to acknowledge the traditional owners of the country on which we are each present and recognize their continuing connection to lands, waters and communities. We pay our respects to the elders past and present. Moving to Slide 4, the full-year highlights. Our more than 15,500 team members at the heart of our success, and their safety remains our top priority. We are pleased to deliver another year of improvement in workplace safety, with TRIFR reducing from 12.1 in FY '25 to 10.9 in FY '26. We have embedded a new leadership team that combines extensive Super Retail Group experience with high-caliber external talent. The blend of deep business knowledge and fresh industry perspectives is enhancing decision-making, driving performance and positioning the group for sustainable growth. In June, we shared our new 5-year strategy to capture a greater share of the $65 billion total addressable market and deliver our growth ambitions through to 2031. Our customers are absolutely at the center of all we do. And in FY '26, we continue to grow our active club member base, our Net Promoter Scores and total percentage of sales from our active club members. We are pleased to be able to once again deliver positive like-for-like growth over the full year. After a positive first half, the group experienced significant disruption over the keys to trading period, with the onset of the fuel crisis. Like other retailers, we also faced several other challenges to trading, including a series of interest rate rises and a warmer-than-expected winter, particularly in New South Wales and Victoria. I'm pleased to report that while our team navigated these tough trading conditions, we also made strong progress throughout the year on several key strategic investment initiatives. We successfully transitioned our Southern supply chain operations to our new Truganina distribution center in Victoria and remain on track to unlock that national distribution center functionality in the near term. We implemented a new HR and payroll platform, which is now fully operational across the group. Turning to Slide 5, the financial and operating highlights. The group delivered $4.2 billion of sales in FY '26. Total sales grew by 3.2%, driven by 1.8% like-for-like growth and supported by continued network expansion. Gross margin increased by 10 basis points to 45.7%. Normalized profit before tax declined by 7% to $306 million, representing a profit before tax margin of 7.3%, down 80 basis points from the prior year. Normalized NPAT was $226 million and normalized earnings per share was at $1 per share. The Board has determined to pay a fully franked final dividend of $0.33 per share. Together with the interim dividend of $0.32 per share, this represents aggregate annual ordinary dividends to shareholders of $0.65 per share at the top end of our payout range. The group is entering FY '27 in a strong financial position with just $14 million of debt at the end of the period. Now turning to Slide 6, like-for-like growth. The group has delivered record full-year sales. Sales growth of 3.2% was driven by 1.8% like-for-like growth and 1.4% from new store openings. Full-year like-for-like sales was mixed within the portfolio, with a solid result from rebel, a resilient performance from Supercheap Auto, offset by softer trading conditions for BCF. Macpac generated strong sales momentum over the first 9 months before demand moderated in that fourth quarter. Group like-for-like sales momentum was negatively impacted in the second half by the onset of the fuel crisis of the key Easter trading period. Now turning to Slide 7. Profit before tax declined by 7% in FY '26. And while this is not the result we are aiming for, it does reflect the deliberate decisions that we have made to invest in the long-term future of our business. On the left-hand side, you can see the breakdown of the 80 basis points decline in profit before tax margin. From an operating perspective, a 10 basis points increase in gross margin was offset by a 30 basis points increase in operating costs. Operating costs were well managed in the period, increasing by 4%, which includes the network expansion and underlying inflation across key cost categories such as rent and wages. The increase in project investments associated with the new distribution center and that payroll system contributed a further 50 basis points to the overall margin decline. In the waterfall chart on the right-hand side, we have presented the margin drivers in terms of operational outcomes, financing and project outcomes associated with near-term strategic initiatives. Operational outcomes delivered a net $2.4 million or 0.7% of profit before tax growth in the period. Profit before tax growth for Supercheap, rebel and Macpac was partially offset by a decline in BCF and slightly higher corporate costs in the period. Financing costs drove a further $6.6 million profit before tax decline as the group held lower average cash levels throughout the year, following payment of the special dividend in the first half. An increase in project investments contributed $19 million to the profit before tax decline, reflecting costs associated with the transition to the new DC and our payroll system. Now turning to Slide 8, the customer highlights. We now have 13.1 million club members. They're active club members that have shopped with us at least once in the last 12 months, representing over 85% of our sales. Club member spend as a percentage of sales has continued to increase, with BCF once again a standout at 92% of sales. Our group club member NPS score has improved from 71 to 74. On Slide 9, this shows the strong momentum for the group across our club member metrics over the past 6 years. Now turning to Slide 10, store network highlights. We continue to deliver a strong pipeline of store openings with a net 15 new stores in FY '26, with 28 openings and 13 closures. We plan to open a net 18 new stores in FY '27. In addition, we converted a further 2 BCF stores to superstore format and continue to refurbish the Supercheap and rebel fleet. Slide 11, our digital and omni highlights. Full-year online sales grew by 5.3% to $552 million and represents 13% of total sales. Importantly, Click & Collect, which is our most profitable channel, grew by 10.3% and accounted for almost half of online sales, meaning that 93% of all sales are completed in-store. Slides 13 and 14 are pretty self-explanatory. So, I will move to the brand side, starting with Supercheap Auto on Slide 15. Supercheap Auto performed strongly across the first 3 quarters of FY '26. The momentum moderated in the fourth quarter as fuel supply disruptions affected customer traffic and spending. Despite an elevated competitive environment, Supercheap Auto delivered market share gains over both the full year and the second half, with customers responding very well to the ranging initiatives that the team have put in place. Club member Net Promoter Score increased by 6 points to 75, which is an outstanding result and reflects the team's concerted focus on both ranging and service. Over 1 million fitments were completed across the network in FY '26, an increase of more than 12%, solidifying a real key point of differentiation with both core auto peers and generalists operating in this space. Slide 16 sets out the financial performance. Total sales grew by 3.9% to $1.6 billion. Like-for-like sales growth of 2.8% in Australia exceeded a 1.4% improvement in New Zealand. Gross margin declined by 30 basis points due to largely to negative product mix. The team maintained promotional discipline in a competitive environment. Cost of doing business declined by 20 basis points. Full-year profit before tax margin declined by 10 basis points to 12.8%. Profit before tax increased by 3.3% to $203 million in the full year. Turning to Slide 17, rebel highlights. rebel produced a solid revenue outcome, with 3.8% like-for-like growth generated amid a softer sporting category performance and elevated competition. rebel maintained its positive market share momentum, with solid share gains over 6 months, a year and the 2-year frame. rebel has enjoyed continued positive market share momentum since October of 2024, coinciding with the introduction of the rebel loyalty program. At the half year, I spoke about the opportunity for a sharper focus on retail execution, and I've been pleased with the team's progress in the second half. Finally, rebel enjoyed a successful FIFA World Cup campaign, with strong customer engagement supporting the second half performance. A summary of the rebel's financial performance is set out on Slide 18. Total sales grew by 4.5% to $1.4 billion. Like-for-like sales grew by 3.8%, with growth in both the number of transactions and the average transaction value. The gross margin improved by 60 basis points in the full year, reflecting improved promotional discipline and favorable product mix in the second half. Full-year profit before tax grew by 4.3% to $105 million, with the profit before tax margin in line with the prior year. Turning to BCF on Slide 19. BCF faced a challenging FY '26, following an exceptional FY '25 where favorable conditions aligned to deliver a strong result. In contrast, we experienced headwinds during peak trading periods in FY '26 that materially impacted performance. At the half year, I flagged the impact of the unfavorable weather conditions on trading, which is an inherent part of operating a business such as BCF. However, the fuel prices was more significant, hitting during BCF's critical Easter trading period. The combination of higher fuel prices and concerns around fuel availability materially reduced participation in outdoor leisure activities. I'm very proud of the response from the BCF team who showed good discipline on pricing, protecting gross margins and manage costs appropriately. The team continued to deliver on their network plan, with successful launches of large-format and superstores during the year. We also opened our first fitment store powered by Ironman over in Cannington across in Perth. And I saw the facilities myself last week firsthand with a good customer response already, and we have our next locations lined up. A summary of the financial performance of BCF is set out on Slide 20. Total sales grew by 0.2% to $953 million. Like-for-like sales fell by 2.1%, driven by a decline in transaction volumes. Gross margin increased by 20 basis points. Segment profit before tax margin declined by 90 basis points to 5.5% as a result of the operating deleverage. Segment PBT increased by 14.3% to $52 million. Now turning to Macpac on Slide 24 (sic) [ Slide 21 ]. Macpac generated strong sales growth across both New Zealand and Australia through the first 9 months of FY '26. Trading momentum softened over Easter as the fuel crisis weighed on outdoor recreation before unusually mild weather, particularly in New South Wales and Victoria throughout the winter, negatively impacted demand during the critical winter trading season. Following some clearance activity early in quarter 1, the team has been disciplined on gross margin and pricing and has managed costs very well, delivering strong operating leverage and profit growth over the full year. A summary of the financial performance of Macpac is set out on Slide 25 (sic) [ Slide 22 ]. Total sales grew by 3.5% to $240 million. Like-for-like sales grew by 1.5%, with 3.7% growth in New Zealand and 0.3% in Australia. Subdued demand in New South Wales and Victoria was offset by robust growth in other states. Gross margin declined by 30 basis points. Profit before tax increased by 120 basis points to 5.7%, and segment profit before tax increased by 32% to $13.6 million. I'd now like to hand over to David Burns to talk more detail to our financials.
David Burns
executiveThank you, Paul. Just turning to group and unallocated. It includes corporate costs not allocated to segments, investments in group projects and financing costs. The group unallocated costs increased by $28.5 million in the period, reflecting, firstly, an increase in project investments of $19 million associated with the transition to the new distribution center in Truganina and the implementation of our new HR Core and Payroll system, which was completed in the period. Secondly, we had net interest expense $6.6 million higher, reflecting a lower average cash position following the payment of the FY '25 special dividend in the first half. Moving to the balance sheet on Slide 24. The group has maintained its strong balance sheet position with the net debt of $14 million at year-end, comfortably within our target gearing range. Total inventory increased by $73 million or circa 8%, reflecting a 2% increase in the store network from new stores and a 6% increase in net inventory per store. Inventory per store was higher due to, in part, the cost of goods inflation as well as a tactical investment in working capital, which we signaled in the May trading update. Supercheap Auto increased its inventory holding towards the end of the period to protect against the potential disruptions to supply that was caused by the fuel crisis, and this has contributed to positive momentum in early FY '27. In response to the challenges in the first half, rebel sought to improve stock availability levels, with inventory per store increasing 11% on a year-on-year basis at June. Inventory quality remains high, with average inventory levels within our average aged inventory levels within our targeted range. Moving to the cash flow. Operating cash flow of $593 million was $16 million higher than the prior period, reflecting the increased investment in working capital that I mentioned just a moment ago and more than -- which was more than offset by lower cash tax payments. Operating cash conversion of 92% remains strong. The total capital expenditure in the period of $123 million was $42 million below FY '25. Store network investment was lower due to the more moderated activity at Supercheap Auto ahead of a new Gen 5 format that is in trial and will be launched next weekend. A large format program is also being prepared by the Supercheap Auto team, while Macpac continues to pursue a more measured expansion plan following a significant increase in stores in FY '25. Other capital expenditure declined by approximately $18 million due to the completion of several supply chain projects that were prominent in the prior year. Moving to returns and capital ratios. The group delivered normalized EPS of $1 in FY '26, down 2.8% from the prior year. Post-tax return on capital was 16.7% in FY '26, driven by elevated near-term project expenditure, together with recent large-scale infrastructure investments. Return on capital remains comfortably above the group's cost of capital. The Board has determined to pay a fully franked dividend of $0.33 per share, taking the full-year ordinary dividend to $0.65 and representing a payout ratio at the top end of the group's 55% to 65% payout ratio. I'll now hand back to Paul.
Paul Bradshaw
executiveThank you, David. Moving to Slide 28, the corporate strategy. At our Investor Day in June, we were excited to share with you our new 5-year strategy, which outlined the opportunity that we see for growth and how we plan to go about it. We have a $65 billion total addressable market across auto, sport and outdoor, of which we currently generate $4.2 billion worth of sales. Slide 29 outlines how we will deliver on the opportunity that is in front of us with 3 clear and focused growth engines for each of our brands. These are supported by group transformation agenda, Project Ignite, which is driving targeted investment to strengthen execution and enable sustainable growth. Our team is highly focused on executing these growth engines, and we look forward to sharing our progress with you. Slide 30, our capital expenditure envelope. This highlights the evolution of various projects within our capital expenditure envelope over the past 4 years. Investments in new stores and refurbishments will continue to underpin the CapEx envelope in the short to medium term. FY '25 represented the peak period of investment in supply chain. With the new DC in Victoria now operational, spend is expected to moderate beyond FY '26. Investments in our systems and technology associated with our Project Ignite transformation program is anticipated to grow within the capital envelope in the coming years. Turning to our responsible business initiatives on Slide 32. As we've refreshed our corporate strategy, we have also reviewed and strengthened our 2030 sustainability framework. This refresh builds on the strong foundations already in place while sharpening our focus, strengthening accountability and enhancing our ability to deliver meaningful outcomes. I'm pleased with some of the real progress we're making in terms of continued recognition for WGEA as an employer of choice for gender equality, achieving Green Star certification for our Truganina DC facilities and remaining on track to meet our target for diverting waste from landfill. So, turning to Slide 33. You can see the meaningful progress in FY '26 towards key focus areas of our sustainability framework. Slide 40 (sic) [ Slide 35 ], trading update. We're pleased to report a positive start to FY '27 with like-for-like sales growth of 1.5%, a total sales growth of 3.5% for the first 7 weeks. Supercheap Auto has experienced a positive start to the year, driven by a strong Best Performing Oils campaign. rebel generated 1.1% like-for-like sales growth, with demand normalized post the FIFA World Cup. Positive contributions from footwear, licensed and equipment were partially offset by softer apparel. Underlying momentum at BCF is sound in a seasonally low period of the year. Like-for-like growth rates have been impacted by the opening of certain large format and superstores, which are included from the like-for-like calculation, are instead shown in our total growth. Macpac continues to be impacted by subdued demand given ongoing mild winter conditions over the peak trading period. Positive growth in New Zealand is being more than offset by weakness in Australia. I'm very conscious that 7 weeks is a short period to provide commentary on. More broadly, I would note again that the group experienced a negative impact from the fuel crisis in quarter 4 of FY '26. And while there have been signs of stabilization in the short period since tensions in the Middle East remain elevated, creating uncertainty around the outlook for FY '27. Such as it is in retail, domestic factors such as interest rates, elevated inflation and pressure on housing markets are also weighing on consumer confidence in the near term. I want to reiterate, this represents 7 weeks of a 53-week year. Now just before I hand over to questions to the operator, I do want to recognize David's contribution. I think this is your 27th earnings call over the 14 years. Thanks for your commitment to Super Retail Group team and to our customers. The support to me personally over the last 7 years and particularly in the 9 months that I've been in the role, I thank you, and I wish you and Angie all the best in your retirement, David. Thank you.
David Burns
executiveThank you, Paul.
Paul Bradshaw
executiveI'll hand back now to the operator for questions. Thank you.
Operator
operator[Operator Instructions] The first question comes from the line of Michael Simotas with Jefferies.
Michael Simotas
analystAnd I'd just like to echo those comments about David. I've always enjoyed our interactions and all the best. First question from me is on rebel and in particular, the benefit that you got from the FIFA World Cup during the period. You're going to have to cycle that next year. So, just want to try and get a sense of how big the benefit was. If we look at the change in sales run rate, it looks to me like it could have been an incremental $15 million or $20 million of sales at what should be a fairly high contribution margin. Any sort of help you can give us on that?
Paul Bradshaw
executiveYes. Thanks for the question, Michael, and your kind words to David. But I would say, yes, we absolutely had a benefit from the World Cup. What I would say is we increased the volumes from, what, 4 years ago by a 70% increase, and that was received really well by our customers. And we actually sold out early. So, I'm sure we'll be placing an increase on those volumes for 4 years' time. As I said in the presentation, it's stabilized. But yes, we will cycle it as we have to cycle many, many sporting activities. The great thing was how our customers really did engage with sport. And I think that gives us confidence in our strategy in truly owning sport in rebel.
Michael Simotas
analystOkay. And is that $15 million to $20 million sales boost in the ballpark?
Paul Bradshaw
executiveWhat I would say to that is we sold out and we'll be increasing our volumes moving forward. But I'm not going to give guidance. I think our focus is on every single day, truly owning sport across Australia, and that's what Jenny and the team are focused on.
David Burns
executiveYes. I think, Michael, you've also got to recognize we had the Lions touring in the prior year. Next year, we'll have the Women's World Cup as well. So yes, I would say that it was a very well-executed World Cup with a lot of teams involved, and we got behind it and the customer got behind it. But yes, rebel does have a lot of different events in its calendars.
Michael Simotas
analystYes. Okay. No, that's good. And then the second question for me is on the lubricants category in auto. Just a couple of parts to this. Just interested in how consumers are shopping the category with the material inflation that you've had? Are they staying loyal to their chosen product? Or are they trading down? And also the Best Performing Oils campaign, I think, ran 3 or 4 weeks earlier this year relative to last year. Is that a wash when we look at the trading update? So, was it wholly in the period for both years?
Paul Bradshaw
executiveYes. You're absolutely right, Michael. We landed it early, and it resonated really well with our customers. The pressure on inflation in that category, as you'll be aware of. But yes, it certainly resonated early. So yes, and we'll continue to....
Michael Simotas
analystBut if we look at it year-on-year over that 7 weeks, it's a wash?
Paul Bradshaw
executiveIt's an absolute wash, yes.
Michael Simotas
analystOkay. And then just the trade down versus loyalty to a particular product?
Paul Bradshaw
executiveNo, not really. We're not focused on what others are doing in that space, and you'll have seen activity even last week. We're focused on giving our customers exactly what they need. So yes, that's all about the product on the shelf and great value.
Operator
operatorNext question comes from the line of Adrian Lemme with Citi.
Adrian Lemme
analystCongrats again, David. I just wanted to add to Michael's questions on rebel that the GP margin improvement looks like about 170 bps in the second half, so quite a turnaround. I'm just trying to understand how much of that is a one-off benefit from the World Cup and how much is actually sustainable? I'd also note, obviously, you talked about mild winter weather. I imagine that would have impacted apparel sales at a higher margin.
Paul Bradshaw
executiveYes, you've definitely got -- we sold at full price for starters, all that licensed product, which was a benefit to us. I'd also take you back to the half year results when we talked, Adrian, about availability. And if you've got the product, that's going to flow through in your margin also. So, we haven't fixed that. We've improved. We're in a better place than we were, but we've got a lot of work to do in that space. I saw it firsthand even last week over in WA, and we've got opportunity and it's part of our strategy actually in the flow of product to our stores.
Adrian Lemme
analystCould I ask a question on currency? I know it's always a question of hedging and whatnot. But I mean, is the $0.70 realized rate in '27 a reasonable expectation based on how the hedging is rolling off?
David Burns
executiveYes. Look, we've got -- in the first half, our hedge book has still got a 6 in front of it. But as we go through the period, we are then getting the benefits in the second half of the hedge books placement at the current levels. And obviously, we don't hedge everything. So, there is some benefits that are building over the course of the year for that to be a tailwind and certainly it's a tailwind.
Operator
operatorNext question comes from the line of Tom Kierath with Barrenjoey.
Thomas Kierath
analystYes. Just another one on the rebel gross margin. You talk about improved promotional discipline. Can you maybe just talk through exactly what you've changed there and whether that likely continues, the benefit from that likely continues through '27?
Paul Bradshaw
executiveYes. I think I spoke about this a little bit at the half year results. And we've actually -- we had value even pre-Christmas out in the market. We weren't doing a great job in the discipline of showing that value to our customers. And the team have done a really good job post-Christmas to make changes more so in stores and online that are benefiting us and the consumer now can see that value. What I would say, Tom, is we've got a lot of work to do in this space. So, I was with Kendall over in Carousel in WA last week and her challenge to me is we can do a much better job in this space, which was evident on the store visits. And I would say that's applicable to all our brands. In these challenging times for consumers, we have to show the great value that we're giving to them.
Thomas Kierath
analystAnd then secondly, just on stock loss, I don't think you're calling out a benefit there in rebel. How are you kind of -- how are your trials doing there? Do you think you can get some benefit or some of the, I guess, the margin back that you've lost over the last few years from high stock loss and theft?
Paul Bradshaw
executiveYes. Yes. Tom, thanks for the question. We've stabilized. I would say we've stabilized, particularly we saw the issue down in Victoria, in particular. We've implemented activities everything from gates through to body-worn cameras that's been received really well with our team members to screens that we've got in-stores. So, we're busy implementing that. We'll implement a fair bit pre-Christmas, and then we'll continue that program post-Christmas and we'll be measuring it very, very closely. But I'm pleased with the progress that the team have put in place, as well as the basic disciplines that I talked about at the half year, which is about inventory discipline, how our stores count products. And we're also -- we're looking at areas like RFID and you go, that will be trial pre-Christmas. So yes, I'm pleased with the progress, Tom.
Operator
operatorNext question comes from the line of James Leigh with Goldman Sachs.
James Leigh
analystAnd echoing the comments around David. My first question is around the gross margin for Supercheap and how we should think about that and promotional intensity? I note that we're going into, call it, like the mix shift has been slightly negative. When do we expect that to kind of stabilize? And then secondly, just around how we're seeing the market. One of our competitors just talk to what to me implies kind of a flattish second half or first half '27. How are you thinking about the market for the first half?
Paul Bradshaw
executiveYes. To answer your question, James, we're very focused on what the customer wants, first and foremost. So, a bit like we did with our oils campaign, testing, learning, and we'll learn from that. What I would say is Ben McConnell, the team in Supercheap are really focused on putting the right range out for our customers. And that will have a change as we did in BCF, a change in mix, but also have an increase in volume and more importantly, meet our customer needs, which the team are on. So it's a balance, the promotional balance. That's Retail 101 for me, but we will be very, very disciplined in how we re-range and bring those products in. But we're having great success on products like NGK, Rhino-Rack as an example, and that's resonating really well with our customers. So, yes.
James Leigh
analystThat's helpful. And then just quickly on wage costs. I know we've got the EA agreement into FY '27. How should we think about that cost moving more into '28?
Paul Bradshaw
executiveYes. That's always a challenge. You just look at the junior rate, I assume you'll be referring to an EA that kicks in, in the next calendar year. Our role is to make sure that we are reducing costs from the broader business to offset any increases in any areas. We've got an Ignite program, and that's not wage-based. But we want to invest in that space. So, we're taking costs out of that business elsewhere. I don't know whether you want to add anything, Dave?
David Burns
executiveYes. We've got the EA in place for this financial year. And if you look at the increases that have come through Gruyere, we will need to, as we go into the '28 year, have an increase in our EA rates to compensate for the benefit we've had this year. So, there will be a headwind in 2028. But as Paul has outlined, we're looking at initiatives to try and moderate or minimize the year-on-year impact of that as we go through the '28 year. And so we've got sort of, in some sense, a bit of runway to put those actions in place and be prepared for that slight increase that we're going to have to factor in, in the '28 financial year.
Operator
operatorNext question comes from the line of Shaun Cousins with UBS.
Shaun Cousins
analystMaybe my first question is just around Supercheap Auto. Can you dig into the impact that the Middle East conflict has contributed possibly to sort of softer volume or softer demand, but then also the inflation benefit? I was curious around the inflation benefit you might have got in the second half or even if some -- there's possibly more inflation than usual in, say, that first 7 weeks, 4%, particularly the oils campaign, which I assume has gone up a reasonable amount.
Paul Bradshaw
executiveYes. Thanks, Shaun. Yes, the mix of product has shifted, especially once we got over the shock of the war and the impact on fuel, then we saw a change and consumers were probably less in their leisure activity, but certainly taking care of the vehicles they've got. So, we've seen a mix shift into other areas like seat covers, et cetera, as an example. To the margin, yes, there's inflation in that category, but equally, our customers are looking for value. And they got value with that Best Performing Oils campaign that we've just landed, and we will be very sensitive to that. So yes, I don't know if you want to add anything.
David Burns
executiveYes. Look, we're seeing, obviously, oil-based products have got inflationary pressures coming through and some of those, we just have to eat and to some degree, pass on. So, certainly oil lubricants, aerosols and paints are the key categories we've seen some inflation that you just have to take and some of that the customer is going to take. But as we've just -- as Paul just said, then there is a stronger value orientation and therefore, a strong response to when we do go on promotion.
Paul Bradshaw
executiveI'd add to it as well. We've got good relationships with our trade partners and working together to build your brands out as the consumer changes is very important.
Shaun Cousins
analystFantastic. And my second question is just around the effective tax rate. It was quite low, about 26% in the full year, I think 22% in the second half. How should we think about the medium-term tax rate for the company?
David Burns
executiveYes. I think a good guide would be -- we did obviously a true-up of some historical positions we've taken on tax, and we've been able to sort of do that for this financial year, keeping the house in order for Sarah's taking the baton. And so if you look back and you look through the period, the last 5 years, it's been between sort of a rate of between 29% and 30%, around the mid-range of that. And I think that historical evening out for this period would be something that you could consider in making your determination of what the future could be.
Operator
operatorNext question comes from the line of Craig Woolford with MST Marquee.
Craig Woolford
analystThanks both for all the insights on the business over the years. First question, just around inventory levels. It feels like the company is pleased with better availability. Should we expect higher inventory going forward? I know there was a temporary build associated with concerns around supply chains. But what do you see over the next 12 months on inventory?
Paul Bradshaw
executiveI think we have to do both. We recognize we've got opportunities in our business where inventory needs to be cleared, for instance, as well as really driving into those key products that consumers want. And I saw it firsthand literally in Carousel in WA with Kendall, which was really clear. We weren't giving our customers what they want on the key lines. And we've got a great opportunity to shift into that space. So, David?
David Burns
executiveI think we outlined in May that we've got the balance sheet to take on some additional inventory through the fuel crisis that was occurring at the time. And I think we've also got that opportunity to improve availability in rebel, but that needs to be optimized as we go through this year and certainly into '28. So, we've had a fairly consistent historical sort of level of inventory around that sort of 21%, 22% of sales. You'd expect us to be returning to those sorts of levels. We've got a very good -- very active program of work on aged inventory that the merchants provided against if they don't clear. And so there's key incentives in there for the merchants to maintain strong stock health. And the benefits we'll get from Truganina will start to play through at the moment. Just to be clear, we've gone and got Supercheap Auto in there. The automation is all running extremely well, but it is only running as a regional DC. It's not until we get through this next peak and we get into clear air for this sort of time next year that we are cutting over to be a national DC. We start to get some of the working capital benefits from that operation. So, we'll see that again as a contributor for next year.
Craig Woolford
analystOkay. That's very clear. And the second one around rents. So if I tally up lease interest and lease amortization, that increased by 10% year-on-year in FY '26. So it was well ahead of sales. And if I took out the store count, you're looking at an 8% growth on a per store basis. Can you just explain why it was so large, and could we see that again in FY '27?
David Burns
executiveYes. We've got obviously quite a bit of store opening and closing activity. You would have seen 16 stores closed in the period. So, we'll get the benefits of those passing through on a full-year basis in '27. We also had duplicate DCs. We've got both the Truganina DC and the Altona DC at the same time. And then as you bring on especially something as large as Truganina with the scale of it and the lease it has, you do get a much stronger under lease accounting, much stronger upfront cost on your interest expense as a consequence of that. So, that's sort of a large asset that's start of its life versus some other assets, which were at the end of their life under lease accounting. Usually, what you would see -- you can see it in the interest cost by brand, which is just all that is, is lease interest, tends to sort of -- the lease book tends to be fairly even. But in some cases, you'll see something slightly higher, and you've seen that in rebel as well.
Paul Bradshaw
executiveNo, go on.
Craig Woolford
analystNo. It was just that Altona bit. So the Altona drops out in '27?
David Burns
executiveJune next year. Yes.
Craig Woolford
analystJune next year.
David Burns
executiveWe deliberately had an extra year in case there was a disruption. And we've got -- we'll be out of it by March next year. Still got Macpac in there because we -- operationally, it's just something we've done, but the 3 major brands are all in Truganina now.
Paul Bradshaw
executiveCraig, yes, I was just going to say that was strategic intent to protect peak trade with the DC. And secondly, on those growth stores, they're generally -- they're in regional locations, which are generally a lower rent rate.
Operator
operatorNext question comes from the line of Bryan Raymond with JPMorgan.
Bryan Raymond
analystDavid, thank you again for all your help over the years. I hope you enjoy the next chapter. I just wanted to circle back to rebel. I just wanted to understand, given the World Cup straddled June and July and your sales cadence lifted a lot in the last 8 weeks on a simple weeks weighted basis up to sort of plus 9% and then back to plus 1% over July -- August trading update. Did you see much benefit fall into July given the competition is still going and there still have been some activity? Or did it pretty much all fall into June and we should be thinking of that as a June sort of centric issue?
Paul Bradshaw
executiveYes, no, I don't see it flowing through. We sold out, as I said, you kind of that -- we actually could have sold a lot more, my guess would be, and we've increased volumes for 4 years time. So no, that didn't flow through.
Bryan Raymond
analystOkay. So, July is a clean number?
Paul Bradshaw
executiveYes.
Bryan Raymond
analystOkay. And I'm sure, David, would be disappointed if in his last call, I didn't ask about the rebel Active program. So, you guys have called out a 12x multiplier on loyalty points earned. I know you guys aren't quantifying the World Cup effect, but if it is in the range of sort of $10 million to $20 million, should we be expecting a pretty high level of sales flow through into first half '27 in rebel? Because in theory, those shoppers who earned all those incremental points on their soccer kit will be flowing through in -- coming back in store in first half '27 to spend it. Is that a reasonable assumption we should be making?
Paul Bradshaw
executiveI'll take that for David. I think as I've been very close to this one and working with Jenny and the team in rebel. What I would say is we're getting really good results from 2 tiers. So, there are premium 2 tiers. They are a lower number in customer numbers, but very valuable to us. They're performing really well for us. And we're just working through now, how we get greater benefit from the investment in the next 3 tiers down? And the teams are doing a good job on that in that space. We are learning, but it's put us in a -- and I thank David for putting us in a position that we can learn from and drive even greater value from our customers.
Operator
operatorNext question comes from the line of Benjamin Gilbert with Jarden.
703407529
analystJust the first one for me, Paul. I just want to make sure we don't get too carried away or excited around this second half rebel margin trajectory or maybe we can. Because just in terms of the materiality of World Cup, obviously, it was helpful when you got full price. But ex that, you still got a pretty material boost in profitability, like must be well in excess of sort of 70 bps, 80 bps on the EBIT line. And it sounds like you've still got a lot of work to go. I'm just trying to think about how do we think about that run rate continuing because you peaked previously sort of margins in the mid-teens. Is that still a feasible medium-term aspiration? And do you feel where you're sitting around loyalty, the benefits you're getting around shrink, stock weights, et cetera, this is going to give you the ability to move back towards that sort of number in time?
David Burns
executiveYes. Look, probably just because it's a bit of a historical number, I might grab that one. And so we had a poor H2 last year. And so we would say that rebel should have delivered this sort of outcome. And then we would also call out our H1 for this year. We said we had a high promotional mix in H1. So we're seeing -- as Paul has outlined, we're seeing the benefits of -- the commencement of benefits associated with some operational improvements. But it should -- gross margins, big investment in loyalty, which needs to return, stock loss that needs to -- that has stabilized and should -- we would look to seek value from that over time and improved promotional execution, 3 factors there. And all those 3 factors are opportunities for that management team. I'll leave it to Paul in terms of the future.
Paul Bradshaw
executiveYes, no, I think you summed it up. I think, Benjamin, I'll refer back to my last, I guess, paragraph in the presentation today. The consumer is doing it really tough, and we need to absolutely recognize that. And yes, upside of FIFA, et cetera, but doing it really tough in that space. So, I wouldn't be banking too much.
703407529
analystBut in terms of the momentum you're seeing around things like theft to Tom's question and increased stock weights allowing you to not miss out on these full-price sales, those tailwinds should continue into '27.
Paul Bradshaw
executiveYes. I think, as I said earlier, we've seen progress in our execution of those activities, and we're feeling some benefit. But we've stopped a downward slide is where we were. And I'm pleased to report that we've stopped that. Now it is to execute the plan, and then we'll measure that on a week-by-week, month-by-month basis as we move forward. And I'll be pleased to update in the half year results a continued progress.
703407529
analystThat's great. And just final for me and David, echo all the comments and appreciate you taking all the questions from us, pesky analysts over the years. But just a final one from me just around costs. It looks like your second half run rate on an underlying like-for-like CODB basis is probably tracking sub-2%, which is a phenomenal result. Just wondering how hard did you guys go on costs when you saw some of the Middle East conflict arising? And to what extent can we think about annualizing or seeing that benefit flowing through into fiscal '27?
David Burns
executiveYes. Look, I'll get Paul to answer the actions that we took to do with the crisis because it was very much a focus and the like. I think you do need to -- my comment would be there is this large group unallocated. And so you do need to, in some way, the way we've tried to outline on that sort of waterfall, look at the underlying cost of the business and look through adjusting for that investment in group unallocated because it does slightly skew the CODB, but Paul took those actions.
Paul Bradshaw
executiveYes. What I would say, Benjamin, is we set out in June our strategy. Part of that strategy is further investments in areas like Ignite for our customer, how they show up in search, et cetera, is really, really important. To do that, you need some investments. To do that, you've got to take costs out of your business. So before the conflict, our role was to remove costs from our business that is not truly adding value to allow us to invest in the areas that are critical for our customers. And that, to me, is just good retail business and we will continue to do that moving forward, so that it allows us to invest in those key areas, and that's what we've done.
Operator
operatorNext question comes from the line of Mac Ross with Morgan Stanley.
Mackenzie Ross
analystCongrats on the results, team, and congrats, David. Maybe just a quick one, conscious of time on Supercheap Auto. Competitor promotional activity continues to look elevated, perhaps aggressive at times. Can you just put some numbers around maybe the breadth, depth and frequency of the discounting you're seeing versus normal levels? And just curious, does activity at these levels create any concerns within the industry around maybe price establishment and price stability practices, particularly maybe from the perspective of ACCC?
Paul Bradshaw
executiveMac, I'd just say, and as I shared in June and the team shared with you, we're focused on what the customer wants, not what others are doing. How we do that is really important. And we've got 3 key drivers in each one of our brands and our Ignite program, and that is what our team are completely focused on. And we'll continue to focus on until we deliver against. And I'm pleased with the progress in that space. What others do? I will leave to them. We're focused on generating value for our customers and for our shareholders. We lost you, Mac.
Mackenzie Ross
analystYes. Sorry. All good. I just had the one question.
Paul Bradshaw
executiveGood. Thank you. We've got time for one more question, operator, if there is one.
David Burns
executiveVery good.
Paul Bradshaw
executiveNo, we're all good. I'd like to take the opportunity to thank all of you for your time this morning. I look forward to spending the next 4 days with many of you, answering many more questions. Thank you for your support. Thank you for joining the call this morning. And again, thank you to David for your service to our business. We really appreciate it. Have a good day. Thank you.
Operator
operatorThank you. That does conclude our conference for today. Thank you for participating. You may now disconnect.
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