Laird Superfood, Inc. (LSF) Earnings Call Transcript & Summary

February 26, 2025

NYSE American US Consumer Staples Food Products earnings 34 min

Earnings Call Speaker Segments

Trevor Rousseau

executive
#1

Thanks, and good afternoon. I'd like to welcome everyone to the earnings conference call and webcast for Laird Superfood's fourth quarter and fiscal year 2024. Joining us today are Jason Vieth, who serves as President and Chief Executive Officer of Laird Superfood, and Anya Hamill, our Chief Financial Officer. At this point, everyone ought to have the earnings release from the company, which we filed today once the market closed. You can find it in the Investor Relations area of Laird Superfood's site, www.lairdsuperfood.com. Prior to getting started, I want to point out that management might offer forward-looking statements on this call as contemplated under federal securities laws; such statements reflect management's present expectations and carry risks and uncertainties that may lead actual results to differ materially from what has been described. For a detailed discussion of those risks and uncertainties, please see today's press release along with other filings with the SEC. With that said, I'll hand things over to Jason.

Jason Vieth

executive
#2

Thanks, Trevor, and good morning, everyone. I'm delighted to tell you about what was a standout finish to 2024 for Laird Superfood — a year that really highlights how we've become a premium, high-growth brand with solid margins and enormous upside. Across all of 2024, we posted an outstanding 27% increase in top line growth, with net sales hitting $43.3 million, compared with $34.2 million during 2023. During Q4 by itself, net sales climbed to $11.6 million, which is 26% higher than Q4 2023. That pace of expansion isn't merely noteworthy on its own. It leaves the typical consumer goods and food industry figures well behind, since top line growth in those sectors generally stays near 3% to 5% each year based on industry benchmarks. Rather than merely matching the field, we're setting the pace. Just as encouraging is how our profitability metrics have improved. Across the full year, gross margins held at close to 41%. That marks an increase of roughly 11 points compared with the 30.1% we recorded for 2023, and it came from strategic sourcing, a move to a variable cost manufacturing approach, and disciplined management of trade spend. For context, food companies usually average gross margins somewhere in the mid-20s to low 30s, and for many of our most premium peers the figure lands between 25% and 35%. The fact that we can hold onto these margins while expanding at close to 30% shows how strong our business model is and how focused we are strategically on operational efficiency and premium positioning. Two key strategic pillars we laid out on earlier calls have powered this success: fast growth in e-commerce, especially on Amazon; and major progress in broadening our wholesale distribution. Let's begin with e-commerce. During 2024, our e-commerce channel expanded 32% year-over-year, driven by our Amazon platform, which both regained the ground lost from our 2022 quality event and beat our internal expectations by a wide margin. Q4 followed the same pattern, with Amazon turning in its best quarter ever for Laird Superfood, powered by better inventory management, targeted marketing, and rising consumer demand for our plant-based creamers, coffee and hydration products. Amazon now represents over 40% of our e-commerce channel, and we anticipate that share will keep rising in 2025 and beyond. Our direct-to-consumer business likewise posted a healthy gain for the year, supported by a move toward a subscription model, which today makes up close to half of our DTC sales and stands as proof of the loyalty and trust consumers have in our brand. When it comes to wholesale, we've made enormous headway in growing our retail footprint; during Q4, we landed new distribution with major retailers such as Kroger and Safeway Albertsons, adding to earlier and continuing wins with partners including Whole Foods and Sprouts. Wholesale net sales for the full year rose 19% year-over-year, delivering 41% of our total company revenue. This growth shows not only wider reach, but also better dollar sales velocity at existing accounts, thanks to existing promotional strategies and strong consumer pull for our products. Across the 12 weeks that concluded on December 29, our retail sales throughout the MULO universe rose by roughly 35%, and that figure reflected robust expansion in both distribution points and dollar sales velocity. Also in Q4, we managed to kick off the upsizing of our liquid creamer into a 750-milliliter package, a move that matches what the category typically offers and amounts to a 50% volume increase for the product. Simultaneously, we succeeded in enhancing the nutritional benefits as well as the taste profile of the formula we use. I'm happy to share that this transition is wrapping up right now and appears to have unfolded smoothly, with only a minimal number of out of stocks and hardly any surplus inventory of the size being discontinued; previously, I've witnessed similar product transitions derail at far bigger companies possessing significantly more resources. Consequently, I feel tremendous pride in the Laird Superfood team for how it carried out this crucial initiative. Turning to supply chain. I'm happy to share that our business operation delivered a robust quarter and a quite strong year. Even with ongoing commodity pressure affecting coffee, cacao and coconut milk powder, our team proved remarkably resourceful in building and nurturing supplier relationships spanning our ingredients, manufacturing and distribution partners, and we largely succeeded in offsetting the cost impact throughout this period. We've said many times that our aim is to reach a gross margin in the upper 30s, and we closed 2024 at close to 41%, with Q4 landing at close to 39% even with the cost pressures just mentioned. On that note, everyone knows by now that inflation keeps persisting within the food industry. We believe a good number of the recent commodity increases have stemmed from opportunism and trader activity, and we think a correction could arrive in some, or perhaps many, of these costs at some point during 2025 and beyond. We've handled ingredient procurement with great care and are likewise uncovering efficiencies within our operation that offset part of the cost increases. Because of that, our plan is to raise price solely at the moment and only in the event it becomes necessary, since we'd rather preserve our robust volume growth whenever we can. What that means is we might opt to briefly give up gross margin points in exchange for gross margin dollars, so that once some of these costs return to lower levels again, we can possess a larger business featuring a strong gross margin profile. Through this approach, we think we can optimize how large and how profitable our business becomes down the road in order to maximize long-term shareholder value. When a business is expanding as quickly as ours, keeping the supply chain up to speed can prove difficult. That's what has happened to us across recent months, since sales of our creamers and instant latte products have again and again exceeded the sales forecast, thus generating out-of-stock situations affecting several of our most popular SKUs. Had those availability problems not occurred, our estimate is that Q4 net sales would have been higher by over $1 million. While pursuing fixes for these problems, the team managed to locate extra raw material sources as well as backup vendors, and that ought to assist us in lessening upcoming product shortfalls and keeping input costs in check; across recent weeks we've already started returning these items to inventory, and we anticipate leaving these shortages behind shortly after Q1 wraps up. During Q1, sales will feel the effect of these unavailable products, even so we're still tracking toward robust expansion in 2025 and feel confident about where our business is headed overall. At this point, I'll pass things to Anya so she can walk through the quarter's financial specifics along with those for the entire year.

Anya Hamill

executive
#3

Thanks, Jason, and good afternoon, everybody. I'm happy today to walk you through the financial results we posted for the fourth quarter and for the full year 2024. Following record high net sales during the third quarter, we turned in yet another quarter of top line growth in Q4 that was almost as strong. Net sales rose 26%, reaching $11.6 million, up from $9.2 million during the same period a year earlier. Our wholesale channel paced the company's growth this quarter, climbing 52% year-over-year and representing 42% of our total net sales; distribution expansion in grocery and faster velocity at shelf in both retail and club fueled that growth. E-commerce sales climbed 12% year-over-year and made up 58% of total net sales, with meaningful gains in media efficiency within this channel. Strong sales on Amazon.com powered that growth, extending the momentum from the previous 3 quarters and reflecting outstanding commercial execution. For the full year 2024, net sales rose 27% to $43.3 million, up from $34.2 million in the prior year period, with robust growth posted across every channel. E-commerce sales climbed 32% year-over-year and made up 59% of total net sales. Sales on Amazon.com as well as the DTC platform drove these outstanding results, fueled by growth in subscription revenue and repeat customer purchases along with higher order values. Starting with this reporting period, net sales from the Amazon and DTC platforms will be reported under a combined e-commerce channel, reflecting the fact that this is how we manage our business internally, since we have structured ourselves to be agnostic to consumers shopping on whichever digital platform they prefer. Wholesale sales climbed 19% year-over-year and made up 41% of total net sales, fueled by velocity improvements in retail and distribution expansion in grocery along with more efficient promotional spend. Gross margin for the fourth quarter was 38.6%, compared to 40.4% in the corresponding prior year period. This margin contraction stemmed from increased gross to net sales spend in retail channel tied to prior periods and not tied to fourth quarter activity. Slotting expenses were also higher, driven by new distribution expansion, and added to increased trade spend in the quarter. Sequentially, gross margin contracted 4.4 points versus the third quarter of 2024, owing to the benefit of supplier settlement recognized in the third quarter and higher trade spend in Q4. On a full year basis, gross margin was 40.9%, compared to 30.1% in the corresponding prior year period. That represents 10.7 points expansion, driven by lower raw material costs from a shift to direct procurement of key ingredients, full realization of co-manufacturing model benefit and planned reductions in promotional trade spend. We are confident in our ability to sustainably achieve gross margins at least in the high 30s in the coming quarters. In Q4, our operating expenses came in $1.3 million higher than during the comparable stretch a year earlier. A few things pushed that up: somewhat greater spending on marketing, fees paid to brokers and Amazon tied to larger volumes, plus people-related items like stock-based compensation, which doesn't involve cash. For the fourth quarter, our net loss reached $0.4 million, whereas we had posted net income of $0.1 million during the equivalent period a year ago. Looking at the whole year, net loss came to $1.8 million versus a net loss of $10.2 million a year earlier, an 82% gain that stemmed from growing the top line, expanding gross margin, and bringing operating costs down. Now, on to the balance sheet. We closed the quarter holding $8.5 million of cash with zero debt. It's especially gratifying to share that we've now posted positive quarterly cash flow for a third quarter in a row — $312,000 during Q4, and $807,000 across the entire year — which speaks to better performance and careful stewardship of working capital, which fell versus a year ago when cash is excluded even as revenue rose 27% year to date. Our projection remains that we hold enough cash to keep funding operations while growing the business and making the operating gains that move us toward breakeven and profitability. Beyond that, an asset-backed line of credit sits ready if we ever require it. As we look toward 2025, we anticipate further growth across our main business segments and channels, with our attention staying on carrying out strategic priorities. Given that, we're restating the guidance issued a quarter ago, anticipating net sales growth between 20% and 25% across the whole of 2025, and gross margins staying in the upper 30s even with pressure from commodity costs. I anticipate first quarter net sales growth landing under the full year target, since out of stocks weighed on our creamer business during the early part of the quarter; we're well along in fixing that, and I expect things to fully recover by the close of Q1 or the start of Q2. Later in the year, I anticipate net sales growth picking up speed compared with the full year guidance; we'll aim for adjusted EBITDA to reach breakeven across the full year and put any excess back into further top line growth. We anticipate negative operating cash flow somewhere between $1 million and $2 million as we invest in inventory to support top line growth and keep out of stocks to a minimum. With that, I'll hand things back to Jason for any closing remarks.

Jason Vieth

executive
#4

Thanks, Anya, and thanks again to everyone who's been part of this ride with us. In a food aisle that's packed with options, Laird Superfood is claiming its own distinct territory through a portfolio of functional ingredients made from whole foods. A 27% jump in sales beats almost every well-known brand in our sector, and a 40% gross margin tops even companies that have been around a long time. On top of that, succeeding in two channels — retail and Amazon — hands us a flexibility plenty of rivals simply don't have. We aren't merely a DTC favorite or a brick-and-mortar leftover. We're flourishing in both arenas and reaching shoppers wherever they like to buy; the past couple of years have been remarkable for our brand and our business, yet we genuinely feel we're only at the beginning. I've never been prouder of our team for everything we've achieved so far, nor more thrilled about our ongoing growth ahead. Operator, that wraps up our prepared comments, and we're ready now to take questions on the call.

Alex Fuhrman

analyst
#5

You brought up some inventory shortages that you've been contending with recently. Did they have any effect on Q4? Or is this really something that belongs more to Q1? Also, could you walk us through a time line for when you expect this to get sorted out, and tell us precisely what inventory investments you're making during this year to help ease the situation?

Jason Vieth

executive
#6

Alex, this is Jason. I appreciate the question. This is something we want to be sure we tackle very clearly right here. Yeah, the truth is that last year, as we headed into Q4, I believe quite a few people listening in probably noticed that we began running out of stock on certain products, especially in DTC and occasionally at retail too; and the truth is we began burning through inventory at a rate even quicker than we had anticipated, particularly on the items tied to coconut milk; and so what we did was start deciding where to direct that product. We served our subscribers before any new buyers, and that caused some of our marketing to slow down. And at the same time, we ensured we could keep our core customers supplied as much as we could, which was largely supplied; overall, yeah, we — it probably cost us, by my guess, according to our estimates, roughly close to $1 million in sales on the top line, which cuts both ways. We would have loved to have reported it and captured those sales. But on the other hand, it simply shows the demand. And even with growth of almost 30%, we still had roughly another $1 million that we could have had in stock, so — or rather, that we could have sold had we not been out of stock; and so this ranks as a top priority for us. The truth, though, is you need to keep in mind, unlike many of our competitors who can just toss additional ingredients and chemicals, and so on, into pots and crank out new "food", our food is nothing but a few ingredients. So when we run short on products made from coconut milk powder, we require additional coconut milk powder. And that requires time, it arrives from Asia. So it just creates a bit of a squeeze in your supply chain; we've reached out. We've found a couple of additional suppliers, so our supply is sturdier than it has ever been; we're very — as all of you know, we place a huge emphasis on quality, so those suppliers have been screened extremely thoroughly. They are all direct relationships for us too, and they give us the capacity to genuinely grow our supply from this point, which will pay off well as we're watching demand really accelerate here. We've got — regarding your question, during Q1, there will be some effect. We still anticipate strong growth here. As you noticed in the earnings release, we are holding to our guidance for the year; in spite of a few early challenges, we think we'll see 20% to 25% growth this year. So really, it's what I call a two-edged sword; demand has us excited, and we're able to boost our supply. Working it through the supply chain, getting it over here, putting it in the bags, and getting it onto the shelves simply takes a minute.

Alex Fuhrman

analyst
#7

Thanks, that's a big help, Jason. Now, moving on to a few of your items that don't contain coconut. I was struck to see that in the coffee segment, beans seem to have climbed around 40% this year, with over 50% growth in Q4. Could you explain what's behind that? It appears you've had considerable success with functional coffees, giving you lots of differentiation in the market. Has that been the main force behind your wholesale expansion? I'm aware you've built a very solid business with coffee beans at several important retailers.

Jason Vieth

executive
#8

Correct, Alex. What we refer to as our coffee solutions — ground and whole bean coffees, our creamers, and our instant lattes — have all performed exceptionally well across the past 2 years. And we're seeing substantial retailer adoption. For us, coffee has been somewhat surprisingly robust, again in areas where demand has pleasantly exceeded our expectations. We've experienced really strong uptake not just in wholesale but also online, through Amazon and DTC too. So it's a category, clearly, with rising costs that we have — we've been monitoring closely. Up to this point, we purchased much of our coffee, I'd say, from an advantaged position. And we're tracking it carefully and making decisions, I believe, that are quite strong for our P&L; we recently implemented pricing on our coffee. We announced a modest price hike of $1 per bag in online channels and then applied it commensurately to the retail trade. We've staked out a position on price. As I said, we care far more about gross margin dollars than gross margin percentages. And we still very much plan to hold our gross margin in the high 30s, but we're ready to give up a couple of points to capture a couple of dollars in incremental sales. Because keep in mind, compared with what we expected, we have the chance to sell products we hadn't anticipated, generating extra revenue and therefore extra gross profit dollars, which matters greatly to our business and our cash position; so that's how we're running it. I believe we're running it very smartly; we've got eyes on all of these, with trackers we review daily, and we saw some easing in the coffee market lately and are taking advantage of that. And so I think we're positioned really well to keep growing that business. And consumers want it. It's the functional coffee, as you mentioned. It's also the functional lattes, where we incorporate our Performance Mushrooms into those coffees. There's definitely some innovation happening on both of those fronts, with fresh offerings that have been performing strongly, and that whole segment of our business is something we're genuinely thrilled about.

Alex Fuhrman

analyst
#9

All right. It's really encouraging to learn that you're gaining so much momentum in that area. I definitely share that view — there isn't much else available on the market offering the kind of functional advantages for coffee that your company does; so it's good to see things going well. And thanks for the detailed walkthrough, Jason.

Jason Vieth

executive
#10

Sure thing. Thank you, Alex.

George Kelly

analyst
#11

To start, perhaps a question about modeling for Anya. I was interested in the remarks regarding gross margin — might you be able to get a bit more granular on how much you're prepared to absorb or sacrifice during the early portion of 2025? Should we anticipate gross margins declining somewhat relative to the Q4 figure you reported? And after that, how does it play out across the rest of the year?

Anya Hamill

executive
#12

George, it's Anya here. Thanks for asking. Indeed, our plan is to keep gross margins within the high 30s. Clearly, there is inflation in commodities, and that is a dynamic we are monitoring closely. As Jason said a moment ago, we've implemented some pricing in our coffee business, which is setting records when it comes to cost inflation. That price increase has been applied in our online channel and in wholesale too, and we will keep watching how things develop. Yet, as Jason mentioned, we're prepared to exchange a couple of points of margin versus our prior level — the 40s or higher — in return for market share and actually expanding the top line; however, I will — we typically don't provide quarterly guidance. Therefore, I'll stay with our annual guidance that gross margins will be in the high 30s.

George Kelly

analyst
#13

All right, that's reasonable. Moving to my next one, regarding the updated size for the liquid item. Jason, I was interested because during your prepared comments, I believe you said something like that launch appeared—that it appeared to have gone nicely. I wanted to know if you could share further details on velocities, or really just anything you've observed since that item reached the shelf. And maybe a follow-up on that same subject: how exactly are you factoring the new liquid item into that 20% to 25% revenue growth goal? It looks like such a massive category. Now you have this item that's more competitive, and how are you accounting for that? Does it make up a meaningful share of the growth within that goal? Or are you simply letting it grow, and it might be upside to that goal should the launch succeed?

Jason Vieth

executive
#14

Yes. Excellent questions, George. Thanks, incidentally, for asking them. The way I'd frame it is this: it's too soon to know. That's the reason I described it as seemingly having gone nicely rather than directly stating it went nicely. What I do know went nicely is that we were able to finish the transition with minimal inventory or waste. So we're quite happy with how that transition unfolded at the retailers. I'm not aware of any significant distribution loss. I'm not aware of distribution loss, but definitely nothing significant occurred because of the upsizing, which isn't always simple since you're dealing with different shelf heights, and so on. And we faced no difficulties with that. So to my knowledge—and the production also went smoothly. So to my knowledge, it has gone extraordinarily well. That said, we still don't have any sales data; so returning to your question, your actual question here, which is what do we know regarding sales. Our expectation is there will be somewhat less than a 1:1 translation. We've increased the volume by 50%, yet we're only anticipating roughly an 80% translation of volume units, where previously you had product on shelf and now you have bigger products on shelf. The truth is often in consumer goods, you don't really observe a step down. So we're hoping that will be the situation. We're ready to support that demand if it shows up sooner than we expect. And then we are, naturally, aggressively out selling extra volume. I agree with you, George, a very large category. We're actually maintaining our position well with a couple of key retailers in the natural channel; and we've just begun making some of the expansion into the conventional channel, as we talked about on earlier calls. So fingers crossed. Our view is that this offering stands the best chance of truly making the leap into the mainstream channel within the coming 2 years — though, honestly, several other offerings are beginning to demonstrate genuine potential to do the same. So we do have — I'd say to you, our expectations for this offering are elevated. We expect there may be some upside performance in this year; however, it's simply premature to declare that.

George Kelly

analyst
#15

Okay; that context helps. And then perhaps only one more. Going back to the out of stocks, I suppose the question is, is there kind of a limit on these items that you're running into? How much additional supply exists for coconut milk powder? And I mean, when you look ahead across the coming 2 to 3 years, is there just like — is this going to be a continuing problem? Or is it actually just kind of a matter of timing?

Jason Vieth

executive
#16

Yes. Excellent question, George. What I'd say is, compared with what we use, we hardly make a dent in the total coconut supply; so — and the truth is coconuts are utilized in many different ways. There's coconut milk, there's coconut sugar, there's coconut oil. And when extra demand shows up for one of those items, they can move around. As the coconuts mature, you can make only 1 of those 3. So a choice has to be made. But if we were to increase demand and need more, there would be a chance to shift away from a few of the lower-value items toward the coconut milk powder regardless. But we've hardly begun to scratch the surface; so that doesn't concern us. What concerns us, somewhat unique to us, is the quality standard we insist on from our coconut milk supply, which simply means we must go over, we must qualify the suppliers, we must taste what they make, we must grasp how their product is made. And so our process is somewhat slower. We believed we had all of our demand covered by one supplier for this year and then for next as well. They're building extra facilities just for us, which wound up being delayed, and we simply couldn't pivot as fast as we needed to. And it was the ideal storm because demand also surged for those specific products at the same time; and so that left us in an out-of-stock situation which, as you know, just requires some time to recover from. We're filling everything hand to mouth. And I believe keeping everyone in fairly decent stock, but there's definitely more opportunity. And once we can get all of the supply fully online, we expect to be able to meet that demand too. And that — as I said in the prepared remarks, we expect that to occur sometime right around the end of Q1. So we're not far from it at this moment; it isn't as if we're out of stock. We definitely are — it's just a bit of whack-a-mole where you're out of Sweet & Creamy, and then you might be out of Sweet & Creamy with Adaptogens and then you're out of turmeric. And so you make those as they come up as the additional coconut milk powder is received. So that's the approach we've taken. It's a hard — honestly, just a hard business to operate in. And yes, we've definitely missed out on some sales. Still, we're confident we can win those back, and that supply will be there to make it happen across roughly the coming 4 to 6 weeks.

Jason Vieth

executive
#17

Thank you. Yes. Honestly, the one point I'd like to make on top of everything we've already covered is that 2024 proved to be a truly thrilling stretch for us at Laird Superfood. During that period, we demonstrated that we had made it past the shift, past the reorganization we'd been describing, and we managed to lock in gross margins that actually exceeded our own objective. That meant we enjoyed something of an added windfall. Looking ahead, we fully expect to operate as a fast-expanding business carrying gross margins in the high 30% range, a profile that places us among only a handful of peers. That genuinely energizes us, and so does the direction we're headed. The difficulties currently facing us — the out of stocks — will fade. My belief is that the commodity pressures will fade too. As I said earlier, these are, in my view, genuinely temporary inflationary costs, particularly when we approach them that way. I'm confident we will watch them retreat from present levels; and even at present levels, as I noted, our P&L is capable of absorbing them. So it's a very thrilling moment for us, and I feel we're positioned extremely well to capitalize on the healthy food trends now spreading across America. Our products match those trends remarkably well, and the growing demand we observe stands as clear evidence of that; so we're thrilled. We'll return before long — only a handful of weeks from now — to discuss Q1, and I look forward to sharing an update at that point. Thanks to everyone.

Operator

operator
#18

That brings us to the end of today's conference call. We appreciate everyone for joining. You're welcome to disconnect your lines at this time.

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