Church & Dwight Co., Inc. (CHD) Earnings Call Transcript & Summary
July 31, 2026
What were the key takeaways from Church & Dwight Co., Inc.'s July 31, 2026 earnings call?
In the second quarter of fiscal 2026, Church & Dwight Co., Inc. (CHD:US) reported net sales of $1.1 billion, a 1.6% increase year-over-year, with organic sales growth of 5.8%, significantly surpassing the 3% guidance. Adjusted EPS was $0.89, exceeding the $0.88 forecast. Management raised full-year guidance for organic sales growth to 4-5% from 3-4% and adjusted EPS growth to 6-8% from 5-8%, reflecting strong operational performance and market share gains across its portfolio.
What topics did Church & Dwight Co., Inc. cover?
- Strong Organic Sales Growth: Organic sales grew 5.8%, driven by volume growth of 4.3% and positive price/mix of 1.5%. Management noted, "This growth was broad-based across all 3 divisions and was primarily driven by volume growth," indicating robust demand across categories.
- Acquisition of Missmouth Brand: The acquisition of Missmouth, a leading stain remover brand, was completed in June, with initial sales growth exceeding expectations. Management expressed optimism, stating, "We think this is just the beginning as household penetration for the brand is currently just 2.5%."
- Guidance Upgrades: Management raised full-year organic sales growth guidance to 4-5% and adjusted EPS growth to 6-8%. The CFO stated, "This improvement reflects the strength of our operating fundamentals, which is led by volume-based organic growth," highlighting confidence in ongoing performance.
- International Sales Performance: International organic sales grew 9.1%, significantly outpacing local GDP growth. Management noted, "Our great international brands are leading to share gains and growth that outpaced local countries GDP," indicating strong global demand.
- Gross Margin Improvement: Adjusted gross margin improved to 45.4%, up 40 basis points year-over-year. The CFO attributed this to "productivity programs" and higher-margin acquisitions, indicating effective cost management despite inflationary pressures.
What were Church & Dwight Co., Inc.'s July 31, 2026 results?
- Net Sales: $1.1B (vs $1.08B est, +1.6% YoY)
- Organic Sales Growth: 5.8% (vs 3% guidance)
- Adjusted EPS: $0.89 (vs $0.88 est, +10% YoY)
- Adjusted Gross Margin: 45.4% (up 40 bps YoY)
- International Organic Sales Growth: 9.1% (strong performance across regions)
- E-commerce Growth: 22.7% (vs previous quarter)
The strong performance in Q2 2026, coupled with raised guidance, positions Church & Dwight favorably for the remainder of the year. The acquisition of Missmouth and robust international growth are key catalysts. However, analysts will be watching closely for how the company manages competitive pressures and inflationary challenges moving forward.
Earnings Call Speaker Segments
Operator
operatorHello, everyone. Thank you for joining us, and welcome to the Church & Dwight Second Quarter 2026 Earnings Conference Call. [Operator Instructions] I will now hand the conference over to Mr. Rick Dierker, President and Chief Executive Officer of Church & Dwight. Please go ahead, sir.
Richard Dierker
executiveThank you. Good morning, everyone. Thanks for joining the call. We had a strong second quarter and first half, and I want to start by thanking all of our Church & Dwight employees all around the world for executing so well in a challenging environment. I'll begin with some thoughts on the broader environment and then a review of our Q2 results. And then I'll turn the call over to Lee McChesney, our CFO, and when Lee is done, we'll open it up for questions. Starting with the broader environment. Conditions remain dynamic. However, our categories are growing ahead of our original expectations, and Church & Dwight is growing even faster. Consumer spending remains resilient. Our teams are executing with excellence, and we remain focused on offering high-quality solution-oriented products to consumers the right value. Our brands continue to perform exceptionally well, driving a second straight quarter of industry-leading organic sales growth. Turning to the quarter. Net sales increased 1.6%, which was ahead of our outlook. And organic sales grew 5.8%, almost 6 well above our 3% outlook. This growth was broad-based across all 3 divisions and was primarily driven by volume growth of 4.3% and positive price/mix of 1.5%. Adjusted gross margin was 45.4%, up 40 basis points, and adjusted EPS was $0.89, above our $0.88 outlook. Overall, this is a great result. And with the first half of the year behind us, it gives us great confidence to raise our sales, EPS and cash flow outlook for the full year. In Q2, we also completed the acquisition of the fast-growing Missmouth brand the #1 stain remover brand on Amazon. We're encouraged by the strong initial sales results from the brand since the June acquisition. And I'm especially excited about the growth opportunities for Mismouth over the next 12 to 18 months. In the second quarter, Westmound consumption grew over 50% and gained almost 3.5 share points. And we think this is just the beginning as household penetration for the brand is currently just 2.5%. And compared to the category, which is 50%. Additionally, ACV for [indiscernible] is only 35% compared to 80% for the category, which again indicates plenty of room to run on distribution. Innovation and distribution gains remain a significant competitive advantage for Church & Dwight. They were a major contributor to our industry-leading growth. We're confident that our relentless focus on innovation will continue to drive strong growth distribution gains at shelf and market share expansion. New product launches this year are expected to account for about half of our organic growth as we innovate in key categories across the portfolio. Consumption across our largest categories grew at 2.7% in the second quarter, which exceeded our category growth expectations of around 2%. Now I'm going to turn my comments to each of the 3 divisions. First up is the U.S. business. Domestic organic sales increased 5.1% with sustained growth in both of our household and personal care portfolios. Growth was driven by volume and favorable price mix with strong performance from THERABREATH mouthwash and toothpaste, Hero, ARM & HAMMER Catletter and Zicam. The [indiscernible] brand had another quarter of growth with laundry maintaining record shares across total laundry. ARM & HAMMER laundry detergent consumption and category consumption grew about 1% in the quarter despite a step-up in competitive promotions and a lower level for ARM & HAMMER. The value segment of laundry continues to grow. Next step is [indiscernible]. Continued fantastic results as ARM & HAMMER cat litter consumption grew a robust 7.5% and share increased 0.8 points to reach 2.5. While category promotional levels declined slightly, they remain at historically high levels. ARM & HAMMER Cat Litter launched dual defense Microban clubbing letter earlier this year, and that launch continues to do very well. Hero and Therabras continue to contribute considerably to overall performance. Their breadth achieved another quarter of record share gains, jumping 4.5 points to a 25.3% share and further solidified our #2 position in total mouthwash. Even with that growth, household penetration remains relatively low at only 14% compared to the mouthwash category of 65%. Our Thera breath toothpaste launch continues to perform well and it's still early in the launch. It's off to a great start with a 1 point share in total toothpaste despite only just fully entering brick-and-mortar in the last several months. Pro consumption outpaced the patch category and with the cleanser launched just starting now, we're confident in hero continuing to gain share in total acne. Facial cleansers represent a $650 million category and accounts for approximately 30% of the total acne category. Lots of runway as Hero has, again, relatively low household penetration at 10% compared to the category of 30%, which gives us confidence in the continued growth of this brand. For Touch lens, sales grew in the second quarter and with back half weighted innovation, new collaborations and activations, we expect continued sales growth in the second half of the year. Looking forward further, our international expansion, our innovation categories and future distribution opportunities continue to give us confidence in this brand as we look to 2027. Global e-comm was once again a strong contributor Global e-commerce grew 22.7% in the second quarter, and global online sales now represent 25.5% of total consumer. Turning to international. Q2 is another great success with our international business delivering organic sales growth 9.1%, driven by higher volume and favorable price mix. Our great international brands are leading to share gains and growth that outpaced local countries GDP. In addition, our recent U.S. acquisitions are paying dividends across the world in a big way. where brands like Hero and their breadth are driving outsized growth. Our ability to scale brands to so many countries so quickly is getting better and better. Overall, our international team is executing very well. Our Specialty Products division also performed well. We're getting sales growth of 2.8% due to a combination of higher volume and higher price and product mix. I'll close by saying that we were very pleased with the great first half. The benefits of our strategic actions in 2025 are enabling greater focus on our growth initiatives. I am especially pleased with the time the entire organization is spending focused here on the future. Momentum is building. The category works surrounding ARM & HAMMER, our acceleration plans for oral care behind there breadth and the pipeline for M&A within the international business are just a few examples. I'll provide a detailed update in early 2027. But I'll say more, but I will say I'm more optimistic about the future than I've ever been. I'm also very proud of our Church & Dwight as we continue to execute well in a volatile environment. And with that, I'll turn the call over to Lee for more detail in the quarter.
Lee McChesney
executiveThank you, Rick, and good day, everyone. We appreciate you joining the call. As we now enter the second half of the year, we are encouraged with the results fueled by innovation and share growth, which provides us the momentum to deliver strong Church & Dwight Evergreen model results. The second quarter demonstrates the strength of our portfolio of categories, our leading levels of innovation and the execution capabilities of our teams around the globe. Similar to Rick, I also want to recognize our teams across the globe for their focus and execution this past quarter. Very well done. Let's get into the details. We'll start with EPS. Second quarter EPS -- adjusted EPS was $0.89 and exceeding our outlook of $0.88, stronger-than-expected sales and continued gross margin improvement fueled our results and enabled increased investments in our brands. Organic sales in the second quarter grew 5.8% and well above our outlook of approximately 3%. And growth was broad-based across the business and primarily volume driven, with volume growth of 4.3% and positive pricing and mix of 1.5%. Our Power Brands once again gained share fueled by well-received innovation and a robust distribution wins with our commercial partners. Strong organic growth and the contributions from our acquisitions more than offset the impact of our 2025 business exits and led to reported net sales growth of a positive 1.6% in the quarter, ahead of our expectations. Let's now turn to gross margin. Our second quarter adjusted gross margin was 45.4%, an increase of 40 basis points versus last year. Our results were driven by 150 basis points from productivity programs, 110 basis points from our higher-margin acquisitions, combined with the impact of our successful portfolio actions and 180 basis points from the combination of volume, price and mix. These factors offset the headwinds from inflation, tariffs and transportation of 400 basis points. We continue to invest in our brands in the second quarter as the marketing expense was $165 million, up $8.2 million or 40 basis points versus last year. And similar to our strategy in past quarters, when our sales and gross margin results exceed our original expectations, we will utilize those opportunities to invest in our brands. Adjusted SG&A was $241.4 million or 15.8% of net sales, a 220 basis point increase versus the prior year. As we've noted in our 2026 outlook, SG&A in the first half of the year is primarily growing to the inclusion of Touch lands SG&A and amortization expense. Adjusted other expense increased by $9.2 million due to the lower interest income compared to last year. Let's now turn to cash flow. Cash flow remains a significant strength of the company. And for this first 6 months of 2026 and Cash from operations was $462 million, an increase of 10.8% versus the prior year as we delivered improved cash earnings and executed disciplined working capital results. Capital expenditures were $61.8 million in the first half, and we continue to expect full year capital expenditures of approximately $130 million or roughly 2% of sales. Let's now turn our outlook to the outlook for 2020. And as detailed in our press release this morning, we are increasing our sales, earnings per share and cash flow outlook despite the challenging macro environment. This improvement reflects the strength of our operating fundamentals, which is led by volume-based organic growth, steady market share gains and management's focus on gross margin expansion. Our outlook continues to reflect the impact of transitory cost pressures that developed over the past 100 days. Our latest outlook of approximately $30 million reflects raw materials, transportation costs and various premiums resulting from the conflict in the Middle East. And this outlook assumes a crude oil price of approximately $9 a barrel. Our teams have acted to fully mitigate this headwind this year through increased productivity. And separately, on a positive note, we expect to receive approximately $15 million of Phase 2 tariff refund benefits during the second half of 2026. We will invest these proceeds in primarily customer consumer-facing business activities. We are raising our full year organic sales outlook to approximately 4% to 5%, up from the prior outlook of 3% to 4%. The improved outlook reflects the strong first half execution and the continued momentum across the portfolio during the second half of 2026. And we now expect to adjust gross margin expansion of approximately 100 to 120 basis points for the year. and marketing investments is now expected to be at or above 11% of sales as we invest behind our brands and continue supporting our growth initiatives. We are raising our adjusted EPS outlook to a growth rate of 6% to 8% and versus our prior expectation of 5% to 8%. And we also now expect cash from operations of approximately $1.175 billion, up from $1.15 billion. And turning to the third quarter. we expect organic growth -- sales growth of approximately 3% and an adjusted EPS of approximately $0.89 per share, representing approximately 10% growth versus the prior year while we also invested approximately 12% rate of marketing as a percentage of sales. So to conclude, we are very pleased with our first half performance and are confident in our ability to deliver our improved outlook for the balance of 2026. Our portfolio remains strong. Our brands continue to gain share, and our teams are executing well in a dynamic environment. Operator, we are now ready for questions.
Operator
operator[Operator Instructions] Your first question from the line of Rupesh Parikh with Oppenheimer.
Rupesh Parikh
analystCongrats on a nice quarter. So just going back to the organic sales growth delivery for the quarter. Just curious, at a high level, what are some of the areas that drove the significant upside that we saw on that line item?
Richard Dierker
executiveYes. Thanks, Rupesh. The good news is it was pretty broad-based. But as we said in the release, I think air breadth, cat litter, I'd say ARM & HAMMER laundry was kind of flattish. Anything else you would add, Lee?
Lee McChesney
executiveSo I think as Rick said, it's pretty broad-based. Home care, personal care across the globe, really good to see international at 9% as well, and that was pretty broad-based across both Europe and Asia and Latin America as well.
Rupesh Parikh
analystOkay. Great. And then my follow-up question, just on the Miss Mouth acquisition. It sounds like very strong consumption that you guys are seeing right now. But as we look out the next couple of years, is -- I know you guys talked about this business growing double digits. But is there any more granularity you can give in terms of the types of growth rates you expect for the business?
Richard Dierker
executiveYes. I think it's a little early to do that. I mean we just bought it in June, early June. I would say a lot of work is going on to integrate and then accelerate this business. And I don't think we've been more excited about an acquisition in a long time. There's 5 individuals that came over. They've talked right into our fabric or business. We know Fabric Care really, really well. And retailers, our internal sales force are clamoring for this brand. So it's already at a 13 share at a major retailer, and it's only been there for a few months as 1 example. But I'd just go back to household penetration 3, it's 50 for the category. Probably the right time to talk about our North Star on growth ambitions is probably early 2027, but we think there's a lot of enthusiasm around this math.
Operator
operatorYour next question comes from the line of Anna Lizzul with Bank of America.
Anna Lizzul
analystI was wondering if you could comment on the success you're seeing across ARM & HAMMER Landry. I wanted to follow up on the fact that you mentioned in the beginning of this year where you surpassed Tide original and wash load volumes? And where are you seeing now the share gains for ARM & Hammer across the value mid-tier and premium tiers -- and then on the premium side for the brand, you touched on touched earlier in the call and the expansion to toothpaste with the rollout. I wanted to see how you're thinking about this expansion as we move forward this year.
Richard Dierker
executiveYes. And on your second one, are you talking about there breath? Or are you talking about touch?
Anna Lizzul
analystSorry, breath, you're right.
Richard Dierker
executiveWell, on laundry, look, laundry in general, -- the good news or really the great news is despite a significant increase in promotion. I'd say we're back to historical levels of promotion and laundry. The category was up 200 basis points Henkel was up 1,100 basis points and Procter was up almost 200 basis points as well. Church & Dwight was down 300 basis points on promotion. And so despite that, the value segment grew, and we maintained our share. So just the world we live in these days, ARM & HAMMER is so well positioned for growth. there's a lot of couponing that happens off of the off channel as well, and our competitors are spending on couponing, of course, as well. So ARM & HAMMER to hold share in an environment like that is fantastic. Over time, we'll make sure that we're at historical levels of promotion as well. So a lot of optimism on ARM & HAMMER laundry, especially behind our innovations. Like we have a good, better, best strategy, and I'd say each of those tiers within laundry are doing well. Even our sheets as TiVo launches, and take shelf space and money behind it. We're the #2 player in the sheet space. So our sheets are up 30% as well, and we're going along for the ride, which is great. So that's on ARM & HAMMER. Laundry. On THERABREATH, I would say, again, number 2 mouthwash, lots of runway. Consumption grew at 20% plus. We grew 4.5 share points to 25%. We're less than 1,000 basis points from the market leader who's Listerine. Our household penetration is still relatively low at 14 compared to the category at 65. That is enabling us to go into other parts of oral care like toothpaste, like we never deserved the space that we got for THERABREATH toothpaste, but because of the success of the mouthwash, we got some premium great shelf space. And as a result, we have a great brand with a great value proposition on fresh breadth and cleaning. -- and it's doing extremely well, and it's already at 1 share point. So I couldn't be more optimistic about our oral care franchise behind THERABREATH.
Operator
operatorYour next question comes from the line of Chris Carey with Wells Fargo Securities.
Christopher Carey
analystOkay, great. Sorry about that. So I wanted to start with the oral care portfolio and specifically the THERABREATH rollout. You said that you're getting more than your fair share out of the gate. I wanted to -- I was wondering how you think you're tracking relative to the ambitions that you outlined at the Investor Day, I think it was an incremental $0.5 billion. Do you feel like you're starting out stronger than expected? And was that shipment for that launch, a bit stronger in the quarter than perhaps what you anticipated. I was surprised you didn't call out some of the key drivers of organic sales. Is that something that we should be mindful for going forward, given the quite robust personal care implied organic sales number this quarter? And I have a follow-up.
Richard Dierker
executiveYes. THERABREATH pace is off to a good start is what I would say. And it's meeting or slightly beating our expectations. I think there's a lot of great conversations in the works with additional retailers to get behind it, which is fantastic. Those conversations are easier when you have a their both mouthwash brand and business that's just, again, growing so fantastically well. So yes, I mean for the quarter, THERABREATH Pace was a contributor to net sales for sure. I did it over deliver a little bit, maybe some. What was the other -- the other part of the question, Chris?
Christopher Carey
analystI think that was about it. It's starting stronger than you expected. It's early days, and it was a bit of a contributor a bit more than expected in Q2, if I heard all that correctly. Just interrupt me if...
Richard Dierker
executiveYes. Yes. And you really had asked in terms of the growth initiatives, it's kind of early to talk about how it's doing for the first the growth initiatives laying the groundwork is what I would say. Not just in oral care, but all the Arm and HAMR stuff, too. But that groundwork and the momentum that we're starting to build is fantastic.
Christopher Carey
analystOkay. The second question is I think this is 1 of the highest inflation numbers that we've seen over the past 4 years or so. How quickly did that develop for you was that freight and logistics inflation that happened quicker than you anticipated? And should we be expecting about that kind of number as we go through the rest of the year with that Q2 more of an anomaly. And I'm also struck just by a bit stronger price mix contribution to both top line and gross margin -- is there a bit of a step change in thinking about how you're going to be covering inflation this year with pricing? Or is there a bit of mix dynamic in that number as well?
Lee McChesney
executiveYes. So keep in mind, when we talked about the $25 million to $30 million of kind of Middle East derived inflation, our outlook in 2Q said it was going to be higher in 2Q. There is some transportation costs that were going to happen right away, and then you get time to respond to it. Our productivity issues that we we kicked off accelerated to mitigate that. We definitely would be more back half. But -- so it's a combination of 2 things. That number should drop down because there's just some anomalies in the second quarter. And then we have essentially more productivity in the back half. So we have this outlook of 100 to 120 basis points of gross margin improvement. You can see where we are halfway through the year. That implies that the gross margin will expand over 100 basis points in the back half of the year. On the price volume mix, that's a good number. Obviously, we always say never overreact to 1 quarter. The first quarter was just slightly negative. Our mindset is to drive volume growth, and we do drive positive mix -- that's part of our algorithm. And then remind you, this year, we do have the benefit of the portfolio actions that help as well, and that will be a benefit all year.
Richard Dierker
executiveYes. And I'd probably say in the quarter, we don't spend as much on promotion on laundry, that helps. Year-over-year a little bit on the price side of Intel.
Operator
operatorYour next question comes from the line of Bonnie Herzog with Goldman Sachs.
Bonnie Herzog
analystAll right. I just had a question on your improved outlook for the year. You took up your top line growth guidance by 1 point and now expect higher gross margins -- and while you did raise the lower end of your EPS growth guidance, you did -- you kept the high end of the range. So I wanted to understand the drivers of that -- and maybe how much further you plan to step up reinvestments to drive sustainable top line growth ahead Also, if you could provide some examples of these investments and any changes you might be making to your strategy given the pressured macro environment would be helpful.
Richard Dierker
executiveYes. Thanks, Bonnie. It's a good question. I would say, look back at our track record over the last 1, 3, 5, 10 years, what do we do when we feel like we're over delivering and performing well against our expectations and against the industry as we tend to spend back. Like we could, in theory, beat the earnings and EPS in any 1 year, but we choose to spend more on marketing or we spend more on investments. And so -- we want to make sure that flywheel is going that virtuous cycle happens, and we keep gaining share in shelf space and support the innovations that we're launching. We -- so beyond marketing, we're also going to spend -- we've also started to spend money behind AI. And there's some initiatives we have in place. We're going to pull some of those forward as an example, so that we can scale faster. One of our core competencies, and I think competitive advantages is really our speed and agility. And so we're going to go try to adopt and adapt faster than most people.
Operator
operatorYour next question comes from the line of Peter Grom with UBS.
Peter Grom
analystSo you mentioned that consumption in your largest category, I think, grew 2.7% in the quarter, above your expectation for 2%. And -- so obviously, a lot of the moving pieces within the quarter itself. So kind of curious if you could speak to what you saw throughout the quarter and maybe more specifically the exit rate? And just kind of as you think about the back half of the year, what are you embedding in terms of cash growth?
Richard Dierker
executiveYes. I mean the short answer is we're still assuming around 2% for category growth. We continue to do better than that as you saw in the last couple of quarters. I think that's a good, in general, walking around number for a while. Our our monthly consumption numbers in Q2 were just -- were fantastic. And June, was also good with the exception of Laundry as we didn't repeat some promotions in laundry. Sometimes, we choose to do that. We also had a club promotion that we didn't do at the -- in the quarter as well. So I would say we did that fantastic growth without really with flattish impact from 1 of our larger businesses. So I'm just, again, consumption is going really well. Shares are doing really well. It's broad-based to my first answer to kind of Rupesh's question early on. So there are a lot of things that are going right. So this is the right time for us as a company, especially because we're not distracted with some of those businesses that we've sold, Peter, we had the time to focus in the future. And so we're laying the groundwork for those 3 growth initiatives that we've talked about again and again and again. So a lot of internal time is being spent in the future right now.
Peter Grom
analystThat makes sense. And then Rick, you mentioned we're going to get some more color at a later date. But you did say that you were more optimistic than ever. And I guess just looking at the guidance on the 4Q implied would suggest a pretty nice momentum heading into next year. So maybe Putting that all together, can you maybe just discuss why you are as optimistic as you've ever been? And maybe what that means as it pertains to top and bottom line growth.
Richard Dierker
executiveYes. I don't know if I'll go to top and bottom line growth yet. But I'll tell you like we're doing all this category working ARM & HAMMER. We're getting real consumer feedback. We're getting real good buy-in from some retailers on the ideas. We're making great progress on how and why they have a reason for being and have a right to win in a certain category. It's obvious why we're happy about their breadth and its success. And meanwhile, internationally, that brand, along with Hero is really developing a business of tens of millions of dollars. So there's good global expansion going on. And then the third growth initiative was really international growth. And a piece of that is international M&A, and we've been talking a lot over the past few years about, hey, we -- we have people here now. We have a process here now, but it's starting to go from theoretical to practical. And we filtered through 100 deals over the last to 12 months now internationally. And so we're being as picky and as fussy as we always would be with any deal. But now we're starting to see the deal flow, which is great. So those are some examples.
Operator
operatorYour next question comes from the line of Olivia Tong with Raymond James.
Olivia Tong Cheang
analystGreat. Regarding the competitive backdrop, you mentioned the promotional environment. Everyone is obviously talking about their various investments in affordability. I realize this isn't new to you, though perhaps there are more tools out there now, whether it's leveraging retail relationships, AI and other tools. So to the extent that your competitors continue to invest in some of the affordability initiatives that they're pushing. Can you provide a little bit more in terms of how you think about combating those, particularly if they start to continue to increase.
Richard Dierker
executiveYes, I think it's a fair question, Olivia. I would just tell you, though, like look at our track record over the last not 1 or 5 a decade or 2 of how we compete in household, right? And we have a great ability to do that. And sometimes, it's trade promotion, hopefully, usually it's innovation, hitting the right price pack architecture and sizing you want to deliver -- like I said in my remarks, a great high quality at a value price for the consumer. And it just so happens that our brands or the intersection of that naturally. And so they have to -- competitors have to compete a lot harder than we do because we naturally fall in those intersections.
Olivia Tong Cheang
analystGot it. And then on Mismo, sort of similar to Hero with Air breast touch land. I know it's early days, but what do you think this mouth can bring to you in terms of discussions with new retailers, new categories, geographic opportunities as you sort of assess the ability to grow that business beyond where it is right now.
Richard Dierker
executiveYes, it has the ability to do all of that. When really you have a brand that's driving category growth, driving usage occasions, it's driving new consumers and young consumers of that into the category. It has a magic moment. It's actually not even the same consumer as OxiClean. OxiClean is a bit more broader base, but miss mouth is really higher end and just a great see something -- do something in terms of the stain. It is I don't want to get into too much detail. I would just say it is additive for every retail conversation that we have and we're working hard at the not just do current capacity, but also what the future of that brand and where it has the right -- where consumers say it has the right to go because it's going to continue to broaden on forms and maybe even adjacent.
Operator
operatorYour next question comes from the line of Steve Powers with Deutsche Bank.
Stephen Robert Powers
analystTo start, I think year-to-date, Rick, the consumption that you put -- I mean, the results you put up around to 5% volumetric shipments, both for the total company, and I think even in the Consumer Domestic business. I guess, how does that compare to your views on consumption year-to-date? And how does that inform your back half thinking -- and I guess, [indiscernible] against that, it sounds like you made some choices this quarter that benefit of the price/mix line that it seems kind of unique for the quarter. So I guess, as I think forward, do we see sort of a return to a more full promotional stance in the back half as well?
Richard Dierker
executiveYes. I would say consumption and our organic -- there is no real disconnect. It's around 5% or so on both -- so there's great momentum that we experienced in the first half. In the second half, we expect a lot of that to continue. I think even like I think we pulled the data on a 2-year stack as an example, -- and the 2-year stack for organic growth is 5% in the first half and 6% in the second half. So again, just really broad-based more than just 1 thing going on as a tailwind for the company. And you're right, I kind of referenced a little bit maybe a bit of a pullback in promotion that we had. I wouldn't say a pullback. I'd say we were at a certain level, and there was an acceleration by other competitors. So I don't know about a year -- much year-over-year change from a price mix perspective, but a little bit from help from laundry. But there are other things happen in the portfolio. As we have these higher-margin products like a therabreath or like a hero or even like in this mouth, as they continue to grow, that's going to be a favorable flow on mix. Lee, anything you would add to that?
Lee McChesney
executiveYes. I mean I think Eric said it well. I mean we focus on volume growth. If you look at our history on price mix, it's neutral to positive. It's just a little bit slightly higher in in the second quarter. Some of that's a little bit year-over-year. As you look forward, that's going to be the equation. It's going to be volume driven. And we'll benefit from the er of things we've talked about, the way we're positioned. We we will do what we do on discounting that we don't have to do as much as the others do.
Stephen Robert Powers
analystPerfect. Perfect. And then Rick, I was hoping you could talk a little bit more about international M&A. As you said, you've been talking about it for a while. It seems from your -- from the way you're talking about it now, the excitement is is building -- anticipation is building. But I guess as you -- have you learned anything in terms of -- I mean, the opportunity has been there on paper for a long time, but it's also take a little while to be fast in the transaction? Is it -- have you learned anything in terms of where it's harder just or not? Just any perspective on kind of the opportunities you see it today versus when you set out to focus on this initiative?
Richard Dierker
executiveYes. I think we are best in our pick on it for a little while, and it was all about people and structure. It wasn't a bad approach, but we -- initially, we added M&A people and a person in Europe, for example. And I would say it was a little bit disconnected from the management teams. And it was almost like a center of excellence on M&A. We changed that approach about 6 to 8 months ago. And we said the management teams are responsible and the M&A person supports that. And so the -- all of a sudden, the international management teams, the Country Director and his or her staff, Australia had the same thing and Southeast Asia, the same thing. In Latin America, the same thing. You have a right to go and an obligation to go look at not just what you hear from the bankers or for our M&A contact. But where do you want what brands would you like to go and look at. And that has -- when we made it, I guess, their objective and they owned it. I'd say that was the unlock for us. And of course, our M&A team is enabling and helping, but I think we went into like right from first to third year since we did that.
Operator
operatorYour next question comes from the line of Lauren Lieberman with Barclays.
Lauren Lieberman
analystSo I had two questions. First was at the risk of being redundant. So I got a little bit confused on the way on Chris' question and the answer was just the gross margin this quarter, the youth bridge -- but in total, it did come in below your expectations. And there wasn't a huge change on the inflation guide, as you guys pointed out. So just curious on the slight shortfall in gross margins this quarter. And then my second question was just about how Techland is trending on to slide into organic sales going forward from here. So just wanted to get an update on that brand.
Lee McChesney
executiveAll right. So I'll take the first question. Just to answer the question. We had a just slightly higher transportation costs in the second quarter, even a little bit higher than we thought. But as we talked about for the year, we're still at $30 million -- that has an impact.
Richard Dierker
executiveAnd then on [indiscernible], I think my comments were really -- we had sales growth in the second quarter. We have a lot of back half-weighted innovation new collaborations with other brands and some activations up and down the channel or you expect sales growth in the second half of the year. And then we have a lot of work going on in innovation into, as we've said before, another category to and some other distribution opportunities plus international expansion. I think that's a muscle that we've built really well some of these brands now. takes a little bit of regulatory perspective that that's going to start hitting in 2027 as well. So that -- it should be a tailwind.
Operator
operatorYour next question comes from the line of Javier Escalante with Evercore ISI.
Javier Escalante Manzo
analystI guess the punchline in laundry is that ran hammer is holding share without promoting less. And while the others promote -- but I don't know whether I heard this correctly because it sounded like a big number, but do you say that Henkel increased promotional activity by how much -- okay. So that's high. So what does it mean right now, given how the oil is trending? Do you -- have you seen any change given that the category is so low? So if you can clarify that a little bit?
Richard Dierker
executiveYes. No, it's a good question, Javier. And look, I think I said last quarter, like when commodities are high, and they stay high for a while, what tends to happen, promotion tends to kind of dial back a bit. That is not what happened this past quarter. My belief is a lot of people got tariff refunds and they're spending it back and trying to drive volume. The good news for us is again, ARM & HAMMER is at that intersection of value and just quality. And we don't need to promote as much in order to hit that kind of price point. And so we held share, which is fantastic. And -- as we increase promotion a little bit at historical levels, of course, I tend to think that we're going to continue to do what we've done for the last 15, 20 years, gained share in ARM & HAMMER year after year.
Javier Escalante Manzo
analystAnd my second one is in cat litter, continue doing really well. You mentioned in Q1 that you got the strongest GDP growth in HPC, and we are seeing it. So any heading into back-to-school, any change in distribution, particularly in this business. If you can comment on that.
Richard Dierker
executiveYes. I would say Litter is doing extremely well. To have 7.5% consumption growth and almost a full share point gained is great. And we're doing that the right way. We're doing that the way we've always done it, which is innovation. Armand Hammer cat litter is just known for innovation. Our new 1 this year on dual Defense with Microban is a great example of that. And some competitors are spending a lot. We're within historical levels, and we're doing all the right things. And we've talked before about -- some of the attributes of why ARM & HAMMER does so well. We have the orange box, we have the black box. We have premium value. So just again, Litter's doing great.
Operator
operatorYour next question comes from the line of Robert Moscow with TD Cowen.
Robert Moskow
analystOne of the many positive surprises here is there's no mention of retailers reducing inventory in your categories. So my first question is, -- how do you think you dodged that bullet. Do you think it's because of the categories? Or do you think it's just because you, in particular, have the right inventory levels -- and then I had another question on Touch land. You mentioned that it grew, but there's not a lot of commentary on how much it grew. Is the pace of growth decelerating compared to first quarter? Can you be more specific for us?
Richard Dierker
executiveYes. So let's see, the first question is on retail inventory. Look, if you look back at all of our transcripts, probably for the last 10 or 15 years, we've talked about retail inventory maybe 2 or 3 times. And 2 of those times were earlier in 2025. There's always dynamics that are happening with retail inventory, but we never believe they are impactful enough for us to comment on or something that we can't overcome. So there is, I would say, some movement, but overall immaterial. The second one is on Touchlan. I would say the business, the business is is growing and our outlook for that is probably high single digits these days. But again, we're really comforted by the fact that we have this great innovation lineup. We have this great collab lineup coming. A lot of the the support that we have in the back half with displays from these retailers. So yes, so touched continue to be optimistic about it.
Operator
operatorYour next question comes from the line of Filippo Falorni with Citi.
Filippo Falorni
analystI want to talk about the international business, solid performance there. It's now like continue to deliver on pretty tougher comparisons. Maybe can you give us a sense of what regions are driving the growth there, where are you seeing the strength? And then the second part of the question, as you think about the opportunity for some of the recent acquisitions like Terra, hero touch land. How much more opportunity do you see for expansion of those brands internationally?
Richard Dierker
executiveYes. I'll take the brand one, and then I'll let Lee talk about kind of the countries and the regions. But -- we are still in early innings for baseball analogy for their breadth and hero and very early for TOUCHLAND. I think we're hitting #1 share positions in many, many countries all over the world. We have great retailer discussions about how we're growing kind of the acne category with Hero. And of course, the mouthwash rollout is a little bit slower than the acne rollout, but they're both doing extremely well. And once they get in market, these brands because they are a problem solution because consumers can see them working because they're premium brands or retailer driving category growth. Once they're in market, it starts to become kind of a virtuous cycle.
Lee McChesney
executiveAnd I'll just pick up from there. Certainly, Hero, THERABREATH, [indiscernible] is a great driver in the quarter for us. And then if you think about that, taking those -- we're taking those across the globe, that's what we do really well. So you ask like which part is doing well, quite frankly, very broadly, Europe, for example, Europe, because economy wants to be slower, we're growing at the levels you see at the total level here. doing really well in Asia and Latin America as well. So you said this in the first quarter. First quarter had a little bit of impact in the Middle East. You take it out. It was growing towards mid- to high single digits. The outlook for the business is to be high single digits. That's what it is in the evergreen model. And it was great to see another strong quarter from them.
Operator
operatorYour next question comes from the line of Andrea Teixeira with JPMorgan.
Andrea Teixeira
analystI just wanted to go back to what you mentioned about CDP's rate in 1 of the categories. But I was hoping to see if you can explore a little bit of the TDPs on the laundry side and how we're cycling that. And you just say that you're not engaging your promo levels are below -- just curious and you're still getting share. Just curious to see the volume, if you think about like volume share -- if you can talk about that and as well as like how to think about CDP for Laundry and in general in the U.S. for the remainder of the year. and when you're cycling that. You see that tightening some of the CDP growth into next year? Or you're cycling some of it like in the third quarter?
Richard Dierker
executiveYes. So thanks, Andrea. Really, remember, last quarter, we kind of talked about our industry-leading GDP growth, and it was, I want to say, around 11% or 12%, and most of the industry average 5% or 6%. So we were double what most people were getting. And at the time, when we talked about TDV growth, I said it was very broad-based. It was across brands and across channels, and that was entirely true. So I think laundry I don't have it in front of me, but I would guess it was high single digits for Arm & Hammer. So that all was kind of towards the front part of the year. So it takes a while for that to reset. But -- so that's -- into next year is what I would say, all those PDP results help with.
Operator
operatorYour next question comes from the line of Edward Lewis with Rothschild.
Edward Lewis
analystJust a couple from me, please, Recanto -- but test, I guess, 1 of your power brands is a bit of a tricky 25 view in the U.S. and -- you call out strength in international, but I just wondered how things are going in the U.S. for Bats. Is it a category challenge you're facing there? Or is it more of a brand challenge -- and then I think you went live on the ERP didn't in April. I'm looking back what sort of you talked about or in the Investor Day, you talked about it being an engine of growth in the future, at least rated there who implementing it. And I just wonder, Rick, as you think clear optimism you feel about the outlook for the business. How much does does this new sort of upgraded ERP sort of feed into that optimism?
Richard Dierker
executiveYes. Thanks, Ed. So for BATISTE, we've talked about this -- it's really a tale of 2 cities. But is internationally is doing phenomenally well. It's growing double digits. It's 1 of the main drivers of growth behind their breath and Hero behind innovation, the right pricing strategy. Our international Petite business is doing extremely well. BATISTE in the U.S. is growing. We're growing a little short of the category. Category grew 5.5%. We grew closer to 2% from consumption. So we lost a little bit of share, 1.44%. That was closer to 4 or 5 share points in prior quarters. We are making great headway on BATISTE. I've seen the inflection. I'm not worried about the taste. We have a great set of actions that are already in market or lined up for market in late this year, early next year -- on sizes and offerings and price pack architecture. So we have some great innovation queued up and just a lot of confidence in the BATTISE brand. So that's not something that I really worry about long term. The ERP system, I think it's an underappreciated fact that we have a North American ERP system. And so as we do acquisitions, it is 1 of the things that enables us to do acquisitions so flawlessly and seamlessly -- and just to give you a real life example. We closed on mismouth, I think, around June 1 or so, and we're going to be fully integrated by end of August. Like that is lightning fast, even for us. And so that capability is, I think, again, just a great advantage for us.
Operator
operatorYour last question comes from the line of Kevin Grundy with BNP Paribas.
Kevin Grundy
analystTwo questions for me, Rick, related to the pricing environment. where we certainly seem like the cost environment and cost inflation we're seeing would justify additional pricing. So a lot of discussion about brand strength broadly from Church and from some of your peers, but it doesn't seem like in certain cases that the industry is looking at pricing as a lever to offset the cost inflation where there's a clear justification for that. Like for Procter, it's a more premium portfolio than new Clorox sort of well documented what's going on from a market share perspective. So I'm just trying to trying to square some of the brand strength discussion and what would certainly appear to be a clear cost justification for additional pricing in this backdrop of a softer consumer environment, particularly in household products, and some of the decisions not to take additional price. And what's different in the current environment versus past where the industry seems more inclined to move on price. So just your thoughts there, Rick, on retailers' openness for additional price in your portfolio, how you're thinking about it for church and what you've included in your outlook?
Richard Dierker
executiveYes. Thanks, Kevin. My answer doesn't really changed a lot from what I talked about last quarter. I think in this environment, consumers are pressed. And we see that. Like when you see stuff go on promotion, I would say elasticities are higher than they normally would be. So consumers are pressed. And so our job is to help offset that as best we can. And we said last quarter, we're going to do that with productivity. And we were fighting hard to do that, and we've largely done that, which is great. We said that if we couldn't do that, and this inflationary environment stays higher for longer, then we would look at pricing eventually. And that's still true. We believe -- we hope that this higher inflation environment isn't permanent. But meanwhile, we're fighting it with productivity we're fighting it with trade and promotional optimization. And so far, we're winning. I mean, look at our gross margin expansion as an example, I think a lot of our peer groups are going backwards on margin. So for a long time typically, what you see is when inflation happens, promotional levels abate as a first step. That's not what's happening right now. Like I said before, I believe that a lot of tariff rebates are happening from retailers to other manufacturers and they're competing that away a bit. So that has to play out a bit. Kevin, is my short answer to you, but we're in a great position to win either way.
Operator
operatorThere are no further questions at this time. I will now turn the call back to Mr. Rick Dierker for closing remarks.
Richard Dierker
executiveOkay. Thanks, everyone. Looking forward to talking again in the third quarter. And meanwhile, have a great rest of the summer. Bye.
Operator
operatorThis concludes today's call. Thank you for attending. You may now disconnect.
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