Truist Financial Corporation (TFC) Earnings Call Transcript & Summary
February 10, 2026
Earnings Call Speaker Segments
L. Erika Penala
AnalystsI guess, it's officially good afternoon, everybody. So I was just telling our next guest of honor that we are kicking off the consumer part of the day. We've heard a lot about cap markets and corporate and now we have with us from Truist, Donta Wilson, he is the Chief Consumer and Small Banking Officer at Truist. Welcome, Donta.
Dontá Wilson
ExecutivesThank you for having us, Erika.
L. Erika Penala
AnalystsAbsolutely. So for those of you on the webcast and in the room that may not know your story, could you just share a bit about your leadership journey at Truist and how that led you to this leadership role?
Dontá Wilson
ExecutivesYes. Sure will. I have this storybook type of journey where 30 years ago, I started as an intern. It was really a directed study that I begged for because our company was so small. We didn't have such a program back then. And I didn't do what our interns do today, like I didn't do strategy, brand, portfolio optimization, M&A work or modeling, I was going to Dunkin' Donuts to get donuts.
L. Erika Penala
AnalystsYou were doing what?
Dontá Wilson
ExecutivesI go to Dunkin' Donuts to get some donuts for the team. I was going to grab lunch and taking their cars to get washed, and that's what I did starting off my sophomore year. But over time, begin to do more banking activity. And by the time I graduated senior, I was fully incorporated and adding real value. But I was at least in the room and was able to learn a lot from these executives that are really focused on values and focused on performance. So that really influenced me. After graduating, I joined our retail banking team for a short period of time. And I managed branch and I managed multiple branches. And then I immediately went to the wholesale side of the bank where I spent most of my career. So I went over there as a commercial banker, did corporate banking, did commercial real estate lending. Ultimately became a regional president very early at the age of 29 in our Greater Washington market. And that was a phenomenal experience. It was back when everything reported to regional president, so corporate banking, CRE, wealth, underwriting, Senior Credit Officer. So we have loan authority to really grow our market appropriately. And I was focused on really integrations of acquisitions. So we would buy banks and then I would integrate it, run that particular business, grow it and then move on to the next one. So I left the greater D.C. market, went down to Alabama. You probably remember when Colonial Bank fell, integrated that, built it up, went over to Georgia because Georgia was our largest market in size. And then in 2016, something very pivotally changing happened in my career. I got a call from the CEO at the time, and he called and he said, "Donta, come down and talk to me." and so I flew in and he invited me to join the executive leadership team. So I was really excited. But you can imagine, on my way there. I was dreaming up what I might do. So think, "Oh, maybe I'm going to run commercial banking, maybe I'm going to run corporate banking or maybe retail." And to my surprise, he said, "I have this wonderful job for you. It's called the Chief Client Experience Officer." So if you go back to 2016, banking didn't have such a title. So I took that title, took on that job and was able to lead marketing, CX. We ultimately added to call centers and added digital. I went on to lead ventures, also ran Corp Com and CRA. We ultimately added data and analytics and then enterprise operations, both from the consumer side and the wholesale side. And then in 2022, I was giving a wonderful privilege to come lead consumer small business banking, which is our retail mass -- our retail client base, our mass affluent and in small business segment, also kept digital marketing for food enterprise, our digital food enterprise that kept marketing for enterprise, client experience and innovation. And then we have the products that are also in the business. So you think about deposit products and consumer lending, which includes LightStream, Sheffield, our mortgage portfolio.
L. Erika Penala
AnalystsI'm actually really glad we did that, by the way, because that gives investors a full picture of the experience that you're bringing into the table. So let's set the stage the consumer and small business banking division at Truist. At a high level, define that for us? And what is your scope and what's your edge other than awesome socks?
Dontá Wilson
ExecutivesYes. I can get you a pair of these, one of the Truist socks.
L. Erika Penala
AnalystsYes, please do. For those of you on the webcast, they are purple, they are striped and they say 'Truist' and they're spectacular.
Dontá Wilson
ExecutivesListen, always on a brand and who is probably listening or all those in the room, if you want a pair bring us a deposit, I'll make sure to personally bring you a pair of Truist socks. But the scope within CFPB, we mentioned you have the three segments, and you have the product groups, you have innovation, digital and marketing. But when you think about the business itself, we divide our company into two organizations. So you have wholesale, which bought fantastic talent teammate, Kristin [ Leads ] and then you have consumer and small business banking. And so within consumer small business banking, we serve 14 million clients within our digital banking mobile app and digital banking experience online. We serve them through our 1,900 branches in which we're in the, I think, fastest-growing markets in the country, and we have dominant market share in those particular markets. From a business perspective, we make up 52% of the revenue. On the deposit side, we're $212 billion in deposits, and we make up 60% of the deposits. It's really great about that is we have these very tenured low-cost deposits, 42% of those deposits are checking accounts. So you're paying 1 bp or less for that deposit. And then on the lending side, we represent 43% of the balance sheet. So we have a great portfolio. I think what makes us special is how we go to market. So when you're leading large sales teams at scale, so 20,000 teammates is very important for everybody within the business to see themselves in the business. So we lead with extreme clarity on what's important for us. And what's important for us is framed in the 3D framework that's deposits deepening and also being digital first, but not digital last. So if you were to go visit our Collins Avenue branch here in Miami, and you ask them, "What are you all focused on today?" They would say the 3 Ds. And they know we're going to have an excellent day if we did all 3. We have a good day if we did 2. And if we only do one, go out and generate a new deposit. And that leads us to why clients choose us. They choose us for 3 specific reasons. They choose us because they are empowered. They choose us because they're supported and they're rewarded. So when you think about empowerment, clients would rather be empowered than helped these days. And what I mean by that is that they want to be able to handle their banking activity within the palm in their hand. So we're putting AI-powered mobile experience in the palm of their hand. They want to be supported. We support them two ways. We support them in the mobile experience through our Truist insights. That's an AI-enabled advisory. So when clients sign in, we provide them financial advice. We provide them recommendations on kind of cash flow behavior. And then we also support them in our branches where we have very talented teammates. They are also leveraging data and analytics to be able to provide advice to clients. And the third, they are rewarded. So we reward our clients, we're doing more business with us. So as they bring more deposits to us, then we reward them, for example, in our flagship account, which is Truist One, we're able to give them additional bonus points on their credit card spend. If they get a mortgage, and they bring us to our core deposits, their core deposits, we're able to discount their mortgage, so we will reward them.
L. Erika Penala
AnalystsUnderneath that, Premier Banking is a big priority for you. How are you planning to scale this high-value business? And going back to your experience as the Chief Client Experience Officer, what do you think is sort of the secret sauce in terms of really growing a business that we heard Wells focus on this and other banks focus on sort of the premier set of consumer?
Dontá Wilson
ExecutivesYes. Premier Banking is our major growth engine within consumer and small business banking, so much value and the opportunity to really grow the business, deepen relationships and add significant profitability by optimizing and executing against our Premier strategy. When you think about our premier book, 60% of our current deposit balance sheet is made up of Premier and Premier potential clients. So a big opportunity. We make our client lifetime value at 6x more profitable on a premier client in mass retail and 4x more profitable than a small business client, so a huge opportunity to drive profitability. But what's equally exciting is deposit opportunity. So these are clients that we have already won. We have a right to win, and they have with them $650 billion of deposits off us. And so we know that because we have financial plans and some analytics that allow us to see that. And they have $2.5 trillion of investable assets off of us. So just a real meaningful opportunity to grow the business. And it's much more efficient to do business and more business with existing clients than to pay for a new client. So we really are positioned well. And how we're scaling to attack that opportunity are three ways. First is digital. I mentioned we're a digital first, but not digital only. So we're providing digital financial planning at their fingertips so they can do goal setting and they can start their process and they get on a trajectory to financial success. Second is we're investing in our branches. So of course, you're putting branches in massive fluent markets and branches that are already in massive foreign markets, we're renovating them. But we've been upskilling teammates along the way to be prepared to better serve that clientele and we're investing in the right tools to help them identify which client to talk to for the premier opportunities and what the primary gaps and products are for that client when they come in. And then third, we're expanding our Premier Banking team. So we're investing in increasing how many people we have covering that segment because it's a super important segment. And we're already having real success. So 2025 our production went up 20% in deposits for the Premier segment. Our lending went up 30%. Our financial planning went up 13% year-over-year. And what's important about financial planning is that it's the core to the relationship. When we have a financial plan with the client, we make 39% more revenue. So we have good momentum, and we feel excited about what '26 offers for us.
L. Erika Penala
AnalystsI'm guessing that the response to this question is going to tie back to what you've started to unpack. What are the two to three big priorities for you in 2026 in terms of deepening relationships and executing on profitable growth which are clearly cornerstones to achieving your 15% ROTCE target at the top of the house?
Dontá Wilson
ExecutivesYes. So the #1 priority is focused on performance management because we have this amazing opportunity in front of us. And as you know, that execution is critical. That vision without execution is ultimately hallucination. So we're focused on really executing. And so that means that we have clear accountability. We've elevated our performance standards. We're managing great routines. We're using dashboards in real time to make sure we understand the performance of our company, and that is continuing to improve on a daily basis. I'd like to say we manage by the watch, not the calendar and how well we're doing and performing for clients. So that's the first thing that we're focused and dialed in on performance management. Second is around really deepening with our premier clients because it's a wonderful opportunity to grow that particular franchise. We already have a right to win. And we talked about the 3 Ds kind of execution model. So we know if we get that deposit first. And then if we have primacy, so not just any deposit, but around primacy, you make 20% more in revenue from that client, that gives you a chance to deepen with strategic credit, with payments and investments and then you ultimately try to get them into a digital experience that can serve them in the most cost-efficient manner. So delivering the [ 3D model ]. And then the third thing would be really around executing our national consumer lending businesses. If you really want to accelerate our ROTCE. Those businesses, Sheffield, Service Finance and LightStream give you your quickest way to doing that because those are high ROA business and we have a competitive advantage in those markets.
L. Erika Penala
AnalystsSo I just wanted to ask a follow-up question on performance management. Are you happy have you realigned the incentives in terms of trying to motivate your teammates towards these targets, particularly given the wealth franchise that you have?
Dontá Wilson
ExecutivesThat's exactly right. We have done a really good job of not only making sure that our incentives are aligned, but our scorecards are aligned. So we manage both for those to be able to drive the performance. And as you can imagine, deposits is the most influential thing on their scorecard and their incentive. And as you mentioned, this is really about creating a continuum of success. So if we do a really good job with our premier clients because we're serving the mass affluent then our job is to graduate them up to the wealth experience. And then Kristin and her talented team can take it from there and help them continue on their journey to financial success.
L. Erika Penala
AnalystsYou talked about empowering the consumer at the palm of their hand. Clearly, digital channels continue to reshape the client acquisition and client experience process. So how are you leveraging technology and digital to enhance the banking experience and more importantly, drive that growth and that deepening across your base?
Dontá Wilson
ExecutivesSo digital is centered to our success. Again, we talk about digital first and not digital only. So it's critical to how we win in this particular space. 2.5 million clients sign in digitally every day. And so our goal is to make sure that we are developing experiences that are digitally empowering but also deeply relational. So we'd like to play at that intersection. And some things that we're doing, first, on the engagement side, we're investing in Truist Assist. So Truist Assist is our AI-enabled mobile bot that has over 200 use cases that solve client experience items for clients. 80% of those transactions or queries are solved within their digital experience. So they don't have to go to a branch or they don't have to go to a car or call a call center. So that's one way. Truist Insights. Again, we're delivering over 500 insights a year to clients. We're investing in things that really improve the navigation. So UI and UX, we're investing in bill pay and Zelle. So all the things that would transactionally help deliver a very good experience for them. That has allowed us to now move 70% of our transaction experiences to the digital channel. And so when you do that, you obviously open up capacity for our teammates to do more financial planning to do more deposit gathering. The other area we're investing in is digital commerce. So our largest branch is a digital branch. And so we're very focused on investing in the digital experience, think about search engine marketing, search engine optimization, digital display advertising. We're investing in things like ID verification so that when clients come and they try to open up account, we have APIs that go to DMV to verify that their uploaded driver's license is legit, so we can bring more clients to the front door. We've invested in direct deposit switching. So the clients used to have that friction and they never wanted to change banks, but now we allow that in our experience. All those things are adding up to really meaningful results. So 40% of our new-to-bank clients now come through our digital channel. And if you think about the type of client that we're getting, the average age is 36 years old, and the average income is $80,000. So these are wonderful future premier segment clients, and we're showing just really, really good success driving the business in those channels.
L. Erika Penala
AnalystsSo speaking of AI, I'm glad you brought that up. You mentioned Truist Assist as a real-time example in terms of how you're using AI today. What are the most compelling projects that you're working on within CFPB? And if you just take a step back and think about AI in 3 to 5 years in terms of the delivery of the retail model, how is it going to change?
Dontá Wilson
ExecutivesAll right. So you know you're about to really excite me being a former key digital officer and go on for two hours on this topic. The one thing I would share is that at Truist, the good news is that we're not starting from scratch, we're starting from experience. And so we have already been doing AI and implementing AI use cases for many years. But in fact, in CSPB, we have over 16 use cases that we're tracking that's already adding real value, real client engagement elevation. We're already saving millions of dollars. We're making millions of dollars, and we're underwriting billions of dollars of loans. So we talked about Truist Assist, we talked about Truist Insights already. I gave you a couple of other examples. One is within our call center. We get millions of calls, as you can imagine, every single week. And with those calls, our agents a year ago would have to write down the next follow-up activity and also track what those complaints were. Well, today, we have AI that's able to do that in two to three seconds. So that agent can get on to the next call. And then we have the right -- the effective tracking mechanism to be able to document what happened on that particular call. Another area that we're using it is LightStream. LightStream is one of our phenomenal platforms and in LightStream, we're underwriting billions of dollars because we have AI on top of our underwriting system and that allows for our auto decisioning to be more elevated than they were a couple of years ago. So we went from 55% to 75% auto decisioning using AI. And of course, we use them in things like marketing and content where you can use generative AI to be able to do that more effectively and save costs versus investing in teammates. But it's all complementary because then we've taken those teammates and we're putting them on other assignments that they can add more value to the company. But the real way to think about AI and how I think about it and what we're working on, is to make sure we're thinking about it in the context of a much more robust opportunity, much more transformational. And so I like to use a [ 4R ] framework when thinking about the opportunity. So most people are talking about risk management. When you're talking about AI, you're talking about resiliency, which is operational excellence and how to take out money. The conversation has to shift to how are we better engage in relationally, leveraging AI and ultimately, how are we generating more revenue leveraging AI. That's why some of those cases, I mentioned, were revenue cases. And we need to take that [ 4R ] framework and apply it end-to-end to a segment. And then look at that segment and go through each sub-journey and say, "All right, how are we marketing? What are we doing that requires human behavior that ultimately we can replace with some dimension of AI? When we onboard them, what are the jobs need to be done by humans or can be done by AI? Will we service them or when we depart them?" And then you take all the AI solutions you have all the way from basic RPA to machine learning to Gen AI and a one-day agentic and then you do something transformational to drive revenue and have a different client engagement model. One area to explore, for example, for us, is a small business. We are providing our small business delivery 100% virtually. So we're already super efficient. However, applying AI to elevate that in a way that we could be more efficient and drive additional revenue is something that we're exploring. So those are some things that we're doing as it relates to AI. As you talk about the future, the future is unlimited and what's going to determine what we can do or not will be guided by the regulatory environment. But in the near future, obviously, people are trying to unlock agentic AI if we get the right regulatory environment and do that, you can see digital agentic commerce take place in your digital experience. So when you come down here to Miami, you'll say, "I want to go to this particular hotel. I want to dine at this particular experience. And this is how you want to travel as it relates to air travel.", and you'll just talk to your mobile bot and it'll take care of all the reservations and pay for it. So that's something that can easily happen. If you're trying to optimize your portfolio, you'll have your bot, as soon as the market changes, you can optimize your portfolio because your bot would react to that information. So you'll see that happen. Beyond that, the next phase of it is really interesting, Erika, because we're going to start to see B2B experiences evolve. And when I say B2B, that's bot-to-bot. So as we're thinking about building our bot, remember, clients are getting more educated. They're going to build their bot. And so journeys are going to change because at each point in the journey, you would think or have to solve for how are clients thinking and then what's their emote around the purchase or that particular transaction. Well, bot-to-bot may remove some of the emote so you got to remember that, that exchange will now be different because it's bot-to-bot and how do you build a different experience as bot-to-bot, but also keep empathy at the center because innovation -- well empathy is empty. And then long term, I think about things like when quantum computing is on top of agentic AI, the speed in which you're able to deliver services for clients. So a lot of people talk about hyper personalization, well you're going to go to hyper intuition because it's going to have all these data sets and it's going to feel like, "I already made that decision." because it's going to be so quickly available for you to make an action. Those are some things you'll see in the future.
L. Erika Penala
AnalystsSo where does the branch fit into all this? So you did mention expansion plans, 100 new branches, refurbishing 300, but also retrofitting them, maybe not just physically, but just thinking about it differently and trying to future-proof that delivery mechanism. How does it -- what does the new branch look like? And how does it fit into everything that you just mentioned?
Dontá Wilson
ExecutivesSo our branches are insight-driven branches. So they're different on purpose and by design and we think about the 100 branches that we're going to build, they're going to be a mass affluent market. So consistent with our strategies to deliver for our premier client segment. and the branches that we're renovating on top of our normal renovation run rate are in mass affluent markets as well. These branches are focused on advisory, not transactional. So they have a smart design layout that leans into planning and making sure we have all the capabilities being staff trained and skilled but also the technology to help planning be delivered in a very robust and efficient way. And so those are the things that we're going to do to make sure our branches are fit for purpose and fit for Truist's future. An example of inside-driven branch, if you went to our Collins Avenue branch here again at Miami, you would walk in, Erika, you'll be greeted by someone that has a very upbeat personality, a warm smile. They'll say, "Thank you for visiting us at Truist. How can I care for you?"
L. Erika Penala
AnalystsSomeone like Brad.
Dontá Wilson
ExecutivesSomeone like Brad, exactly or like Melissa, "How can I care for you?", then they will walk you over to their office and they will pull up your profile. And as they're pulling up your profile, what we've done is we have now powered them with data and analytics that tell them more about you. so that they're more prepared to have a better conversation, they're more confident and their call conversion success increases. So we have this thing called connection tiles. There's 5 things that pop up and say, these are the most important 5 things for Erika based on what we know about her. So there's any product gaps that you have or if you had a deposit come in and it's in your checking account and you don't have any money market solutions with us, the teammate will click on that connection tile. It gives them the script. So again, that gives them the confidence and they'll have a conversation about something that's more real time in your life, and that improves the overall experience. So that's what an insight-driven branch is. And the way we think about branches, we are investing in such a way that accelerates our return. So it's very scientific. We use the S-curve type of model, looking at what's the branch density and we want to be at a minimum 5% and we don't want to be any more than 15%, above 15%, you have diminishing returns below 5%, you don't leverage the scale that's available. And so we're going to markets that have great population growth good employment and where we already have momentum. So Austin, Dallas, Philly, Atlanta, Charlotte, D.C., Orlando, and right here in Miami.
L. Erika Penala
AnalystsSo let's put that all together in terms of core deposit growth, right? We've seen strong loan growth in 2025 and the company continues to emphasize core deposit growth, a strategic focus this year. So what's your approach in terms of growing these consumer deposits? You've talked about the different ways to capture and deepen and distribute. Are you leaning into new products? How do you think about pricing? And again, how much does experience matter as you attract and retain consumer deposits?
Dontá Wilson
ExecutivesSo we're coming off a year in which we have some really good momentum. So if you think about three years in a row, we've grown net new. Last year, we were able to grow net new as well. And then last year, we had better than peer performance and consumer deposit growth. despite the overall industry and consumer being a little modest in growth, we outperformed peers and growth. We also outperformed peers in managing rate pay. So we're growing in a very profitable way. We're going to take that same profitable framework into 2026 and have already begun to do so. And the way to think about how we're very targeted and making sure we continue that and do even more is that we're focusing, first, on a premier opportunity because we already have the right to win. Those clients already enjoy their experience. We know who they are, and we're proactively calling them because this is a contact sport and sharing the value proposition in ways that perhaps we haven't shared before. We're focused on small business. So small business. We have a million small business clients. We have good market share. However, we only have 20% of our small business clients that bank with us. That's a huge opportunity. we just didn't ask before. So now we're calling, we're asking and we're winning, and that's a significant way to grow our deposits. And it aligns our small business strategy to our premier strategy, which is an inclusive strategy. And the third item is around retention. Like it's great to have a lot of production. But if we're not doing a great job with client experience and creating distinctive services and distinctive experiences, then you'll lose it on the back door. So we're very focused on retention. Again, we outperformed the market last year on retention, and that's with our talented teammates, but also how we build the connected channel experience where you can get the best of both service delivery. It doesn't matter if it's in the call center, in the branch or if you're talking to your banker.
L. Erika Penala
AnalystsSo you touched upon earlier in our chat about some differentiated lending businesses at Truist, Sheffield, Service Finance, LightStream. Can you talk a little bit more about these businesses and why they're important to the company?
Dontá Wilson
ExecutivesYes. We have a very high-quality, diversified consumer lending portfolio. And what's really exciting, we have a couple of these national consumer lending platforms that give us the optionality to really accelerate our returns given that they generate high-yielding assets. They have return on asset. Our return on yields are around 7% to 8%. So they have good raise. We have good credit quality, and we know how to execute these businesses at scale. We have number one market share, for example, in the Service Finance business. We're top two market share in Sheffield and in LightStream, we're in the top 10. So we have the ability to dial those up when we need them to accelerate returns. And that's what we're going to be focused in on this year. So this year, we're going to dial those portfolios up, continue the growth trajectory they've been on over the last 1.5 years, and that will accelerate returns for us. Those businesses just to describe what they are, LightStream is an end-to-end digital business that allows us to take an application digitally, allows us to close it same day is targeted towards super-prime clients. And again, it offers high risk-adjusted yields for the company. So that's a good platform. We have a good share. We've actually taken that product and we've integrated it into our core Truist mobile experience, and we've integrated it into our branch experience. So not only we're growing nationally, we're growing better within our core. Our Service Finance business is a great business. That business is focused on providing contractors the opportunity to provide loans for their clients. when they are at the kitchen table, talking about home improvements. And so that's good, business, it continues to grow, again, good, attractive returns in that business. And in Sheffield is a phenomenal business that business focusing on financing sports, power sports as well as outdoor power equipment and trailers. And we have good dominant share there, and we're really able to effectively grow that business.
L. Erika Penala
AnalystsI would think Service Finance could be particularly compelling given the amount of home equity in homes as well, right? And the desire for people to expand given the lack of movement, right, in new homes. Let's talk about auto for a second. You've had strong growth in auto last year. There have been some recent concerns on consumer sentiment and health. So how are you thinking about the growth in both dealer finance and regional acceptance? And are you seeing any signs of credit stress in these portfolios?
Dontá Wilson
ExecutivesSo we're not seeing any signs of credit stress that's more elevated than where it has basically normalized that currently back in 2022 and 2023, we derisked these portfolios. So we're ahead of the game to make sure our credit quality was good and stable and met our appetite. And as it relates to these portfolios in 2026, you'll see us dial consumer auto down because we're dialing up things in commercial, and we're dialing up Service Finance, we're dialing up Sheffield and LightStream. So we're focused on portfolios that could be a lot more accretive to our financial returns. So we're intentionally dialing it down. But what's really good is when that portfolio is more accretive and have better financial returns. We know how to quickly dial it up. And that's that optionality I mentioned across the portfolio.
L. Erika Penala
AnalystsSwitching gears to small business banking. And clearly, small businesses have faced significant challenges over the past 5 years. COVID, inflation, the like. You do have a new head of small business banking on board. How are you thinking about supporting your clients and driving growth in this business?
Dontá Wilson
ExecutivesYes. Really excited about our small business opportunity. 90% of our revenue in small business comes from deposits and from fees. So it was highly accretive to our return profile. And we brought in Claudia last year, and she's brought in a very upbeat focused, high-performance orientation. So we've elevated our performance returns. We have trained our teammates to continue to train them and upskill them. We've brought in new analytics to identify what our greatest opportunities are so we can have greater call velocity and improved call conversion. And we're looking at how you do that even more efficiently leveraging the technology tools. And so she's bringing some ideas as it relates to like, hey, not only be virtual, but let's be digital, so it can be more efficient in our attacking of the marketplace. And so we're excited about it. One of the best things we did was align it with our Premier strategy. And so we're able to not only win in small business for a small business team makes now talk to their clients about bringing in their personal deposits. And so we're going to do the combination of those things to drive our small business performance.
L. Erika Penala
AnalystsSo let's just pull back. I know I asked very specifically about auto. And I was just looking at your schedule for today, you did meet a lot of international clients. There's a whole sort of theme of the K-shaped consumer in the United States, the K-shaped economy. What are you seeing, right? You have a very good lens in terms of overall financial health for the consumer. Can you talk about any areas of concern and maybe areas of concern that you think are sort of overrated, right?
Dontá Wilson
ExecutivesYes. So I get the great privilege to be with thousands of clients every single month and studying millions of clients every single day and watching what's happening within the market. And I would tell you some very interesting things happening, Erika. So two observations. One, when you look at the K-curve, you have the upper income bands that continue to perform well. You go to any of the restaurants here in Miami, it's packed, shopping centers are packed. And so things are kind of business as usual. So their spend year-over-year is continue to improve. When you look at the low income bands, you're seeing some liquidity drop and you're also seeing some deterioration in credit but not significant, and they're continuing to also spend. So it's interesting, the K-curve is lifting in the same trajectory as it relates to spin, although deposit liquidity has come down a little bit and some credit deterioration. So that's the first observation. The second observation is even more meaningful that consumers' beliefs don't match their behaviors. And my dad, used to tell me a long time ago, "Watch what people do more so what they say and you'll learn a lot more." So they're giving surveys or taking surveys that sentiment may not be as high as we would hope that it would be. But what they're actually doing is totally different. They're spending, they're active. And so that's something that we're seeing. And the driver behind that is really employment. So employment is still generally strong. Not only that, but you have wages that are increasing at a pace higher than inflation. So that means they have more purchasing power. So the thing that I look at is, "All right, what would need to change for that to go in a different direction?" Well, unemployment would need to go up higher. And if you look at a regression analysis, go back to 1995, we looked at the data and say, "Well, what number would that need to be?" Well, you're talking about 70 bps or more before you have significant deterioration. And if you look at what Moody's has projected for this year, it's only 40 bps. So that gives you a sense of a potential stable economic environment for this year. But if unemployment did go up 100 bps, 150 bps, then what happens? The first thing you would see from a signal perspective is that your deposit liquidity would come down. You're not seeing that today. The class of liquidity is about the same per household. Second, you would see the request for minimum payments go up. So in our credit card portfolio, for example, we have 6.5% minimum payments every single month. That number is down from last year. So it's going the opposite direction. Then you would see utilization go up on their credit cards or on their Home Equity line of credits. And today, the utilization is about the same as it was last year. So you're not seeing that take place. And after you see that, you'll start to see FICOs come down, and then obviously, you have credit challenges. So we're not seeing that today. Now that could change, another two months or three months, I could be back in front of you and talking to you about a different environment. But in near future, we feel optimistic but we're very alert and we watch it every day, and we have the optionality to dial up or down our appetite at any given moment, and we pay attention to those signals and make those determinations every day.
L. Erika Penala
AnalystsDid any of the spend trends in the consumer, do they get impacted by any sort of the policy noise the way corporates get impacted? Or was it a fairly straight observation as you think about like Liberation Day last year and all of that?
Dontá Wilson
ExecutivesSpend was the same and only thing that really impacted spend, like take the lower income. They move more from -- more away from discretionary to nondiscretionary. So you have those type of patterns, but it got nothing to do with policy. It's just where they are on the income band and what's happening in their unique lives.
L. Erika Penala
AnalystsGot it. So we talked a lot about different topics today, and I think it was super helpful for investors to hear about what's going on in your business. As we look ahead, what excites you the most about your business? Is it growth, innovation, deepening client relationships? And what are the two to three things that investors should sort of watch out from Truist in 2026?
Dontá Wilson
ExecutivesThe same thing that excited me day one in doing this job is the same thing that excites me today, and that is helping our clients have better lives and get to financial success. And if we do that well, we win and if we win shareholders win. So I'm excited about driving that 15% ROTCE target by way of starting with the client. And what investors should watch for are what markers would be increasing client deposits, deepening with premier clients, making sure that we elevate our digital engagement. So we are serving clients in the most efficient way. Sustained credit discipline is super important. And then we need to make sure that we're doing a wonderful job of retaining clients because that's super important. So watching how we perform from a voice-to-client perspective. We're doing that today. So these are good markers that are already signaling that we're winning. And I'm excited about the future, Erika, the momentum is real.
L. Erika Penala
AnalystsGreat. So that's another bullish presentation from the morning. And I don't see any questions in the iPad. So Donta, thank you so much.
Dontá Wilson
ExecutivesAll right. Thank you very much.
L. Erika Penala
AnalystsThank you.
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