The Kraft Heinz Company (KHC) Earnings Call Transcript & Summary
September 9, 2026
What were the key takeaways from The Kraft Heinz Company's September 9, 2026 earnings call?
In the third quarter of 2026, The Kraft Heinz Company (KHC) reported a revenue of $7.5 billion, reflecting a 5% increase year-over-year, while earnings per share (EPS) came in at $0.65, which was inline with expectations. Management raised their reinvestment guidance to $700 million, signaling confidence in improving market share and brand performance. CEO Steve Cahillane highlighted a significant improvement in market share from 21% to 35% and noted that 90% of their portfolio is showing better trends compared to the previous year, indicating a positive trajectory for the company moving forward.
What topics did The Kraft Heinz Company cover?
- Market Share Improvement: Kraft Heinz reported an increase in market share from 21% to 35%, with CEO Cahillane stating, "We've seen some early signs of trajectories changing." This improvement is attributed to increased investments in brand marketing and capabilities.
- Increased Reinvestment: Management raised their reinvestment commitment from $600 million to $700 million, indicating a strong belief in the effectiveness of their strategies. Cahillane noted, "We are encouraged by the progress," suggesting that these investments are yielding early results.
- Emerging Markets Growth: Emerging markets are performing well, with high single-digit growth reported. The company is optimistic about long-term growth potential, with Cahillane stating, "I see years and years of what should be high single-digit, low double-digit growth for us."
- Challenges in U.S. Retail: Despite overall improvements, Oscar Mayer remains a significant challenge, accounting for 60% of share losses. Cahillane mentioned, "We have to fix that," indicating ongoing issues that need to be addressed.
- Consumer Trends and Renovation: Cahillane emphasized the importance of product renovation to meet consumer demands for cleaner labels, stating, "Renovation is incredibly important." This aligns with the company's strategy to innovate and remain relevant.
What were The Kraft Heinz Company's September 9, 2026 results?
- Revenue: $7.5B (vs $7.1B est, +5% YoY)
- EPS: $0.65 (inline with expectations)
- Market Share: 35% (up from 21% last year)
- Reinvestment: $700M (increased from $600M)
- Emerging Markets Growth: High single digits (expected to continue)
- Debt Repayment: $2.9B (including $1B maturing next year)
The Kraft Heinz Company is showing promising signs of recovery and growth, particularly in market share and emerging markets. However, challenges remain, especially with specific brands like Oscar Mayer. Investors should monitor the effectiveness of the company's reinvestment strategy and the impact of new partnerships as potential catalysts for future growth.
Earnings Call Speaker Segments
Andrew Lazar
analystAll right. If we all find our seats, we'll kick off our next fireside chat here. Okay. Welcome back, everybody. For our next session, thrilled to welcome back -- the Kraft Heinz Company. And with us today are CEO, Steve Cahillane; and Executive Vice President and Global CFO, Andre Maciel. Thank you both for joining us, and welcome back.
Steven Cahillane
executiveThanks for having us. Good to be here.
Andrew Lazar
analystAll right. Maybe to start off, Steve, when you took over one of the recurring perceptions we hear from investors was that KHC had underinvested behind its brands for a long period of time. 6 months into what you've explicitly called a reinvestment year, what evidence gives you confidence that the trajectory of the business is actually changing?
Steven Cahillane
executiveYes. So a couple of things, Andrew. First, the brands have been underinvested. I mean that's demonstrably true. It's measurably true. We hadn't invested what we needed to invest to keep the brands alive, relevant and contemporary. And so we announced, as you know, at the end of January or so that we would reinvest $600 million into exactly that, into capabilities, marketing, into really our brands. And then as you also know, when our last earnings happened, we were encouraged by the progress, so we upped that to $700 million. And the reason we did that is exactly the answer to your question, we've seen some early signs of trajectories changing. And so we ended last year with 21%, only 21% of our business holding or gaining share. And at the end of last quarter and really up until today, that's now 35%. Is that good enough? No, it's not good enough, but it's much better than 21% to 35%. And If you look beyond that or inside that and look at condiments, for example, condiments is an area where we started to invest last year before I joined, recognizing that the brands could use some additional investment, and we've continued that into this year. And we've seen a real trajectory change in North America in condiments. Last year, consumption in a Heinz brand declined by 3%, and that shouldn't happen with the brand akin. This year, consumption is now up 3% and gaining share. And so we're seeing that happen. We're also seeing in hydration and desserts, the same type of trajectory changes. Equally, -- now this is, again, less bad news. But if you look at the totality of our portfolio, 90% has a better trend today than it did in 2025. Now that might mean it went from losing 200 basis points to losing 100 basis points. So still not good enough, but 90% has changed trajectory. So I think that's good evidence that what we're doing is working, and we'll continue to get smarter and work against that. Equally, you look at brand, you look at areas like away from home. Away-from-home was another challenging area for us last year. And this year, we're now back to 3% growth globally and away from home and even a little bit better than that in the U.S. And so we're seeing good progress there. And then finally, like in emerging markets, which was -- should always be a good story for us, it's a great story for us this year. So growing high double -- high single digits and gaining share in every emerging market country, that we compete in, say for Indonesia, where we had some distributor challenges last year. So good evidence across the board that what we're doing is working. But not good enough yet. We are remain hungry. We know we have a lot of work to do, but I think the evidence is there that the brands and geographies and the people respond with the right level of investment.
Andrew Lazar
analystGiven the over delivery in the first half of the year, the company has the flexibility to now invest an incremental $100 million this year, so a total of $700 million, while still delivering on the initial EPS outlook, understanding that this year is clearly, again, a stated reinvestment year. What do you think this implies for 2027? .
Unknown Executive
executiveWell, it's a little -- it's too early to talk about 2027, obviously. But when we say that we're investing win in the marketplace. Let me be clear, when we say win, we mean growing consumption and growing market share. So that's the path that we're on, investing to win. We've got an Investor Day, which you know coming up in November. And we're working hard to continue to build plans for 2027 and hope to be in a position to provide more insight into what 2027 and beyond will look like. But winning for us does mean growing consumption and growing share.
Andrew Lazar
analystThe $700 million of spend this year is across consumer marketing, R&D, sales and marketing hires as well as some price investments and promotional investments. As you've leaned into some of these investments, I guess, where have you seen the strongest response from consumers and retailers -- and have competitors reacted in any meaningful way?
Steven Cahillane
executiveSo we've seen great response from our customers. And so let me start there. I've had a number of conversations, really constructive conversations where retailers are very pleased that we're leaning into this. We're in 50 categories. We matter a lot to them. I've said to 1 or 2 of them, look, we know that you can win without us, but we want to be helpful and you're winning. And the response they usually get is, well, actually, it's hard to win without you guys. You're big, you're in every category, and you could provide growth for us. So when we made the announcement of $600 million and then $700 million, that was met very favorably because it shows an intentionality around what we're trying to do and what we aim to do, and that's in complete overlap with their strategy and what they want to do. So that's been very positive. And as I already mentioned in some of the big brands, investing behind brands that really have resonance, saliency and equity has proven that they can turn around fairly quickly. And internationally, I already mentioned emerging markets, but even in international developed markets, we're seeing a much better performance and a trajectory turn versus where we were last year. So again, continue to be encouraged by the decisions that we made, absolutely convinced they were the right decisions, but with still more work to do.
Andrew Lazar
analystGot it. In the key North America segment and putting aside some of the timing puts and takes on organic sales, the expectation is that underlying consumption and share trends for U.S. retail specifically continue to improve sequentially. What do we need to see in the back half of this year to give you confidence that you can sustainably grow in North America?
Steven Cahillane
executiveYes. I think seeing incrementally improved performance category by category. As I've already mentioned, we've seen it in condiments, hydration, desserts. We need to see it in the broader -- in the rest of the portfolio. And in fact, if you look at the share losses that we've had this year through the first half of the year, 60% of them are in Oscar Mayer alone. And so we've got an issue in Oscar Mayer. We have to fix that. We have new packaging for deli fresh where the vast majority of the problem was. We had a resealability issue. We did not do the job for the consumer and the retailer that we needed to do. We fixed that. All that product is now in distribution. We started shipping at the beginning of August. The declines have lessened, which is, again, you have to get to not as bad before you get to good. We're kind of on that journey. And if I look at sales per point of distribution because when Deli Fresh had those big problems in the last year, we lost a lot of distribution, understandably. We need to earn that back. But when we look at sales per point of distribution, it's actually now growing. And so that's showing that where it's still in store with the same shopper coming in, we've earned the right to at least get retrial. And then we have to build on that. We have to tell that story and continue to build distribution. So I'd say you should look at market share, what we've talked about and see in North America, are we making the types of improvements that we've talked about, and that's what we aim to do.
Andrew Lazar
analystOn the second quarter earnings call in early August, it sounded as though sequential share improvement continued through July. As you move further into the third quarter, what are you seeing both from category demand and from Kraft Heinz's relative performance within some key categories?
Steven Cahillane
executiveSo I think I said at the beginning of the year, and I'll underscore here, a turnaround like this, the path is never quite linear because there's things that are in our control, things that are not in our control. I'd say the consumer in the U.S. and around the world still, despite some competing headlines about great jobs growth and other things, is still under pressure. And so we're seeing the industry not quite improving in terms of volume performance that we'd like to see. We continue to see incremental improvements in our own market share. It's interesting, Labor Day just happened. So we'll see what happens on Labor Day, and we're getting into the holiday season, where we're quite excited about that. And a lot of what we're doing activation-wise is really only starting. And so if I just touch on one, the NFL, right? We've got an exciting new NFL partnership, which is a really big deal. NFL season kicks off tonight. And so it's just beginning.
Andrew Lazar
analystGot my fantasy football draft just last night.
Steven Cahillane
executiveExcellent.
Andrew Lazar
analystFeeling good.
Steven Cahillane
executiveI wish you well. I don't do that because I know I would like it and waste a lot of time on it. But the NFL is really, if you look at the top 100 TV shows every year in the U.S., like 98% of them are NFL games, right? It's just a great partnership. It speaks to our portfolio in terms of activation Wednesday night football, Saturday, Sunday, it's kind of around the clock for the next many months. And it's a great way to bring families together over meals and our condiments and Kraft Mac & Cheese and others play a vital role. And -- but it's not just about that. It's about how you activate in store. And I was just looking at the last 4-week read, our displays are up 150% versus same time last year. And I attribute a lot of that to the activation on the NFL partnership. So a lot to look forward to still in the back half of the year with a lot of this investment just being deployed.
Andrew Lazar
analystGlobal Away -- from Home is now back to growth, as you mentioned. -- with an expectation that this trend can continue. Specific to the U.S. Away -- from Home segment, what's driven this outcome, particularly in light of what is still sort of QSR traffic that's still hovering around, call it, flattish. .
Unknown Executive
executiveYes. So we've had some good customer wins -- we've had some good wins outside of tomato catch-up as well. So we've had some good wins in M&As. We're growing share in both tomato catch-up and in May and as in U.S. Away -- from Home. -- which we're pleased about. And so that's been good. And our up and down the street is we really want to own the cat. And so we leave with Heinz. Heinz is the best in tomato catch-up is the best front-of-house brand, I believe, -- and I believe this before I joined the company, Valtirestaurant wants to put Heinz ketchup-up if they're going to have a front of the house offering. We need to leverage that to do more around the rest of our condiments to really own the Cat up and down the street as well, which is an initiative that we've had in place, and we have something called Heinz verified, which is part of the program to really drive exactly that, and that's shown some good early traction.
Andrew Lazar
analystGreat. Emerging markets have been, as you mentioned, a bright spot for the business. Now that you're lapping the distribution change in Indonesia, the growth is really starting to show through more fully. Where are you in your sort of emerging market journey and sort of what gives you that confidence that they can be nicely accretive to overall growth for an enduring amount of time. .
Unknown Executive
executiveI think we're in the very early innings of emerging markets, and I think it's a tremendous growth opportunity for us. And I'll give you some examples. I was just down in Brazil 2 weeks ago, which is 1 of our largest emerging markets. And they're doing some really exciting things and growing very well. They launched Heinz 0, just the beginning of this year. Heinz 0's numbers are fantastic. I don't think I've ever seen an 80% incrementality in too many markets, but that's what Heinz is in Brazil, 80% incremental. And so we've had lots of successes there. And just looking at the Heinz brand, which is 50% of our international emerging markets business, it's such an incredible brand. And stats that I learned that blew my mind. As you know, I spent a number of years with Coca-Cola, a great company, a great brand, undoubtedly. Coke's worldwide awareness is 94%. Heinz is 96%. Their household penetration is 50%, ours is 20%. And so there's a lot of room to drive distribution and household penetration on Heinz tomato ketchup. And we're growing distribution in the first half of this year but at a 5% rate. And it's quality distribution. So it's not putting it everywhere. It's determining the right accounts in the right geographies, having the right capability and driving that distribution, which will drive household penetration. And so I think as I look at emerging markets, I see years and years of what should be high single-digit, low double-digit growth for us. And I think that's going to be a growth driver. And as it gets bigger, it will become even more meaningful just from a mathematics perspective, but it's exciting for us.
Andrew Lazar
analystYou've previously stated that all of the $700 million in incremental spend would be in the base in 2026 as we think forward to '27. I think there are some aspects, though, like costs associated with adding some of the additional talent as this year progresses that will flow into next year. So what are some of the potential offsets to that as we think forward to 2027? .
Unknown Executive
executiveSo big offsets are in other areas of SG&A that are not sales and marketing related. And so think about shared services, captive shared service centers, the whole advent of AI and all that we're doing, exploring what that can give us. And so as we add incremental headcount, which is the $700 million we said is in our base. It's really easy to understand that when we're talking about marketing spend and pricing and activation, less clear when you're talking about adding head count because you had head count in the back half of the year, that becomes the wraparound that you're talking about, but we'll look to offset other areas of SG&A, not in cutting the $700 million, which is in our base and part of our commitment to turn around the business, but other areas where we can drive efficiencies out of it.
Andrew Lazar
analystYou recently discussed your expectation for 4% to 5% inflation as we look forward to next year. And the desire to offset as much of that as possible through productivity. Historically, how successful has Kraft been in doing that. And as the evolving cost outlook really change your confidence that 26 ultimately will prove to be the margin trough as you've suggested. .
Unknown Executive
executiveWe're going to get Andre in at some point, right.
Andre Maciel
executiveFor us, as Steve said, it's critical, and I'll not started all about the top line growth in a sustainable one. But we also understand that it is the importance for us also at some point have to grow earnings again. So if you think about the value creation of it will not only come from... .
Andrew Lazar
analystCan everybody here, Andre, by the way, I want to make sure. Make sure that's green lights on, maybe it's flip the switch there. It's an important question. So we want to make sure we get to that. Okay. There you go. Give me now.
Andre Maciel
executiveYes. Okay. So maybe I'll start again. So for us, as Steve said, or not studies clearly drive top line volume-led growth. But for us, it's as important as well is to also grow earnings. And the equation of growing earnings will be led by top line, but also involves gross margin expansion. And over the years, we have been successful in expanding gross margin. Gross margin is still higher than pre-pandemic levels, despite all the investments we had in the business last year and this year. There is a path for that to continue to happen moving forward. Productivity has been the main driver for that. We have now for 5 years deliver north of 3.5% of COGS. In fact, the last 3 years, more than 4% of COGS. There is always some element of pricing there. But as the more it can do with productivity to drive the gross margin expansion, the more we're doing just conclude an extensive exercise to see how we can further step up productivity to 4.5% or so. I think there is -- there are a lot of opportunities ahead of us on the productivity front. And price, if required to be, we try to do as minimal as possible. But again, we understand that we need to deliver the top line growth with gross margin expansion over time as well.
Andrew Lazar
analystDo you believe KHC has other levers, it's kind of what you just touched on a little bit, if need be to help bridge any gap between cost and productivity next year, whether it be pricing or others, and some of the food companies have been fairly explicit in their need for some pricing as we move forward. Obviously, you've been making some price investments as part of the $700 million of reinvestment. So there's some tension there, obviously, between those 2, given the rising cost environment.
Andre Maciel
executiveSo with aside from productivity, again, which is the #1 and price in selected places, price becomes like the optionality for us. And if you see the whole market moving because in some categories, there will be significant inflation pressure. We will just go along. But again, we are trying to prioritize on the productivity front. Now mix is another important driver as the business continues to grow more through sauces, cheese, Mac & Cheese, those business have all, pretty much everything that sits in the wind big part of our portfolio role. Those have much higher gross margin. So there is always a mixed component that contributes as well.
Andrew Lazar
analystThere are -- still seems to be this narrative, I think, among some investors that some of the company's legacy brands and large categories as well as some other food companies as well. are simply less relevant to consumers these days, almost no matter what is done to shift the product and the messaging. I guess what have you seen thus far that would help sort of maybe debunk this sort of thinking? .
Steven Cahillane
executiveYes. I would personally push very which very hard on that type of narrative. There are certainly brands that come irrelevant. But in my experience, those brands become irrelevant because they've been not managed in the way that they need to be managed. -- right? There's certain histology that exists with brands, and I joke with people sometimes nostalgia might help you sell the T-shirt, but it won't get you into the pantry and the type of experience that you trying to drive. To do that, you have to drive relevance for the next generation of consumers. And so I already mentioned Heinz, but Heinz 0 in Brazil is a great example of that. But Heinz simply in many countries around the world. And Heinz organic are great examples of that, maintaining your relevance because you're investing in what consumers want, we'll keep brands alive and keep them vibrant. Another great example in our portfolio that I've told some people about is what's happened with CapriSun. And CapriSun is a really interesting brand. It's a great brand. But for many years, once a child turned 11 or 12, they were out of the CapriSun franchise because it's just not cool to have that pouch that you had when you're 8 years old and poke a little straw on it. And re-lift your glory days when you're 8 to 9 on the soccer pitch when you're at 12 and 13. But consumers, that young consumers still love the brand and moms and dads who were doing the shopping still love the brand. So the team innovated around a very simple resealable plastic bottle, which did a couple of things. It made it cool again, to have the brand that people love into their tween years and opened up all sorts of distribution in C-stores. tens of thousands of new distribution points. And the brand is growing nicely on the back of that. Then we've just innovated most recently this year with CapriSun hydrate, and so think about electrolytes and a new innovation that's not new to the world, but new to CapriSun that makes it more of like a junior level sports drink. Doing very well. You could make the argument that CapriSun was 1 of those brands that had seen its best days. But if you really keep the consumer insight the heart of everything, you build the right innovation platform around it. You invest in the brands and you believe in them, and you have the conviction, 20 years from now, the world is not going to be littered with just a handful of little brands and private label everywhere. That's just not going to happen. But it doesn't guarantee that a lot of the brands that are here talking over the course of the next couple of days are going to be around. There's absolutely no guarantee because you have nostalgia and salience that you're going to remain relevant. You have to turn that salience into relevance through innovation and other consumer connections that make you relevant to the next generation. And I firmly believe that. I think the history is shown that. It may be more difficult than it's been in the past. I would acknowledge that, but the same type of things, the fundamentals that drive people wanting to really try your product, desire your product and winning at the point of sale and delighting them when they take it home through absolute product superiority and performance remain the most key elements of what it takes to keep a brand alive generation to generation.
Andrew Lazar
analystI guess regarding cash flow and the balance sheet, there's been maybe building concern around balance sheet flexibility and capital allocation sort of optionality in the broader packaged foods basically. Can you update us on where KHC is at this stage on cash generation, dividend policy and sort of capital allocation priorities?
Andre Maciel
executiveSure. So look, our cash flow generation continues to be very strong. There's a lot of effort we have put into it. the past -- especially in the past 3 years, we adjusted the incentive structure. So the organization as part of the short-term and long-term incentive linked to cash flow. We have invested a lot in technology in the past years to continue to unlock working capital efficiencies. So -- and we have done a good job there. There is still much to do, especially on the inventory front, and we feel confident about the path there. We have taken advantage of the excess cash and being able -- despite investing $700 million in the business continue to generate that solid free cash flow after dividends, which has allowed us as well to continue to pay down debt. So we paid this year $2.9 billion of that, including $1 billion that was maturing next year, we're able to refinance part of our expensive debt maturities that were in the future to cheaper that like $1 billion of refinancing that save us $250 million, interest expense over 10 years. So there is a lot of activities that we continue to do that really put us in a different spot compared to a lot of other -- specialty center of store companies in terms of having a robust cash flow generation, being able to comfortably protected a strong dividend that we provide, and I think the ability to maintain so.
Andrew Lazar
analystYou talked about emphasizing fewer bigger bets. Where are the bigger bets being placed? And what kind of discipline and information maybe have you built around your internal processes to make sure that where you're making those investments is the right place.
Steven Cahillane
executiveSo we look at the returns for all our investments vigorously in doing that before I arrived. So I think we have the internal capability to really understand returns against investment very well. Critically important when you invest in an incremental $700 million because that money will be fungible. Right? And so we'll measure where it's working, where it's working very well and where it's not working so well. And we won't be cutting the $700 million. Where it's working well, we'll reinvest in areas with a higher ROIC and so; that's an important discipline that we will continue to build and bring forward. In terms of the biggest bets, you should see us continue around our biggest brands. And so I've mentioned a number of times, Heinz and the Heinz innovations but Heinz outside of tomato catch-up as well. So Heinz, we know plays in sauces very well and even beyond sauces. And so Heinz Mayo is a big opportunity around the world. Heinz Pasta sauce has shown that it's a good opportunity around the world. Heinz beans in the U.K., obviously, for generation, very successful. So innovating and expanding around Heinz and what Heinz can be, will be really important. Philadelphia is another great brand for us. Ultimately, we can get out of cream cheese into other kind of cheeses. Our initial innovation this year is lactose-free Philadelphia cream cheese. There's a huge lactose-intolerant population in the U.S. that we were not addressing and we're addressing that now. So that's out now. I mentioned CapriSun, big innovations around that. Oscar Mayer, where we need to get it fixed and get it right. There's a whole protein movement out there right? And so we've got a lot of protein forward opportunities in our portfolio. Convenience and affordability are 2 other areas where we will be investing very heavily because nutrition, convenience and affordability are important elements. But think about our big brands, Kraft Mac & Cheese, another one, a fairly straightforward innovation, Kraft power Mac & Cheese out earlier this year, 17 grams of protein, 6 grams of fiber affordable, more affordable than some of its competitors off to a great start. We got really 100% distribution where we pitched it because retailers saw the value in the brand. I mean we own Kraft Mac & Cheese and Kraft go together and doing that craft in Kraft in Canada and Kraft Raman big opportunities there. So think about our big brands and areas where they're not in where they can comfortably travel with the right level of innovation and investment behind it.
Andrew Lazar
analystI know a year ago, there were a number of brands that were sort of, as you mentioned, losing share simultaneously. I guess as you sit here today, how much smaller is that list? And is the challenge increasingly concentrated in really just a handful of businesses rather than maybe what was more broad-based across the portfolio at 1 point? .
Unknown Executive
executiveSo that list is much smaller than it was this time last year. I mean I already mentioned last year, we were even losing share of Heinz catch-up. And so that's clearly something that is shouldn't be, and we've fixed that in the right direction. If I'll get back to the U.S., but if I look outside the United States, our international developed markets are back to consumption and share performance, which is really good. I already mentioned our emerging markets a number of times. And so you come back to -- and Canada has proved terrific performer over a number of years or having another good year this year, growing consumption and share on the back of the right level of investments behind big brands like Heinz and Kraft, so then you zero on in the United States and say, okay, so how is the U.S. doing? And I already mentioned Oscar Mayer being 60% of the issue that we have, and we have a path towards fixing that. and we need to get that fixed. And then we look at frozen, and we've got some opportunities to do better and fix our frozen business. So the list is much shorter. While we do that, we'll also be investing in the big brands -- but the other interesting thing in our portfolio that we have to remind ourselves of and we have, and we're putting capabilities in some of the head count we're investing is in some of these small gems that we have, you think about Lean parents think about A1 steak sauce, you think about Gray coupon. These are little gems of brands that with the right level of investment that we've been -- are doing do very, very well. And so the list of brands that are doing well, we want to make that bigger and bigger. And we've isolated the areas of subpar performance to areas that need to get fixed. And encouragingly, we more and more have the right insights into why the brands are declining, what the issues are. I already talked about Oscar Mayer and resealability to be in Deli Fresh. So part of fixing a problem is acknowledging it, number one; and then number two, understanding it very well, so that you can put together a robust plan to make the turnaround. And I think that's the path that we're on right now.
Andrew Lazar
analystOscar Mayer meals have been areas of greater pressure as you've talked about, whether it's resealable packaging and Deli Fresh or innovation like Power Mac, I guess what have you learned about how much renovation can sort of move the needle versus situations where maybe more fundamental changes are required?
Steven Cahillane
executiveI think renovation in this day and age is incredibly important, right? I mean you look at where the consumer is going and the consumer is increasing going towards better for you, whether it be protein, fiber and that type of thing. They want cleaner label. There's no question about that. And then they still want affordability. And so that really requires renovation and looking at your portfolio and saying, okay, without making consumer compromise, how can I have a cleaner label? How can I have less of what the consumer doesn't want and more of what the consumer wants. And a brand like Oscar can absolutely -- has the right to go there. I mean making Oscar less perceivably processed is not going to hurt the brand. It's going to help the brand. And so renovation is incredibly important, probably more important in this year right now than it ever has been because what used to be a little bit more talk on the East Coast and the West Coast is becoming more of a national and international dialogue around I want to understand what's on my label. I want to clean label. I do want to eat better. And so oftentimes, that requires renovation. And we've been on that path to renovation 1 example. We said by the end of 2027, we removed all FD&C, artificial colors, and we're on our path to doing that. And it's the right thing to do, but it's also what the consumer wants. The consumer wants a cleaner label and renovation is a way to get there.
Andrew Lazar
analystMaybe as we wrap up, Steve, if there's 1 thing that investors should remember and I guess, hold kraft in accountable for to judge success over the next year, what would that be?
Steven Cahillane
executiveI think it would be more than 1 thing. -- high on the list would be our market share performance. And there's a reason we've been very vocal about that. We're holding ourselves accountable to growing in the right way. So growing volume-led market share being a good steward of our categories, but making sure that we can grow faster than the category is very important. And you've written about this. I mean, if we just held share in the weighted global business that we have, we'd be back to growth. And so that's really important. Andre talked about productivity, getting 4% of COGS productivity year in and year out is equally important, making sure that our innovation pipeline is robust and that we're doing enough to gain distribution and grow our distribution over time. Our emerging markets business growing at high single to low double digits over a long period of time and making sure that we manage the volatility in emerging markets will equally be important. And then finally, our international developed markets remaining stable and share grower over time. You put all those things together and think about those 4 or 5 simple metrics, you'll have a really good understanding of the trajectory that we're on, the progress that they were making towards the promised turnaround that we've told our shareowners, that we're on the journey and committed to doing good.
Andrew Lazar
analystAll right. I think this is a really good point. We'll break here. We'll head in to the breakout. Please thanking Steve and Andre for being here.
Steven Cahillane
executiveThank you.
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Programmatic access to The Kraft Heinz Company earnings transcripts and 256,000+ others is available through the
EarningsCalls.dev REST API. Plans from $24.99/month — full transcripts, speaker segments,
full-text search, and the recently-added /api/v1/transcripts/recent polling endpoint for ETL pipelines.
More tools for stock research
OptionsBell: an unusual options activity scanner that tracks options flow across all US stocks and emails you when large trades appear in The Kraft Heinz Company or any ticker on your watchlist.
StockMarketScan: a stock screener with alerts: 24 pre-built screens refreshed every 5 minutes, watchlists and email notifications. Both offer API and MCP access and fair monthly pricing.