Weimob Inc. ($2013)

Earnings Call Transcript · March 17, 2026

SEHK HK Information Technology Software Earnings Calls 63 min

Earnings Call Speaker Segments

Operator

Operator
#1

Good day everyone. Welcome to join us for Weimob Group 2025 Annual Results Announcement. [Operator Instructions] We now proceed with following disclaimer. [indiscernible] invited investors online audio recording transcript is for meeting for internal use by participants not be made in public. Weimob Group has not authorized any media outlet to redistribute any content of this event. Any unauthorized reproduction or redistribution constitute an infringement and Weimob Group reserved the rights to pursue legal actions. We don't assume any liabilities for the loss and damages arise from such unauthorized redistribution. Investment decision must be made with caution. Before we begin, we'd like to remind all of you there will be a Q&A session following the presentation. Now let's welcome the company.

Taoyong Sun

Executives
#2

Hello, everyone. I'm Sun from Weimob. I would like to welcome all of you to join us for the annual results announcement. Joining me here today are also Mr. You Fengchun, the Executive Director and President; and Cao Yi, our CFO. We're going to walk you through the overall business first, and then our CFO will walk you through the financials. I believe many of you have already read the overall statistics of our business in 2025. Overall speaking, the company has been pretty satisfied with the report we made in 2025. Throughout 2025, the company has carried out a strategic transformation work on all in AI. In 2024, and we also launched the picture for high-quality growth strategy. And now I see high-quality development and ALL in AI strategy all achieved some good results. Let's first take a look at the business results. In 2024, some low-quality, low-margin or profit-losing business being further narrowed. So that's the reason. In 2024, the revenue was going down. But in 2025, our revenue started to rebound. Our overall revenue grew by 8.9%, reaching CNY 1.592 billion, which is extremely great in the existing market. And another highlight is our GP margin. Our GP margin grew by 100% on Y-o-Y basis, which actually reaching CNY 1.2 billion. Our GP margin rate is also grow by 31%, reaching 75.1%. In other words, the company exercised a great strategy for high-quality development. Our revenue from the customer and the customer base are all being optimized, and we now all have contribution from the key accounts. While at the same time, even if we see a slight decrease on the subscription solution, the reason is because for SaaS revenue, it may have some deferral. In 2025, it's being deferred from 2024. So we can see in H2 of 2025, the overall subscription revenue started to see month-on-month improvement and the impact is going to be further diminished in the near future. More worth noticing is that our AI-related revenue reached CNY 160 million, which is actually something that is quite gratifying to the whole company. And you can also see month-on-month growth also be further doubled in H2 of this year, while at the same time, you can also see that our retail business also started to see significant month-on-month growth. For the Merchant Solution, the revenue grew by 65.1%. In '24, due to the take rate reduction, the revenue we made from the Merchant Solutions has been heavily impacted. But in 2025, after adjusting the strategy, the merchant solution revenue has been normalized. And we noticed -- and we will be reaching a reasonable level for the platform revenue, while at the same time, the GP margin for the Merchant Solution also reaching 90%. Besides gross profit, let's take a look at the profit of the company as a whole. Our adjusted profit for the first time turned around. Even if you can see, overall speaking, there are some losses because the investment companies may have some empowerment. But deducting those factors, the company's profit has been adjusted to RMB 42 million. Our cash flows will also be more positive and the adjusted net profit and cash flow are all turning positive. All those data can help to demonstrate the solid scorecard we will be able to make right after the strategic transformation. Next, let me just walk you through the subscription business one by one. I believe majority of the investors may keep an eye on our SaaS business because I noticed investors really would like to know whether artificial intelligence is going to challenge SaaS business or even revolutionize the SaaS business. According to our financials, we don't think AI is impacting the SaaS business. AI is actually bringing some positive impact over the SaaS business. I'm going to give you more elaborations later. I think the key impact on SaaS is still the macro environment. The overall retail industry spending over software being continue to go down starting from 2024. The impact has been led through the year of 2025. The company made the strategic transformation. You can see our SaaS revenue contribution continued to go up. It was accounted for 67%. So generally speaking, I think we do have less impact from the macro environment. But at the same time, our key accounts, especially the merchants, their GMV is growing significantly. They are just using our all-in-one solution. All-in-one solution means the merchants who purchase multiple products from us. No matter the account number or the revenue are all improving for those multiple product clients with us, where the company also started to launch more solutions, especially for local life. For example, we do have the intelligent life and intelligent service, and we also move into different verticals like pets as well as the fitness industry. And starting from this year on, the company will continue to work for local life and the corresponding solutions in specific verticals. The company is also going to continue to build the multichannel ecological synergy. Starting from last year, we leveraged the mini program from WeChat as a key channel, and we're now also working with Taobao, Xiaoho. And we also started to work with Meituan, The Red Book, Alipay and Douyin with corresponding coupon coverage. We actually leverage multiple channels to cover different use case and the different formats of the business to help the companies to better reach their customer business and also bring AI to retail industry. The AI intelligent shopping assistant can help the customer for some good opportunities. For example, intelligent generations for recommendations and operational decisions and automatic decision-making to support the operational efficiency. So in other words, some of the users, they only need to upload their personal portrait within 5 seconds, it can actually have a rendering of whether the clothes being on the customer. We find out the refund rate is being further reduced after using AI feature for the clothing industry. That was talking about the subscription revenue. Well, regarding the Weimob marketing, in 2025, we are seeking for the high-quality growth. Our gross revenue was not increasing significantly, and we actually shut down some of the low margin or non-margin clients. So the GP margin growth was not significant. But you can see the overall GP margin rate and the revenue from the merchant solution was growing significantly. This also serves as a proven step for our high-quality growth. Besides the advertisement, we have the WeChat where at the moment, we also have the advertisement for the video account as well as the advertisement for Alipay and Little Red Book. By the end of last year, we also got the license from Douyin. So in other words, we got the license for region and also for the whole market coverage. Starting from 2026, we're going to continue to increase the volume we do with omnichannel merchant solution besides working on advertisement and we're also going to bet on the future growth on the Red Book and the TikTok for our future growth. We'll also be able to leverage AI to continue to reduce cost and improve efficiency for our marketing business. Our internal system and even the external AI adoption will help us to continue to reduce the marketing content generation by leveraging AI. That can also help to improve the overall profit margin. The third point I'm going to share with you is our ALL in AI strategy, which achieved remarkable results in AI commercialization. And you can see our AI-related business, the revenue was reaching CNY 160 million. We don't have the comparable data from 2025. And you can see the H2 growth was 137%. And you can also see AI can help to further reduce the cost for marketing content, and that can help to further contribute to GP margin and the net profit of the company as a whole. Well, let's talk about our ALL in AI business deployment. First of all, we have a key product named WAI, that is W-A-I. We call it Weimob AI. WAI is actually using the AI features to support merchants to improve efficiency and reducing cost. You can see that for WAI because large language model adoption has been further improved, the growth of WAI is also growing very much. The shopping assistant can support our customers to identify the opportunities, automatically execute the movement to finish the conversion of the potential clients. And we also have the [indiscernible] Intelligent management, providing the marketing pitch, helping customers to executing their marketing strategy. While at the same time, you can see WAI it can actually help to mobilize agent capacities into our SaaS to allow the merchants to access to those resources. merchant, they can actually purchase value-added service for corresponding support. They can actually use the tool to actually help to commercialize on the business. We have another business named WIME. WIME means not many program merchants from WeChat can also use WIME. WIME is actually providing support to the micro e-commerce merchants. We can help them to take care of the marketing content generation. We can help to generate the product image or even help to do the picture cutouts, change in the background, one-click claims of the product posters and even the one-click replacement of the pictures or even the digital. So WIME is actually an independent product. The existing registered user is already 510,000. The active user number is also improving. WIME can help merchants to faster generate marketing content. So for merchants, they don't need to use the tech-savvy tools to make the marketing content available. Besides WAI and WIME, we also have WAI Pro. Some merchants, they are in need of the personalized support. So we provide AI consultation, system evaluation and even the multi-modalities of the large language model to provide a customized AI solution to merchants. That is why we have WAI Pro. And starting from this year, we also have GEO. The GEO business is growing very fast now, and which has been launched from December of 2025, the GEO business was growing very fast. GEO can help different brands in improving their AI recommendation presence on AI engines. In other words, the users will be able to search for the product and improve the presence on different platforms. Recently, because of the 350, the Consumer Rights Day, you may started to pay much attention to GEO. There are some fraud products that are actually play over the technologies to be sent on the search engine. But you can see that for Weimob clients, no matter from KYC or our product compliance, many of the brands are quite compliant, large number of our customers used to be the way marketing customer. They made some advertisement placement. They really want to build more for AI initiative. So majority of our customers are the compliant customers. They're not going to be the one that has been mentioned by the Consumer Rise Day kind of TV. So generally speaking, our consumers are quite positive on GEO. And we also have some 2 consumer tools. For example, AI Work365, and we also have some intelligent hardware support that can help to build our AI product metrics. This is our introduction regarding AI business. WOS is actually a heavy investment we made during the COVID-19, which can help to build our technical foundation to literate the business. For Weimob, we do have many new products and new vertical solutions being built upon WOS, where even you can see the very popular open cloud, it can also leverage the WOS interface to call for the AI agent in the upper layer. So API interface could be packaged into scale. Merchants, no matter they use the open cloud outside or the in-built AI, they will be able to call for those AI agents very easily. The merchants can enjoy a very easy access to the support. Coming next, please allow me to walk you through our business outlook for 2026. For the company, we still work on 2 major strategies, fully embrace AI and go for international expansion. We -- that is what we see stepping up way more overseas. Regarding AI, we have WAI, WAI Pro, WIME and GEO and AI Work365. We have new products in the pipeline targeting the existing customers to provide more AI-related products. Probably many of you know open floor has been quite popular. Many people may doubt how open cloud may relate to existing software. I think actually open cloud made a positive impact over the vertical-specific SaaS solution. The reason is because if you take a look at the market, the open cloud source, they are still in need of many skills. Well, for those skills, let me just give you an example. The so-called smart shopping assistant intelligence, it still need to have it depends on the industrial know-how, the underlying layer API interface as well as data interface and authorities. We can actually have a smart laser as operational and scheduling, even just like the L4 smart operation. Still the vertical-specific SaaS underlying infrastructure is the key. When AI is becoming more smarter, its use over the software going to be more automatic, less human intervention will be needed. So in other words, underlying system and infrastructure or the platform need to allow AI to make every capacity a reality. However, open cloud would be able to provide intelligent scheduling laser based upon the existing software, all the interface data, industrial know-how and even the memory could be well controlled by this intelligent scheduling layer. So that's the reason I believe accelerated development of AI can really benefit the vertical-specific SaaS platform is not going to replace the existing software as far as I know because I have the computer science background. If you ask AI to do a standardized program, mini program, even a browser or coder, it's okay because those are the so-called public competency. However, if you ask AI to help you to write a shopping assisted agent, well, for shopping assistant, it need the industrial know-how. It's very hard for you to tell the know-how to AI, where at the same time, you still need to make sure the agents being connected to different systems. It's quite challenging. AI is very good at producing a single and stand-alone tour. For example, if I have all the data ready, AI can help me to do an analytical framework. But if I'm going to ask AI to coordinate between different skills, understanding the context, it's not easy. I believe we do need a well-established platform to do intelligent scheduling that can only maximize the performance of AI agent. Even the preference and the decision-making of the merchants are within Weimob. So we believe based upon our Weimob platform, the vertical-specific open cloud makes merchants easy access to the solution. We will also be able to open up our competency, leveraging the open cloud to allow the merchants to access to the service. We may have the open source open cloud. After using our solution, the merchants can check for the data, their operational report and making decisions based upon the data we provide to them. But the underlying skills still are going to have many MCP and APIs for intelligent scheduling. So I think for Weimob, what we're going to do is to leverage the existing AI capacity and making sure the software is getting more intelligent. Well, secondly, what we're going to do is to continue to embrace the e-commerce ecosystem and seizing new growth opportunities. As you may know that Tencent is investing heavily on the e-commerce on WeChat, especially the mini shop, making sure mini programs probably being connected with mini shops, help to actually nurture the KOL providing corresponding service, helping brands for distribution and even help some brands operating their business in mini shops. All those are the business we are working on now. The third point is that expanding multichannel deployment to tap into the commercial potential of the local life. We will continue to increase potent of the key accounts merchants. I also would like to tap into the commercial potential of the local life, especially local service like the leisure, health care, sports, pets as well as the housekeeping maintenance. Our product will be worked with Meituan and Red Book and continue to make sure the merchants can leverage the service we provide for well connections with the mini program. Well, coming next, please allow me to walk you through the Weimob overseas strategy. We have already set up a business unit of working on Weimob overseas strategy. Besides owing AI, Weimob international expansion would be our key. We really can support the Chinese enterprises for global expansion. First of all, what we do is the traffic through diversified media channels in international markets. For example, like Google Ads, Meta and TikTok, helping the Chinese companies to work on traffic, the international social platform. And for the e-commerce, we're also going to provide the exclusive strategy partnership, and we are supporting the merchants building their independent or DOC and Weimob is also just AI's exclusive strategic partners. And all the Chinese brands, if we're going to work for -- just AI and Weimob would be the bridge. We now have many brands that is using just AI. We provide the overall operations and service. So besides working and providing traffic for Chinese brands for their international expansion, we're also going to provide integrated marketing and operation solution. For example, like POL as well as the traffic, we provide a one-stop solution for the Chinese brands for their international expansion, including marketing, traffic, international strategy making, social operations as well as international traffic placement. What we provide is indeed a one-stop solution and full chain capabilities. What I'd like to emphasize on for Weimob overseas, our key strategy would be a wrapped model. We don't want to follow the traditional ways of working on traffic. We really would like to leverage the strength of AI agent for that. For example, for social media content generation for GEO and SEO content generation, we can leverage our AI agent to help the companies for execution. Even international marketing strategy of our brand -- of the brand partners can also leverage the open cloud to help to generate an executable plan to maximally reduce the cost for the enterprises and also making sure their branding deliverables and execution will be fast in order to further reduce the cost. So besides one-stop solution to the brands, and we also have our own brands, the Genstore.ai to go for international expansion. We're supporting brands like Miniso for their global expansion, and we're also supporting brands like for their international expansion, we also provided them the ERP service as a whole. Okay. Just now I walk you through our business highlights. Let me just do a brief summary. I think in 2025, the company did a very good job for the business, especially for strategic transformation, where in 2026, we'll continue to embrace AI and work for our international overseas expansion. Those are going to be the new 2 engine for our future growth. Coming next, I'm going to ask Cao Yi to walk you through the financials, please.

Yi Cao

Executives
#3

Dear investors and analysts, good evening. My name is Cao Yi. I'm the CFO of Weimob. Coming next, please allow me to walk you through our 2025 financials with some highlights and the trends. Overall speaking, as you can see in 2025, the macro trend has been further stabilized. But we also noticed the retail consumption is being affected by deflation, the expenditure made by -- or budget made by the merchants is still quite tight. AI is developing very fast. Large language model has been well established as well in face of the complicated market environment. The group continued to work for all AI strategic transformation. On one side, we insist on the business transformation, reducing costs, improve efficiencies and shut down the nonprofit business, while at the same time, we are working on the AI adoptions for e-commerce and retail business to work on the new growth curve. So overall speaking, I think if we look back the full year of 2025, Weimob Group leveraged our own concerted efforts to deliver a score card to the market that we believe is satisfying. The overall revenue of the company was CNY 1.592 billion, grew by 90%. Subscription revenue was CNY 900 million, a slight decrease. And the Merchant Solution revenue was CNY 690 million, grew by 65%. In 2025, for advertisement business, we further optimized the client structure, reducing the contribution from the nonprofit-making customers. The GP margin was CNY 16.7 million Y-o-Y increase and the business quality has been further improved. The take rate is being rebounded. In 2025, the merchant revenue contributed to 43.6% of the overall revenue, while for subscription, as we continue to advance strategic transformation, we're exploring AI technology and commercialization. In 2025, AI business bring the company CNY 1.116 billion revenue accounted for 30% of the overall revenue. The cost initiative for the past few years made positive impact on our profit. The sales cost being decreased by 46.6%. Sales expenses were CNY 708 million, down by 23.3%. Administrative cost being reduced by 27.3%, reaching CNY 450 million. By the end of 2025, the team size was 3,507 people, stable. The salary expenditures being further reduced by 80.6%. By the end of 2025, the total assets of the entire group made RMB 6.96 billion. Cash and cash equivalents reached CNY 2.1 billion. In the year 2025, through the external client optimization and internal efficiency gain, our free cash flow has been positive. The company did a very good credit track record. Our credit loans within the banks being normalized. And now you can see that our debt structure has been further optimized. Our liability rate has been further reduced to 64%. Let me just take you a look at the revenues and profit. In 2025, for subscription and merchant solutions, the revenue are all rebouncing. For subscription solution revenue, it was down by 2.3% compared with 2024 due to 2 reasons. The first reason in the beginning of 2024, the company has been proactive at adjusting the business. We actually withdraw from the low-margin, low-quality subscription business for third-party micro merchants, but the history order and still bring an actual shared revenue in the first and the second half of 2024. So that's the reason the baseline has been elevated. The second reason is because from '23 to '24 due to economic pressure and the consumption deflations the weakened subscription business also result in a deferred reduction of the decrease in the deferred revenue. And even if the subscription revenue was going down, but 2025 still present a few highlights. If we exclude the low-quality order in history for the subscription revenue, if we take a 6 months assessment in 2025, in H1 to H2, we actually made a two half year continued growth with the new orders being rebounded, the subscription revenue would be resumed quite good. And AI-related revenue become a new growth engine. In 2025, it brings us a revenue of CNY 160 million, becoming a new growth curve in the near future. For merchant-related revenue, it was growing by 65%, which is pretty good. For Merchant Solution revenue growth, besides the significant growth from the revenue itself, one thing I'd like to mention is that the revenue growth is not coming from the expanded GP margin. It was coming from the ever-increasing quality of the clients and the GP margin. As Mr. Sun has already mentioned, we eliminated some low margin and long payable period clients. The gross revenue has been decreased by CNY 1.32 billion on a Y-o-Y basis. But starting from 2025, as we continue to reduce the take rates for the downstream channel and actually, our net rebate rate has been increased by 1.5% to 1.6%. In 2024, in merchants solution revenue, it also includes CNY 80 million financial and income. In 2025, the merchant revenue improvements are all coming from the customer quality and efficiency gains. Well, let's also take a look at the GP margin. In 2025, the GP margin has been normalized. In '24, due to the empowerment provisions as well as the take rate reduction, the GP margin was unhealthy in 2024. But in 2025, you see subscription GP margin rebounded to 63%. Merchants GP margin rebounded to 91%. Why the GP margin of the subscriptions being rebound? The reason is because in 2024, the provisions for the empowerment of the capitalized corresponding R&D expenditure has been done in 2024. Starting from 2025, all R&D expenses would be deemed as general and administrative expenses, not cost. And at the same time, the subscription revenue was growing up. It's been stabilized. For merchants GP margin in 2025, we don't have the low-margin TSOs and financial revenue. All clients are for the high margin and high-quality ones. If you take a look at the advertising and the GP margin, starting from 2025, when the customer base being further optimized, we have already changed our traditional gross revenue. In '25, even the revenue -- gross revenue was declining, but still the net revenue was going up. As revenue and gross margins being stabilized and rebound, the cost also be further optimized. In 2025, our adjusted net profit become positive. If we break into different business, and you can see for the past few years, leveraging the efficiency gains and the cost initiative, we will be able to continue to improve and reduce financial losses. In cost, we don't have the R&D cost and the capitalization, which can actually help to reduce the financial loss. The advertisement profit has been jumped from CNY 50 million to CNY 300 million because the rebate has been further improved, which can also help to show our clients optimization initiative can really help to work and also the take rates from the downstream advertiser is also working positive. The adjusted net profit has also become a positive. In 2025, our free cash flow has been positive, which has been CNY 300 million optimized compared with last year. And you can see for the full year, the free cash flow has been positive. In the 2024 full year, you may already noticed the group experienced many special impact. For example, the unexpected take rates down in the advertising platforms, SaaS business structure optimization and the empowerment proportions. In 2024, our financial loss was pretty significant. But in 2025, we develop our business, fighting the new growth engine, reducing the cost and improving the efficiency. That can help us to further reduce the financial loss. There are a few events of reducing the financial loss. First of all, for advertisement, we optimize client structure and also reducing the take rates for the downstream, improving the rebate rate, where we also have the efficiency gains and cost initiative to help to reduce CNY 104 million financial loss. But at the same time, R&D expense has been deemed as the administrative expenditure rather than the cost, which can help to further reduce CNY 187 million in 2025. And the credit loss impairment provisions be also reduced by CNY 55 million compared with 2024. So that's the reason we will be able to turn a positive trend now as well in face of the ever-changing industry and the technological advancement. We're still working very hard to achieve the business transformation and sustainable growth. The management team is very confident over our business. And hope in 2026, we're going to have a more significant growth. That's a brief introduction about the 2025 financials. Now let's leave some time for investors and analysts to raise your question, please.

Operator

Operator
#4

[Operator Instructions] Coming next [indiscernible].

Yuan Liao

Analysts
#5

Mr. My name is Yuan Liao. I'm the analyst from Citic Securities. Congratulate on the company of having a profitable business now, and I see your efficiency optimization also generate tangible results. My question is regarding the AI business you have. We see in 2025, your AI-related revenue see explosive growth, reaching RMB 160 million. Is it possible for the management team to work us through what is your revenue? What's your business model? What is the source of the revenue? How you're going to foresee your future AI-related revenue? My second question, can the management team of talking about your product on AI agent and commercialization? What's the plan in the near future? My second question, just now Mr. Sun has already mentioned, no matter it's a secondary market or the overall capital market, people were all talking about how AI impact vertical-specific SaaS. What is the challenges and opportunities of the SaaS industry in China in face of AI? Thank you.

Unknown Executive

Executives
#6

Thanks for both questions. Let me help to answer those questions first. Regarding the first question, I think I have already touched upon that. I was talking about AI-related business. For Weimob Group as a whole, we believe our wide product would be the key. Many of the agent applications be embedded into SaaS. We can provide value-added service or even customer purchase the credit to actually use our product. It's the payment and it's also commercialization to us. There are many details. For example, shopping assisted agent, smart operational agent or even triclose agent. They are the agent feature that has been built into the workflow of our product. And we also have the text to image and the marketing content, including image and marketing words. Those are all the source of the revenue for AI business. The second product is WIME. WIME is a product for the SME merchants. It's actually a text-to-image marketing content generation. It can help merchants to generate the product image, profile of the product or even one click to change the cloths and one click to change the back stage. In the past, many merchants, they have to spend a lot in shooting the marketing content. They need a model. They need a backdrop to have the product presented. But now as you have the digital humans, you can replace a backdrop and objects in one picture by using AI. It's actually a huge demand made by the merchants. And we also have the GEO business. You can see GEO is targeting the merchants. The merchant is going to come to GEO separately, making sure the merchants brands increasing its brand visibilities and presence in AI recommendation. In other words, the brand to follow the topic of the keywords. If they pay for the corresponding topic or keywords, we can then support the brand of distributing the content on different content platform. We also have the monitoring tools to help to fine-tune the advertisement content of the brand. So AI can help to notice the words and keywords related to brand to make the brand truly visible and present on Internet. This is actually what we see most. Delivery would still be the bottleneck. I think our delivery capacity is ramping up now. You see the clients' demand, especially we see the demand is quite huge. Many of the clients are still queue for the solution to be ready for them. We're going to continue to improve our concurrent capacity improvement, providing more support. I do believe this business is going to be a nice growth engine for our business. And we also have WAI Pro. We have some merchants who are in need of the customized AI solution. What we provide them is to leverage their internal business platform using their AI strategy, helping the clients to build AI within our internal system to improve their business flow with AI adoption. Well, regarding the product development, I have to see AI technology is developing very fast. In 2025, we were still talking about multi-agent, but now it's already the time for us to talk about the skill-based AI development. Open cloud impact the industry a lot. Technical framework is going to be fundamentally shifted. In the past, when we provide use case solution, we will actually have multi-agent or workflow-based solution. When clients face any problem, we can help to identify their intent, then providing corresponding workflow to ask the agent to provide solution. But industry technology is changing. We are upgrading our underlying technical framework. We call it agent Framework 2.0. It's actually a framework that can allow agent to do autonomous planning and all the skills would be packaged into one. Besides the open source skills from the third party, we also have some unique skills being given to merchants. So merchants would be intelligently call and scheduling for those skills to well operate their stores. Let me just give you one example. In the past, when we're providing agent for shopping assistant, and we will be able to have a well-fed workflow for the merchants. But imagine if today, the merchants came to me and said, can you help me to change my product descriptions in batches into something else? For agent, it will be very hard to provide such a workflow because clients need are going to be a long time. It's going to be quite specific. But for the new agent Framework 2.0, the AI large language model going to break down those task force and call for the skills. We may have a skill called goods, and it's going to call for all the good skills based upon the unit needs. Those goods and skills are going to help to change or modify the descriptions of the product based upon this new framework. It can be done very quickly. For example, now, if I'm going to ask the AI to send me a data sheet at 9 a.m. every day, we can also build this as a daily workflow. Based upon our existing AI agent framework, as long as you tell the AI, what it is supposed to do, it's going to have the report on time every day. There are actually a good feed for well-established merchants to operate the e-commerce. So for our future product operation, I believe, besides the product metrics as well as the WAI Pro, besides our own product, we're also going to improve our technical framework to make sure it can well fit into the skills hub ecosystem represented by open cloud because in the past, majority of the ability has been built by ourselves, by it's quite slow. But now as we have open source skills, those single skills could form into a wealth strategy. They could be seamlessly integrated into our system after the coding audit or safety verification, those skills would be a part of our product, making our product more intelligent. So I believe in the near future, the third-party product or skills would be something supporting the merchants to well manage their stores for intelligent operation for intelligent schedulings or even for automatic task execution. That is what we have for WIME. Well, besides so, besides our own product piles, we're going to launch more AI-related product including some products related to the intelligent hardware. Those are all built upon our existing customer, supporting them to find more solutions for their product and needs. This is my response regarding your first question for AI product pipelines and future outlook. How AI is going to impact the SaaS? Your second question, I think AI still impact many SaaS, the general tools. Why should I say so? In the past, you see SaaS, many of them are the general tools. They can help to take care of the ability efficiency. For example, SaaS can help you to read PDF, analyze the content and then to do a summary. Such competency would be an easy task made by AI. AI can help to read the document, do analytics, AI can also build you collaborative tools. And even sometimes, there are some of these scenarios who are in need of the multi accounts. In the near future, companies may don't need so many employees and multiple accounts. Companies can call for API and rather than need a huge number of accounts. For Weimob in China, we are not operating a multi-account system. What we do is still an annual subscription plus value-added service model. So number of accounts won't impact our business that much. But at the same time, you should also notice in the underlying infrastructure, the industrial know-how or vertical solution is very important, which can be hardly generated by AI. For example, product orders, promotional events, those very specific things with industrial know-how is hard to be replaced by AI. And more importantly, we now have the product like open cloud which is actually provide a single point capacities in resolving problems. But if you need multiple skills, including skills collaboration, take care of the contacts, then it's not easy. For many of the merchants, the preference, the decision-making, their history record or the data authorities are all within our platform. So I believe the Weimob open cloud may understand the merchants better. In the near future, if merchants, they don't want to use Weimob open cloud, if they want to use their own open cloud, we also have the skills being placed into an open source community, allow the merchants to use it. But it's part of the capacities, we won't be able to embed all of our capacities into the open source system. Those capacities are just help to check the orders, products or data. If merchants really want to have a comprehensive and contextual solution with good memories that open cloud needs within our own platform. Only in that way, the underlying capacities would be well scheduled and. So I surely believe artificial intelligence, when we are reaching certain industry-specific solution, and we believe AI is going to be a catalyst for our future business growth. For Chinese merchants, when they are using AI, when they are doing business, when they open stores, they need operational experts, designers, analytics, where in the near future, our intelligent scheduling layer, if the AI is powerful enough, if we have mobile skills within that layer, the merchants, they don't need so many people in their team. Just 1 to 2 people is enough to use the data to operate the business. But fundamentally, in the underlying leisure, we still need multiple APIs. Those APIs being packaged into MCP or the script. There are going to be the ability. The skills are not being realized by code. It's still going to call for the API service from the underlying infrastructure. If people are using AI more, I think a typical use case is smart operations of the store in the layer and intelligent scheduling in the underlying leisure that can help the merchants to run the business right and good because they still need to depend on our platform. So I think for AI, it's going to have a positive impact for companies like us who do the e-commerce specific solution in one vertical.

Operator

Operator
#7

Coming next, let's welcome phone number with 7416.

Unknown Analyst

Analysts
#8

Mr. My name is [indiscernible] from [indiscernible] Securities Overseas. I have 2 questions. The first question is regarding your international business. Mr. Sun has already mentioned about your strategic investment. I'd like to know more about your overseas strategy. For example, regarding product, what are the products you are going to operate in overseas market, who you are going to serve? And if there are any key regions or market you go for? And for overseas business, whether it's going to be a catalyst for your 2026 business growth? This is my first question. My second question is regarding the marketing business. Mr. Sun, you mentioned about the multichannel operation working with Douyin for multiple licenses. So is it possible for me to ask you for your 2026 guide of the business, what will be the growth for different marketing channels, especially the profit and rebates?

Taoyong Sun

Executives
#9

Thank you. Thanks for both questions. Regarding overseas strategy, I will help to answer that. Well, for marketing, I will ask Mr. You to give you the answer. Regarding overseas business, we're still going to serve the Chinese merchants go for international expansion. The Chinese merchants, probably they are in the 3C industry, in digital industries or even some electronics companies or solutions or merchants. What we hope to provide is one-stop solution. We find out many of the customers when they first go for international market, if they'd like to do the independent websites, they don't have good tools to help to build their independent websites. And sometimes, they also need to invest in traffic, for example, on Google Ads, Meta or TikTok. And some of them may also need the KOLs and especially the influencers to help them to do the marketing in international market. So I believe this really in need of the industrial know-how and resource. For example, if you're going to seek for the influencers, international influencers is different from what we have in China. How the brands access to those influencers, how they're going to talk to the influencers effectively, language would be a barrier. But at the same time, when brands are working with international influencers, if they're operating in multiple markets, multiple currency and multiple language, they have to be adapted through the market. They need some localized support and professional tools to be truly localized. And the brands are also in need of the professional service provider for traffic replacement. We provide one-stop solution to merchants, even providing an all-in-one integrated marketing to help the brands to kick off their global expansion as quickly as possible. There are also some companies who actually are in need of the ERP in the offline channel, identified international distributors to work with. For Weimob, we will be able to provide them the ERP solution that can really tap into the local market. For example, we're now supporting [indiscernible] and Miniso of expanding their business in Southeast Asia and in Middle East countries. Well, regarding the performance and the revenue target of overseas initiative, let me see starting from the end of 2025, we built the Weimob overseas business unit. In the past, what we're serving the clients who go for international expansion, we provide corresponding service. By then, our solution is not systematic. But after having Weimob overseas business unit, now we have an independent team to serve the international business. We may have some overlapping between the Chinese customer and customer for international expansion. Some of the clients, they are actually a global clients from day 1. We're just helping them for international expansion. So in other words, we have independent sales and operational team for overseas market. We are also going to continue to have the all the license from TikTok being ready. And we're now also working with many influencers worldwide to help the brand access to the influencer service and resources. So in 2026, I think our overseas business revenue will continue to grow. But until now, we're still in the early stage for overseas business. We do hope as we continue to grow the overseas business. I hope in the near future, it could be or at least the market could be around 20% to 30% of the overall market. Well for this year, we hope actually, we will be able to make RMB 150 million or close to RMB 1 billion for the advertisement placement business. Mr. You might be the right one to answer your second question. Please.

Fengchun You

Executives
#10

Dear investors and analysts, good evening. My name is You Fengchun, regarding how the marketing is going to be, especially for the multichannel development and AI supportive marketing, and we have already made the business plan. In 2025, we made good progress for multichannel strategy. In October, we started to restart our cooperation with Douyin. And in 2025 for our international and domestic full channel service are available on Douyin. In domestic China, we're working with Douyin and even for Douyin, we are actually working with and also the local life. We got all the license from Douyin and The Red Book will also be a platform with very nice volume growth. You can see for the Red Book, we'll also be able to get the KFS as well as the regional development. And within the region, we will be able to get the Shanghai, Jiangsu, Zhejiang and Chongqing operational license. Our business going to do the 3 tasks. First of all, continue to improve the penetration ratio regarding customer budget. We also would like to penetrate into more verticals and cover more regions. Because our expertise on Tencent advertisement, our sales expense has been further reduced and our service cost is being significantly reduced. And secondly, regarding AI, we are improving the efficiency. In the past, you can see AIGC was developing very fast. No matter for short videos or pictures or the copyright content, the service efficiency is being further improved. So we are leveraging the multichannel and AI, the strategies to continue to accelerate the business. For 2026, according to our conservative idea, the overall revenue growth will be around 10% to 20%. Well, because we now have the multichannel strategy, the overall sales cost are not increasing that much. Our operational cost is also declining. So for 2026, we're still very confident over our overall profit. I think compared with 2025, overall profit are going to grow steadily in 2026. That's my response to the multichannel marketing strategy. Thank you.

Operator

Operator
#11

Thank you. Thanks for Mr. Sun and Mr. You. Okay. Thanks for all the investors, and thanks for the management team. The meeting has been lasted for 1 hour. We have very insightful communications. Thanks for attending this result announcement. And here comes to the end of the meeting. Hope you happy life. See you next time. Bye. [Statements in English on this transcript were spoken by an interpreter present on the live call.]

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