United Breweries Limited (532478) Earnings Call Transcript & Summary
November 9, 2020
Earnings Call Speaker Segments
Operator
operatorLadies and gentlemen, good day, and welcome to the United Breweries Q2 FY '21 Earnings Conference Call hosted by DAM Capital Advisors Limited. [Operator Instructions]. Please note that this conference is being recorded. I now hand the conference over to Mr. Mehul Desai from DAM Capital Advisors. Thank you, and over to you, sir.
Mehul Desai
analystThanks, Lisa. Good afternoon, everyone. On behalf of DAM Capital and United Breweries, I welcome you all for our Q2 FY '21 earnings call of United Breweries. From the management side, we have Mr. Berend Odink, CFO of the company; and Mr. Poonacha from the Investor Relations team. I'll hand over the call to Mr. Berend for his opening remarks, and then we can open the call for Q&A session. Over to you, sir.
Berend Odink
executiveThank you, Mehul. Good evening, everybody, on the call. Thank you for joining. So today, we discussed quarter 2 and half year results of United Breweries. And as said earlier, I'll start with some opening comments accompanied with slides that were distributed. And after the slides and the comments, I will open it up for questions as usual. So on the key results highlight for Q2. Q2 saw sequential improvement from Q1 volume decline of 77% to Q2 volume decline of 48%. Q2 continue to be impacted by COVID-related restrictions but month-by-month improvements were noticed. For example, September volume [indiscernible] versus September of the prior year. If we look at some of the original challenges that saw improvement, that is the on-trade further opening up with on-trade, as I said, resuming for the first time in the number of states in September. Original excise duty increases were reduced in Orissa and Andhra. In West Bengal, we introduced a new excise policy on beer that results in lower consumer prices. With revenue and cost action, the company is at a positive bottom line and a gross margin of 16 basis points in the second quarter. Cash flows for the first half were strong INR 95 crore free operating cash flow against the negative INR 245 crore in Q2 last year. Net debt, INR 27 crores and interest costs were down by 20%.
Operator
operatorSorry to interrupt Mr. Berend, your voice is breaking up.
Berend Odink
executiveCan you hear now?
Operator
operatorYes, sir. This is a little better for but your voice is breaking up initially. So if you could repeat from the last minute.
Berend Odink
executiveSure. Let me go back a little bit to the results. So I said with revenue and cost action, the company delivered positive bottom line and gross margin up 16 basis points in the second quarter. Cash flows for the first half were strong with results free operating cash flow of INR 95 crore against the negative INR 245 crores same period last year. Net debt reduced by INR 27 crores and interest costs were down 20% for the first half. On the next slide, we show the EBITDA result of quarter 2 at INR 73 crores and 8.1% margin. Sequential growth versus Q1 was strong with EBITDA improving by INR 167 crore versus the Q1 loss of INR 194 crores, and all cost lines show decreases. Year-to-date, the impact of Q1 is obviously still having a key impact. EBITDA year-to-date is at minus INR 21 crore. If you move to the volume performance per region for quarter 2 and year-to-date, That is shown on Slide 6. We see North volumes in quarter 2, down by 32%, with recovery driven by Delhi, Rajasthan, UP and Haryana. In West, the volume decline is 37% due to gradual opening of markets with Maharashtra on-trade opening for early October. In East at minus 59%. You see that recovery in Orissa and West Bengal is relatively slow related to trade restrictions and taxation. In South at minus 55%, Karnataka and Tamil Nadu performing relatively better, and Karnataka was one of the first as to open on-trade in September. In Telangana, we saw recovery relatively slow with permit rooms remaining close as of now. Kerala shows steady improvement. The net sales breakdown is on Slide 7. With besides a negative volume impact, the company realized a positive price/mix impact due to positive state mix, price increases and brand mix. The EBITDA breakdown shows the main impact being volume-related, which was to a significant extent, offset by higher gross margin, reductions in employee cost of 11% and other expenses of 37%. To point out that as other income is somewhat higher than usually by almost INR 30 crore. That includes income from a reversal of prior year doubtful debt provision. But this income was more than offset in the quarter by one-offs, related to amongst dollars provisions for stock positions and liquidation schemes for product that was at risk of expiry. Q2 is therefore not impacted by positive one-offs net-net. Slide 9 shows the free operating cash flow results, which was a robust INR 95 crore for the first half. The decline in operating cash flow was more than offset by improvements in working capital. And further, the capital investments were down as well as income tax. The resulting free operating cash flow in the first half was, as a result, INR 340 crores higher than the same period last year. Turning to the last slide on outlook and summary. The company continues to put health and safety of all staff and stakeholders first. Today, all breweries and functions are operating and fully compliant to COVID-19 protocols. The volatile trajectory of the pandemic results in considerable uncertainty on consumer demand. The company continues to dynamically manage cost and funding, balanced with appropriate brand investments to support our long-term market position while also actively engaging consumers. UBL is well positioned to navigate current circumstances with a leading market position, strong brand portfolio and robust balance sheet. The company continues to be optimistic about long-term growth drivers of the industry and is committed to strengthen its market position and driving profitable market penetration. With that, we were happy to take your questions. So operator, please go ahead.
Operator
operator[Operator Instructions] The first question is from the line of Abneesh Roy from Edelweiss.
Abneesh Roy
analystCongrats, sir, on sequential improvement and opening up of the bar. My first question is on gross margins. So you have seen spirits companies see severe gross margin pressure both in Q1 and Q2. In your case, you have seen gross margin expansion. So if you could elaborate the key raw materials, how it has been in Q2 and versus Y-o-Y? And how do you see the outlook in both the key raw materials?
Berend Odink
executiveSure. Thank you for the question. The outlook on key raw materials. One is what we said earlier, this season around is trading a bit better in terms of pricing softening up by around 10% versus prior year. So this is by now slowly finding its way in our cost of goods sold. On bottles, we see low inflationary pressure on new bottles. And for both barley and bottles, I would see a kind of similar outlook for the remainder of the year as they are the key input costs. And I think you have to read that combined with the positive state mix and positive pricing actions that the company took year-to-date in the first half and as a totality gross margin, but therefore upside.
Abneesh Roy
analystSo could you elaborate on last bit, which you mentioned, how much has been the price hikes and mix change. Any numbers you can put there?
Berend Odink
executiveYes. In the slide, we break it down. So if you compare Q2 to prior year on the prior year's are combined. It's also positive brand mix, but 2 main elements contributing to that. It's the state mix and the pricing increases.
Abneesh Roy
analystRight. My second question is you've given beautifully the region-wise comparison. Now Eastern region has been the slowest you have pointed that out. And in Q1 also, it was worse in Q2 also, it is worth. So what is the reason for that? Is it because these are anyway the poorer regions of the country, so that has been the reason here? Post the cut, how much is the consumer prices lower versus the earlier time?
Berend Odink
executiveYes. So I think we have to break down that question a little bit state-by-state because prices and dynamics differ. Maybe to start with West Bengal, I think they have seen quite a number of restrictions from COVID recently. Now for early October, the new excess policy will be -- has been implemented. Pricing, therefore, consumer prices has come down considerably. So for example, Kingfisher Strong 650 is now sold at INR 130, which was INR 125 before COVID. So recently closed in terms of consumer prices pre and post COVID. So, therefore, I think going forward, help to see West Bengal improve their volume growth trajection. In Orissan there was a long time trade restrictions. It was also the COVID sets, which was rolled back in early July. But in totality, the market has been somewhat slower to take off compared to other markets which is also quite high products in stock that need to be sold out first. But yes, as we start those stocks on industry, also step-by-step we would expect recovery.
Abneesh Roy
analystAnd 1 follow-up here, sir. Bengal rationalization, are you expecting any more state in the near term, such a similar step? And what led to this is, was it proactive on your part on the industry part or it was just that they have been a bit more considerate given the very weak volume?
Berend Odink
executiveYes. On the first part of your question, we don't at this point in time, foresee other states, making policy changes, but obviously, that is only the line of sight we have as of now. On West Bengal, we speak to all excise departments on a quite regular basis. So this is something we have been put forward our thoughts. But in the end, it's also the state that obviously decides the right moment and the right way in their minds to change the policy. there is a differentiation in excise. So yes, I think that's a positive step but will not overnight change the whole dynamics. But I think it's a good direction the state is moving to.
Abneesh Roy
analystAnd sir, last quick question. So Bihar, the elections results will come out soon. And supposing it's an assumption I'm putting, I'm not asking for your view on which party will win. I'm just saying if the new government new party comes and supposing the prohibition goes away. My simple question is if the provision goes away, how quickly you can respond to the new things in terms of supply? That is the only question I have.
Berend Odink
executiveYes, we have a brewery in Bihar, as you might know so. So, yes, as soon as the indications that prohibition might be lifted will be working with the excise department to resume supply, but that could be, yes, a matter of 2 or 3 months, 4 months, difficult to say, depending also, of course, on how the excise department it's always organized in terms of trade outlets being organized, policies being available, et cetera. But obviously, it's something we closely monitor.
Operator
operatorWe'll move on to the next question that is from the line of Vishal Biraia from Aviva.
Vishal Biraia
analystWould you have lost market share in this quarter?
Berend Odink
executiveOur market share, we don't have full line of sight yet for the quarter. But if we look at the corporations, the published market data. We see a few states where we're in the plus, so Karnataka, Kerala. We also see a few states, Telangana, West Bengal, where we saw more discounted pressure in the market. So in that sense, I would say it's a bit of a mixed picture. But for their states where we thought that some of the more underlying dynamics we need to act upon that obviously we have done so going forward, where required we have put in place mitigating actions at the end of the quarter.
Vishal Biraia
analystOkay. On the growth that we saw in Karnataka, Goa, Tamil Nadu, or would this be for the industry as a whole? And what was this because on-trade open up earlier compared to other states? Or Could you elaborate a bit more on this one?
Berend Odink
executiveYes. It's definitely, for example, in Karnataka, was the state, I think one of the first out of the blocks to open on-trade by the early days of September. So there is a good momentum in the state. Tamil Nadu, we still see some closure of permit rooms there. So it's not fully to, let's say, trade restrictions only. So I would say there are mixed contributors on a state-by-state but the overall pictures that we see those trade restrictions being lifted step by step, and it's obviously a bit positive that first, you need outlets to open up, and it will take a bit of time before consumers resume the visits, get the confidence back increases in numbers over time. So it's a gradual recovery from that perspective. But yes, directionally in a good way.
Operator
operatorWe'll move to the next question. That is from the line of Aditya Soman from Goldman Sachs.
Aditya Soman
analystFirstly, in terms of some of the new products that you launched last year here, in New Kingfisher Ultra, the wheat beer and the light. Have you launched them further in new states? I think it was last launched in Karnataka and Goa, so any further launch? And any sort of indications of when you would look to launch it further, given that markets are now opening up?
Berend Odink
executiveYes. So on the wheat beer, indeed, the initial launches took place in Karnataka and Goa. We've seen very good consumer traction. In fact, it's been leading the segment for the last 2 quarters, we believe. So that's positive. We're now introducing it in Delhi. Obviously, that kind of launch scale has been impacted by COVID as we first needed business to normalize before we went to further new launches. But that is definitely now a next step, we're taking it to Delhi and then, subsequently, further states where we think the potential is there we'll follow.
Aditya Soman
analystSo would it be fair to say that you would launch it in at least 3 or 4 states by the end of the year? Or you wait and watch depending on how they reopen?
Berend Odink
executiveNo, I think we'll progressively add more states, and that is, I think, can be kind of month by month, further states will be added. So that's, I think, a valid expectation.
Aditya Soman
analystFair enough. And lastly, in terms of online sales, any update on the trajectory, so have any of the states -- have any further states allowed online are states scaling that back? And what would be the contributions from that?
Berend Odink
executiveYes. I think it's still a little bit similar state as we discussed in Q1 calls. So a number of states, it's a bit more advanced, a couple of states in the Northeast. So there you can find some volume online could be anywhere between 5% to 10%. Other states due to trade opening up, I think the interest has been a bit more limited in the sense that there was not a big push to start that online. So yes, I think a couple of states seem to continue. Other states, not yet further progression because I think the on-trade opening up has given the opportunities for consumers there.
Aditya Soman
analystAnd just 1 last one. In terms of the off-trade sales, any indication of how many stores have shut down or what proportion of stores are open at this point compared with, let's say, last year?
Berend Odink
executiveYes, probably, you would say that at least 95% of off-trade is open. It could, of course, be -- but that can happen any year that some houses have closed and new ones opened up. But I don't think you can conclude that there's a significant drop in the number of off-trade outlets operating in the country. So there might always be a couple of pluses and minuses, but we don't see big drops where we are today.
Operator
operatorWe move on to the next question. That is from the line of Jatin Chawla from First Voyager.
Jatin Chawla
analystFirst question is...
Operator
operatorSorry to interrupt Mr. Chawla. Sir, your audio is not clear. Sir, can you use the handset?
Jatin Chawla
analystIs this better?
Operator
operatorYes, much better.
Jatin Chawla
analystYes. So first question is, I couldn't hear you clearly in your opening remarks. Did you give a number for the volume decline in September?
Berend Odink
executiveYes, we did. So for September, our volume decline was 33%.
Jatin Chawla
analystOkay. And this has continued to improve in this quarter as well in terms of October and the early start that you see in November?
Berend Odink
executiveYes. So as we indicated in the communication, we see quite good sequential growth month-on-month improvement due to some of the restrictions being lifted, et cetera. So also in October, we saw further recovery. But of course, that is the line of sight kind of what we have today, what will happen subsequently, yes, will depend again a lot on any restrictions, any trajectory of COVID itself. But yes, so far, it's [ recurring ] trend.
Jatin Chawla
analystAnd when compared with 1Q, I see that the gap between beer and spirits has widened further. One would have assumed that with the gradual opening up, that gap would kind of start narrowing down So what do you think are the key reasons for the same? And when do you see this kind of bridging? Or do you think there will be some longer-term implications of this [ anyway ]?
Berend Odink
executiveYes. I don't see structural changes or reasons why there should be a different growth paths let's say, longer term, obviously, coming out of lockdown and a lot of trade restrictions, we already guided that there is a differential being, for example, of course, the move to cold beer which is not the case for spirits, plus the fact that, by nature, beer is a bit more bulkier products than spirits. So longer term, I don't see reasons why things should be structurally different. I think in Q2, there were still quite some impacts of COVID and trade restrictions. But again, by where we are now in early October, yes, I think the situation is looking better also on-trade opening up progressively is a plus. So we'll have to see how it goes going forward.
Jatin Chawla
analystAnd in terms of your off-trade channel, your off-trade channel now kind of back to pre-COVID levels or that is also still down?
Berend Odink
executiveYes, we don't split out those I would say that it's getting pretty close to pre-COVID. So from a distribution and availability point of view, yes, that we certainly now cycled. So that is behind us from that part.
Jatin Chawla
analystAnd 1 last question from my side. When I look at Carlsberg's September quarter numbers, for the quarter, they had a 30% decline. And in September, they spoke about an 18% decline. So it seems they are doing far better. So is there a significant loss of market share or are there any other reasons kind of the difference in performance between the 2 companies?
Berend Odink
executiveYes, I don't want to comment on what others have put out or what are the backgrounds. I mean, there will always be differences in footprint and relative position in states. I think it's fair to say that trajectory state-by-state has been very different with off-trade, on-trade, stock positions in the market all playing its role. I think, if I look at our brand portfolio, I have no concerns or no areas of weakness where we think need to take protection at this point in time. So yes, in that sense, we focus on the recovery for our total portfolio and yes, we'll be supporting that going forward.
Jatin Chawla
analystSorry, 1 more. In terms of premium versus the mass beer or light versus strong beer, any kind of differential trends? What trends are you seeing in the market?
Berend Odink
executivePoonacha, you want to comment on that one?
P. Poonacha
executiveYes. Premium has recovered as the on-premise has opened up. So as Berend was mentioning that the on-premise opened up only towards the latter part of August and there was only 1 month of September, which had the complete on-trade operating across the country. So there, the super premium segment has fairly recovered. But however, for the entire quarter, it is as bad as the main segment.
Operator
operator[Operator Instructions] The next question is from the line of Harit Kapoor from Investec.
Harit Kapoor
analystSo my question was on the product mix. So you mentioned in your release that product mix has been positive. But I just wanted to get a better sense. You also mentioned that strong has done better than mild. Also the off-trade was -- the on-trade was open for only a month. So I mean, I could just not reconcile the 2, that product mix has been positive but these 2 factors have still played out. So if you could just help me understand that?
P. Poonacha
executiveYes. I mean when say product, we say SKU. SKU means a state mix also would work there. And here, states with higher margins and higher LFR have done better than the other sales. Thereby, we're having average revenues higher when compared to last year, along with the couple effect of price increases that we have taken almost across 7, 8 major markets.
Harit Kapoor
analystSo, Poonacha, just to follow-up on that is, what would be the price increase component within this 5% price mix that you're seeing?
P. Poonacha
executiveYes. It will be largely mix because the Southern states and more profitable states have recovered faster than the other states. SO majority is state mix. And also, we have price mix. We have taken price increases in Karnataka, we've taken price increases in Delhi, we have taken price increases in Kerala, Tamil Nadu, Maharashtra. So in all major markets, we have taken marginal price increases. So this is a double effect.
Harit Kapoor
analystGot it. Got it. And the -- just this 1 question was on the overhead side. So this year has made you guys probably look at all lines of the P&L even sharper to see where you can kind of extract the savings. I just want to understand whether you see some of these savings in the P&L on the overhead cost line a little more permanent as compared to earlier. So what I'm trying to ask is, once the business comes back to normal, do we see some of these savings will sustain going forward?
Berend Odink
executiveYes. Definitely, there are, of course, many changes in the market and with consumers due to COVID, so how we react and how we are organized to respond to that. So there are short-term impacts from COVID, but definitely also we look in the future as to how we competitively organized and what is appropriate cost level against that. So that's -- in that mix, we'll manage the company going forward to make sure whatever learnings and new opportunities from COVID are reflected in our cost base and our key processes. And at the same time, as the market continues to open up. we'll also progressively support that with trade programs and activations. So obviously, that will also impact the cost base as well.
Harit Kapoor
analystBerend, what I was trying to understand is that if you -- going into next year, once your revenues are kind of back, I know you will have to support it with trade programs, et cetera. But ex this trade promos, et cetera, is there a say cost saving that you can see. So for example, some of the costs that you've cut to kind of generate these kind of numbers, would some of them sustain going into next year? What I'm trying to understand is ex trade promos, is there a permanent cost-saving benefit that you have seen partly in the overheads as well?
Berend Odink
executiveYes. So I think we would expect to come out this crisis also, from that perspective, so much stronger. So some costs will not come back. But obviously, we carefully monitor what happens in the market from quarter-to-quarter, how much we want to support trade program, distribution, et cetera. So there is always the balance equation, so I cannot kind of put the guidance out there as to what will happen exactly on the cost and margin side. But to your question, yes, we do see opportunities to continue some of these savings going forward.
Harit Kapoor
analystAnd yes, sorry. And the last question was on the stock position side. So this 43-odd percent revenue decline, does it adequately reflect the secondary decline as well? Or did we have lower primary sales compared to secondary or higher primary sales to secondary?
Berend Odink
executiveNo, I think there's not a huge impact from stock positions going up or going down. So market by market, hopefully, it might be sometimes a plus or minus. But I would think this is a fair reflection of secondary sales as well.
Operator
operatorThe next question is from the line of Jaykumar Doshi from Kotak Institutional Equities.
Jaykumar Doshi
analystSo my first question is on if you could quantify the quantum of price increases that you've taken and you mentioned about across 7 to 8 states, how does it sort of translate into at the portfolio level? Second is just curious to understand the timing of price increase given that volumes are fairly yet to recover. And have you seen the competition also take similar price increase? So that's probably the first question. I have 1 more, but I'll come back.
Berend Odink
executiveSure. So the -- yes, we don't split out the pricing impact per state and per brands, but as a kind of guideline, you've seen hopefully the slide where we talk about 5% for the quarter, including state mix. And Poonacha mentioned the number of the states, which includes our larger states where we have taken price on a kind of year-to-date. And the timing is always, yes, subject to local circumstances, but they've been fully implemented by now. So we can see that benefit continue. For example, in Karnataka, we speak about INR 5 to INR 10 per bottle, same in Maharashtra. So, definitely, that kind of level, I think, is indicative for what we've done. And so what have competition done it rather refraining from commenting on that. But yes, we all know that the beer market is relatively competitive. So there the pricing element is quite key.
Jaykumar Doshi
analystUnderstood. Second question is, you did mention about reduction in tax rate in West Bengal new beer policy. I didn't hear the exact number. So did I hear it correctly that INR 170 SKU -- 50 ml SKU is now at INR 130. And prior to COVID it was at INR 125. Did I hear that correctly?
Berend Odink
executiveYes, that's correct.
Jaykumar Doshi
analystCorrect. So it's almost close to pre-COVID level. Now have they also reduced the taxation on spirits to a similar extent? Or It's just -- this concession is for beer. And is this a temporary thing and they will sort of again increase it once demand or volumes come back? Or you think this will stay?
Berend Odink
executiveI would expect the latter, I mean, it would be not very normal to do it as a very short-term measure. So of course, we have seen a lot of disruptions quite quickly after markets opened from lockdown. But I think all that dust have settled. And as far as I can see in West Bengal there is a new policy going forward. So I would expect that, that supports the volume for the total industry. As to exact increases on spirits, I don't really have that data. I think they implemented that policy a little bit later. So I need to come back to you on that.
Jaykumar Doshi
analystAnd on similar lines, can you guide us on AP and Orissa, what are the benefit, if possible to quantify Orissa perhaps not that relevant or significant. in terms of scale, but AP? And do you see any recovery in volume given that distribution is undergoing a change. So with [ RPM ] change, do you think this tax reduction will...
Berend Odink
executiveYes. So in Orissa, the pre-COVID MLPs for our main SKU was INR 120, then due to kind of COVID says it went up to INR 170 1-7-0. And that has been partly rolled back. So now that pricing is around INR 140. For AP, I think it's early days, we've seen no certification from the excise coming out, citing a couple of negative impacts from the recent measures. So that will back at least for the beer, the excise by some INR 30 per bottle. So that's an encouraging sign. So let's see where the market is heading there.
Operator
operatorThe next question is from the line of Ashit Anil Desai from Emkay Global.
Ashit Desai
analystJust 1 more question on Andhra Pradesh. Have we resumed supplies over there? And if you can quantify the impact that is there in this quarter? And when we expect either the impact to anniversarize or applies to resume in AP, what's the situation over there?
Berend Odink
executiveYes. For Q2, volumes have been very low. So that was kind of unchanged for versus the prior months and quarters that we guided earlier. Going forward, it's difficult to tell what will happen. What I said earlier, a little bit of good news is some of the excise levels have come down. So hopefully, yes, the market also somewhat stabilizes and somewhat normalizes. But that, yes, we have to see going forward.
Ashit Desai
analystOkay. Okay. And the retail change, I think, happened in Andhra Pradesh last year in October. So would it be fair to say that the impact would anniversarize from October?
Berend Odink
executiveYes. So last year, the main policies got changed and hence the main impacts occur. So as we move into Q3 that kind of comparable move out of the base. So -- and that's then you're right.
Ashit Desai
analystOkay. One last question on Telangana. This is your largest state but has been the slowest to recover so far. In your view, is pricing affordability a bigger problem or the optimized opening has been a challenge over there?
Berend Odink
executiveYes. It's probably a couple of factors. So I think partly permit rooms are important to open up. Also pricing I think has an impact as it was already increased pre-COVID. So yes, I think there are some of the factors impacting it. And hopefully, also we have received more and more stabilizing. But versus the average picture on the national level, it's slow in recovery than the other states.
Ashit Desai
analystOkay. And after AP has reduced prices, is the Andhra Pradesh price of beer similar to Telangana or it's higher?
Berend Odink
executiveIt's still higher.
Operator
operatorThe next question is from the line Udit Bokaria from Catamaran.
Udit Bokaria
analystSir, I wanted to understand on the volume recovery during the month of September and October. If you can mention how much growth has been in the off-trade channel versus the on-trade channel, and which state has recovered the fastest?
Berend Odink
executiveSure. So in September, we saw sort of minus 33% volume we look for a bit...
Operator
operator[Operator Instructions] Yes, go ahead.
Berend Odink
executiveYes. So where I left over, we still further recovery, we don't split on-trades versus off-trade. But of course, the on-trade coming back in a number of states is a good support. And then in states that saw the quickest recovery, for example, Karnataka, Goa, most of those were states that opened on-trade quite quickly, had limited impact from price hikes and the like. So that's the kind of trend that saw them post the best recovery rates.
Udit Bokaria
analystYes. So sir, 1 clarification. As you had mentioned previously that on-trade is usually around 1/3. So is it fair to assume that off-trade channel has recovered to pre-COVID levels? And how has it fared versus your expectations?
Berend Odink
executiveYes. We previously in calls, we have said that our -- the volume share of on-trade is around 20% for us. Of course, that on-trade is fully -- not fully recovered as state progressively open on-trade and then force to come back, et cetera. That will take some time. We don't split out separately volumes for off-trade in terms of kind of recoveries there. But I would say if you look at the guidance or the combinations we've done on state levels that some performing better and some are a little bit less. It gives you an indication also, I think, as to off-trades performance as for some markets, the off-trade is also more or less the full market. And -- well on-trade opened up. Again to what I said earlier, it will take some time before things start to pick up. It will not be in month 1, I would say. So that's the -- within that combination, I think, yes, we see the combined effect.
Udit Bokaria
analystUnderstood. And sir, on the CCI update, is there any -- like in your assessment, what could be the maximum impact -- financial impact from that particular event, if you can share that some number?
Berend Odink
executiveNo, it's not possible to share the impact. I mean, we've put our responses back to the CCI and then, as I stated in our notes, The next step is hearings in December. So we've put our argumentations, our view of how the market is set up and that will explain and communicate to them. But in terms of any financial impact, if anything, that we cannot share.
Udit Bokaria
analystAnd sir, just 1 last question. Sir, if you can share how has been your advertising spend trajectory for the recent months? And how has the ROI on advertisement been compared to last year?
Berend Odink
executiveYes. We've seen a gradual pickup in A&P. I mean that's how we've done that as well as the markets continue to open up. So in that sense, we've managed it. I think the ROI are pretty okay. I mean a lot move to digital for us. Of course, we have now a bit captivation with IPL. But yes, our share of volumes, our ROIs are on a good healthy level. So... [Technical Difficulty]
Operator
operatorSorry to interrupt sir, your voice is breaking up.
Berend Odink
executiveLet me repeat the last part of this. This is audible. So going forward, the next 2 quarters, we'll expect more and more activities to take place not only from us but also other industry participants. So yes, the ROIs going forward, we'll have to see. But so far, I would say they've been good.
Operator
operatorThe next question is from the line of Himanshu Shah from Dolat Capital.
Himanshu Shah
analystJust a couple of questions. One, this quarter or other...
Operator
operatorSorry to interrupt, Mr. Shah, we're not able to hear you clearly.
Himanshu Shah
analystHello. Is it better?
Operator
operatorSir, slightly better. Please go ahead.
Himanshu Shah
analystYes. So this quarter, other income has been quite 5%. Anything specific over there?
Berend Odink
executiveYes. As we indicated when I presented the introductory slide. So we had a reversal of prior year provision for doubtful debt booked in the other income.
Himanshu Shah
analystOkay. So the reversal of doubtful debt. Fair enough, sir. And sir, the CapEx during the first half has been quite low around [indiscernible]. So can you provide a guidance for full year with respect to CapEx?
Berend Odink
executiveYes. I would expect that to be around this run rate, so INR 95 crores for the first half, so approximately a figure of INR 200 crores for the full year.
Himanshu Shah
analystOkay. Sir, and lastly with respect to the West Bengal policy change. So is there any change in our net realization also? Has that also gone down? Or it's just the reduction in excise duty?
Berend Odink
executiveYes, there is a change in the whole , but we think on an NC level or net contribution level, we don't see it negative to our contribution.
Himanshu Shah
analystWe don't see at NC level anything -- any significant change?
Berend Odink
executiveThat's correct.
Himanshu Shah
analystOkay. And lastly, sir, on the used bottle part, are we receiving now used bottle in similar proportion to pre-COVID level? Or is there any material shift on that front?
Berend Odink
executiveYes, we have seen markets coming out of recovery and hence returns also took a bit of time to establish themselves. But generally of course, the higher the volume, the better those cycles get restored. So at the moment, we are at similar levels at pre-COVID returns of bottles.
Operator
operatorThe next question is from the line of [indiscernible].
Unknown Analyst
analystMy question is related to CapEx. So what I want to understand is that like what is your capacity utilization number where will you book that?
Berend Odink
executiveYes, I am assuming, your question is on capacity expansion?
Chanchal Khandelwal
analystUtilization. So how much we are utilizing like in FY '20? Not currently, I understand we are running low on volume, but what was your FY '20 utilization?
P. Poonacha
executive65%.
Unknown Analyst
analystSorry, I missed that number?
P. Poonacha
executive65%.
Unknown Analyst
analystSo my question is like how will the CapEx play out over the next 2,3 years? Since last 2 years, we have done a good CapEx of INR 400 crores plus. This year also we're investing INR 200 crore, though we are running low on volume. So how the next 2, 3 years numbers will look like? Do we need to do a CapEx to add capacity now? Or will we do a CapEx holiday in next 2 years and we are running on only maintenance CapEx?
P. Poonacha
executiveThere are 2 types of CapEx. One is like you said maintenance CapEx and the other is also statutory CapEx, which with respect to environmental laws, which we have to do. Other than that, it is discretionary, which is towards expansion of capacity as such that is currently on hold. As you know, we have sufficient capacity. And even in a regular running year constrained seasonality, we can maximum go up to 85%. So ideally, if you have to operate, you operate somewhere between 75% to 85%. So last year, we had submission capacity, we talked about '19, '20 we closed the year around 65%. So we have sufficient capacity as of now.
Unknown Analyst
analystOkay. Just to follow-up there. So out of the total CapEx of INR 400 crore last 2 years, how much is the maintenance CapEx and how much is the statutory CapEx? You can bifurcate that?
P. Poonacha
executiveMaintenance CapEx will be anywhere between INR 50 crores to INR 80 crores.
Berend Odink
executiveCan I add to that? In the first half, we also completed a number of expensive projects that were initiated and to a large extent executed before COVID hit. So you will see some carryover of those projects into this year's numbers.
Unknown Analyst
analystOkay. And how much is Q2 CapEx every year?
P. Poonacha
executiveThat depends based on change in the statutes and environmental laws.
Unknown Analyst
analystAny rough number, last 2-year number, if you can give me so I can understand the trend?
P. Poonacha
executiveVery small. That is very small. It will be anywhere between INR 30 crores, INR 50 crores, max, max.
Operator
operatorWe move on to the next question. That's from the line of Sanjaya Satapathy from Ampersand Capital.
Sanjaya Satapathy
analystCan I just ask one thing which you might have explained. That what kind of volume decline or growth, whatever we can see in December quarter?
Berend Odink
executiveSo we don't guide the coming quarter as to volume but it's...
Sanjaya Satapathy
analystNo, I'm just asking, whether there -- it will still be a decline quarterly? Like when the industry demand will go back to positive even if it's not for [ me ] for the industry, I just want to understand when it will go to positive territory?
Berend Odink
executiveYes. That is something we don't put out there. But we guided that September was minus 33% compare along we've seen some further recovery. But how did we pan out November, December, et cetera. I think that's quite uncertain to guide on.
Sanjaya Satapathy
analystUnderstood. And does it depend mainly on-trade that is restricted to open up or something more?
Berend Odink
executiveSo the restrictions we see today mainly related to on-trade.
Operator
operatorThe next question is from the line of Krishnan Sambamoorthy from Motilal Oswal Securities.
Krishnan Sambamoorthy
analystIn Maharashtra, the on-trade channel opened in the first week of October. I would have assumed that the trade would have wound down the inventory by then. So would you have witnessed a significant bump up, albeit temporary in terms of them restocking their inventory?
Berend Odink
executiveYes. So in general, you see some further recovery. I think Mumbai itself remained a bit more subdued, but the rest of Maharashtra was just bigger share in the market for us. We see some better recovery due to also of contrary opening up.
Krishnan Sambamoorthy
analystOkay. And does this -- did this bump up happen towards the last week of September or the first couple of weeks of October?
Berend Odink
executiveNo, the on-trade opened up, if I'm not incorrect, October 5, more or less. So that was...
Krishnan Sambamoorthy
analystBut the demand in anticipation of the opening up, that happened towards the end of September? Or was it towards the earlier part of October?
Berend Odink
executiveNo, no, that would not have been the end of September.
Krishnan Sambamoorthy
analystOkay. And again, while we understand that parks and restaurants are still operating at 50% sitting seeking capacity. Are you anywhere close to that level in terms of your sales on the on-trade channel? Or do you think that, that recovery is a very gradual process?
Berend Odink
executiveI think there will be more of a gradual process because, first, the legislation has to be such that on-trade can open, that [ allows ] us to organize itself with the working capital and any outstanding stocks into flow. Consumers need to step-by-step gain the confidence to go back and meet up and go out. So yes, I think that's a 1-month time frame.
Krishnan Sambamoorthy
analystOkay. And any of the large stage where the recovery on-premise is you said -- at a fairly significant level? Or is it paced at largely a gradual recovery across the country?
Berend Odink
executiveIt's [indiscernible].
Operator
operatorLadies and gentlemen, due to time constrain, that is the last question. I now hand the conference over to the management for the closing comments.
Berend Odink
executiveThank you, everybody, for attending. Thank you for your interest and the question. If any questions left unanswered, please approach myself or Poonacha, we were happy to engage with you and follow-p on that. And with that, I wish you all a good day and a good evening. Thank you very much.
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